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Consumer Values and Behaviour in France

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    Report

  • 58 Pages
  • June 2025
  • Region: France
  • Euromonitor International
  • ID: 5649417
This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.

The Consumer Values and Behaviour in France report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Values market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

  • Scope
  • Consumer values and behaviour in France
  • French consumers are concerned about the rising costs of daily goods
  • Older generations feel confident in displaying their true identity with friends and family
  • Consumers in France seek out distinctively tailored products and services
  • Younger generations tend to prioritize spending their money on activities
  • Consumers anticipate a decrease in the amount of work they will have to do in the future
  • Younger generations expect to work more than they do now
  • While at home, consumers in France exercise
  • Outside space the most desired home feature
  • French prefer to prepare meals for themselves
  • French say that another member of the family usually prepares meals for them
  • Younger generations say that they usually choose healthier meals when eating out
  • Consumers in France look for healthy ingredients in food and beverages
  • Gen Z prioritise working close to home
  • Consumers in France primarily desire to attain a lucrative wage
  • Consumers say they maintain a clear separation between their professional and personal life
  • Consumers connect with friends through digital means
  • Older generations like engageing in personal interactions with friends
  • French prioritise getting the best return on money spent when travelling
  • Older generations desire relaxation when traveling
  • Consumers in France engage in walking or hiking
  • Gen Z participate in team sports
  • Consumers in France are interested in massages
  • Consumers are feeling uneasy about the effects of climate change
  • Consumers actively pursuing environmentally-conscious lifestyles
  • Consumers motivated to opt for products that consume less energy
  • Consumers in France refrain from endorsing brands not aligned with their beliefs
  • French like to find bargains
  • Older generations enjoy window shopping
  • Consumers in France endeavor to embrace a minimalist lifestyle
  • Older generations are interested in acquiring items that have been previously owned
  • Consumers in France subscribe to digital platforms for streaming content
  • Consumers set to increase spending on health and wellness
  • Younger generations foresee increasing spending on health and wellness the most
  • Consumers in France show apprehension regarding their current financial condition
  • Younger generations sometimes rely on credit cards or account overdrafts to cover cost
  • Gen Z most focused on saving money in future
  • French consumers state that tailored promotions utilizing their search are intrusive
  • Millennials prefer to communicate online
  • Consumers visit or update social networking site
  • Gen Z regularly employ messaging or communication applications
  • Younger generations frequently read online product or service reviews
  • French engage with businesses' social media content
  • Gen Z share or retweet companies' social media feed or posts