Global Decision Intelligence Market by Model (Human-Based, Hybrid-Based, Machine-Based), Provider (Big Cloud Providers, Start-Ups), End-Use, Application - Forecast 2023-2030

The Decision Intelligence Market size was estimated at USD 10.64 billion in 2022, USD 11.68 billion in 2023, and is expected to grow at a CAGR of 10.15% to reach USD 23.09 billion by 2030.

Decision intelligence (DI) is a technology-based discipline that helps businesses make better decisions by integrating artificial intelligence (AI) and human decision-making. Decision intelligence combines different decision-making techniques with artificial intelligence (AI), automation, business intelligence (BI), and forward-thinking decision-makers to drive a significant impact on the organization, achieve a higher return on data, and allow users to gather actionable intelligence that powers more progressive decisions. Increasing demand for data-driven and real-time decision-making across businesses to stay competitive elevates the need for decision intelligence platforms. The increasing adoption and availability of AI and machine learning (ML) technologies drive the adoption of decision intelligence solutions. High implementation costs and security & privacy concerns associated with decision intelligence solutions hamper the market's growth. The ongoing introduction of advanced decision intelligence platforms that offer several benefits, such as scalability, flexibility, and cost-effectiveness, by market vendors is expected to create opportunities for market growth.

Regional Insights

America's decision intelligence market is evolving and reinforcing over the forecast period with the growing integration of faster, more accurate, and automated decision intelligence across businesses. The rising need for advanced and digitized technologies is envisioned to offer massive opportunities for the decision intelligence market to grow in the region. Digitalization has given the European region further impetus to accelerate the technological transition by promoting enabling technologies such as cloud computing, quantum technologies, and AI & ML. The Digital Compass, a strategy proposal from the European Commission, sets specific digital targets and milestones to be reached by 2030 across skills, business, government, and infrastructure. According to Eurostat, in 2020, 7% of enterprises in the European Union (EU), with approximately ten people employed, used AI applications, and 2% of the enterprises used machine learning to analyze big data internally. The evolving use of new AI technologies with major government initiatives for digitalizing end-user industries is accelerating the potential for the adoption of decision intelligence software. The Asia-Pacific decision intelligence market is developing, driven by the existence of international players enhancing their product footprint across data analytics and Artificial intelligence (AI). Startups in the region are raising funds to accelerate research and development on AI product enhancement, thereby supporting the potential for designing decision intelligence tools.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Decision Intelligence Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Decision Intelligence Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Decision Intelligence Market, highlighting leading vendors and their innovative profiles. These include Actico GmbH, Advanced Micro Devices, Inc., Aera Technology, Arm Limited, Automation Anywhere, Inc., Ayasdi AI LLC, Busigence Technologies, C3.ai, Inc., Clarifai, Inc., Cloudera, Inc., Cogneau Systems Private Limited, Enlitic, Inc., Google LLC by Alphabet Inc., H2O.ai., Intel Corporation, International Business Machines Corporation, Microsoft Corporation, nextmv.io inc., NVIDIA Corporation, Paretos GmbH, Peak AI Ltd., Provenir, Pyramid Analytics BV, Tellius, Inc., Vidora Corp., and Xylem Inc.

Market Segmentation & Coverage

This research report categorizes the Decision Intelligence Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Model
  • Human-Based
  • Hybrid-Based
  • Machine-Based
• Provider
  • Big Cloud Providers
  • Start-Ups
• End-Use
  • BFSI
  • Healthcare
  • Media and Entertainment
  • Oil and Gas
  • Retail
  • Transportation
• Application
  • Demand Forecasting
  • Discovering Cause-and-Effect Links
  • Logistics Optimization

• Region
  • Americas
    • Argentina
    • Brazil
    • Canada
    • Mexico
    • United States
      • California
      • Florida
      • Illinois
      • New York
      • Ohio
      • Pennsylvania
      • Texas
  • Asia-Pacific
    • Australia
    • China
    • India
    • Indonesia
    • Japan
    • Malaysia
    • Philippines
    • Singapore
    • South Korea
    • Taiwan
    • Thailand
    • Vietnam
  • Europe, Middle East & Africa
    • Denmark
    • Egypt
    • Finland
    • France
    • Germany
    • Israel
    • Italy
    • Netherlands
    • Nigeria
    • Norway
    • Poland
    • Qatar
    • Russia
    • Saudi Arabia
    • South Africa
    • Spain
    • Sweden
    • Switzerland
    • Turkey
    • United Arab Emirates
    • United Kingdom

The report offers valuable insights on the following aspects

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as

1. What is the market size and forecast of the Decision Intelligence Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Decision Intelligence Market?
3. What are the technology trends and regulatory frameworks in the Decision Intelligence Market?
4. What is the market share of the leading vendors in the Decision Intelligence Market?
5. Which modes and strategic moves are suitable for entering the Decision Intelligence Market?

Please note: For this report, the purchase of an Enterprise license allows up to ten worldwide users of an organization access to the report

Please note: This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.

With the purchase of this report at the Multi-user License or greater level, you will have access to one hour with an expert analyst who will help you link key findings in the report to the business issues you're addressing. This will need to be used within three months of purchase.

This report also includes a complimentary Excel file with data from the report for purchasers at the Site License or greater level.