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2023 Competitive Market Leaders

  • Report

  • February 2023
  • Region: Global
  • IHL Consulting Group
  • ID: 5797819
Who is really winning among IT Vendors? Are retailers really shunning Amazon Web Services (AWS). Who are customers increasing business with in 2023? Does that differ by segment? How are solution provider’s customers performing? Which vendors has customers best positioned for 2023? Who is getting the largest deal sizes in 2023?

This is just some of the data that is included in this research. This is what they said who is winning their business and why. This is a ranking of vendors, but it’s not a popularity contest. This was one additional question in a survey of 269 major brands about who they were increasing business with, decreasing business with, don’t do business with or won’t do business with. The result is a series of rankings.

Rankings include the following: Amazon (AWS), Aptos, Blue Yonder, CDW, Cisco, Dell, Fujitsu, GK Software, Google, HP Inc., IBM, Infor, JDA, Manhattan Assoc., Microsoft, NCR, Oracle, SalesForce, SAP, Shopify, Toshiba GCS, Sensormatic Retail and Zebra.

The Insight Market View series of research studies build upon all this knowledge and add analyst insight to graphically display vendor positioning, drive for innovation and projected growth.

The goal of this report, as well as the entire Retail Executive Advisory Program (REAP), is to provide the retail community with the most detailed and complete picture imaginable of the retail technology landscape. We do this to assist retailers in vendor selection and to help the industry understand the trends, drivers and barriers that are fundamentally transforming our industry.

Retailers are encouraged to use these charts in discussions with their vendor partners. It is our intent that they provide unique insights into vendor strategy and provide thought-provoking questions as we all move though and prosper in the Era of Intentional Innovation.

This is one of several studies under the Insight Market View series of research that is part of the Retail Executive Advisory Program (REAP). This study looks at top vendors and what their customers are saying about them for their investment plans in 2023.

This data is the result of a primary research study and was collected from retailers representing over 300 retail brands. The data is a cross-tabbed view of individual vendor’s customers and their responses.

The result is a series of 16 rankings that are highly graphical. It is designed so that solution providers can use the rankings to share for benchmarking, for retailers to use to compare vendors, and for potential investors to see who really has momentum. The TOC below shares the tables and rankings included. Each ranking has an explanation of what it measures and what the rankings mean. And nearly every ranking has a different leader. There is not just one leader, there are many based on focus, segment and retailer plans.


Table of Contents

  • Overview
  • Top Vendors Increasing Market Share in 2023 - Overall
  • Top Average Deal Leaders for 2023 - Overall
  • Top Vendors Increasing Market Share in Food/Drug/Mass Merchants/C-Stores 2023
  • Top Vendors Increasing Market Share in GMS for 2023
  • Rank for Average Deal Size in Food/Drug/Mass Merchants/C-Stores 2023
  • Rank for Average Deal Size in GMS for 2023
  • Who are Winning Retailers Increasing Business With in 2023
  • Average Deal Size in Winning Retailers
  • Vendor’s Whose Customers Are Growing the Fastest?
  • Vendors Whose Customers Are Increasing Profits Fastest?
  • Vendor Rank Based on Customer Sales Increase Expectations for 2023
  • Vendor Rank Based on Customer Profit Expectations for 2023
  • Rank by 2023 Customer Expected Sales Growth
  • Rank by 2022 Customer Expected Digital Order Growth
  • Rank by 2023 Customer Expected Digital Orders for Store Fulfillment
  • Rank by Vendor for Total Store Fulfillment of Orders in 2023

Companies Mentioned

  • Amazon (AWS)
  • Aptos
  • Blue Yonder
  • CDW
  • Cisco
  • Dell
  • Fujitsu
  • GK Software
  • Google
  • HP Inc.
  • IBM
  • Infor
  • JDA
  • Manhattan Assoc.
  • Microsoft
  • NCR
  • Oracle
  • SalesForce
  • SAP
  • Shopify
  • Toshiba GCS
  • Sensormatic Retail
  • Zebra