The global optical brighteners market was valued at $1.1 billion in 2021, and is projected to reach $1.9 billion by 2031, growing at a CAGR of 6.1% from 2022 to 2031.
Optical brighteners are also identified as fluorescent whitening agents, brightening agents, hydrophilic water soluble compounds, and chemical agents. They are mainly derivatives of triazine-stilbenes (di-, tetra- or hexa-sulfonated), coumarins, imidazolines, diazoles, triazoles, benzoxazolines, biphenyl-stilbenes, and others. It has a wide range of application in various end use industries including paper, packaging, textile, cosmetics, and others owing to its less toxicity nature.
The optical brighteners market is segmented on the basis of application, end use, and region. On the basis of product, the market is categorized into detergent brightener, paper brightening, fiber whitening, textile whitening, cosmetics, and other. On the basis of end use, the market is divided into consumer product, security and safety, textiles and apparel, packaging, and other. Region-wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA. The growth drivers, restraints, and opportunities are explained in the report to better understand the market dynamics. This report further highlights the key areas of investments. In addition, it includes Porter’s five forces analysis to understand the competitive scenario of the industry and role of each stakeholder. The report features strategies adopted by key market players to maintain their foothold in the market. Furthermore, it highlights the competitive landscape of key players to increase their market share and sustain intense competition in the industry.
The global optical brightener market forecast include profiles of leading players that include Archroma, BASF SE, Blankophor GmbH & Co. KG , Clariant AG, Dayglo Color Corp, Huntsman Corporation, Meghmani Group, NANJING LEPUZ CHEMICAL CO., LTD., Pylam Products Company, Inc., and Shandong Raytop Chemical Co., Ltd. The global optical brightener market report provides in-depth competitive analysis as well as profiles of these major players.
Optical brighteners are also identified as fluorescent whitening agents, brightening agents, hydrophilic water soluble compounds, and chemical agents. They are mainly derivatives of triazine-stilbenes (di-, tetra- or hexa-sulfonated), coumarins, imidazolines, diazoles, triazoles, benzoxazolines, biphenyl-stilbenes, and others. It has a wide range of application in various end use industries including paper, packaging, textile, cosmetics, and others owing to its less toxicity nature.
The optical brighteners market is segmented on the basis of application, end use, and region. On the basis of product, the market is categorized into detergent brightener, paper brightening, fiber whitening, textile whitening, cosmetics, and other. On the basis of end use, the market is divided into consumer product, security and safety, textiles and apparel, packaging, and other. Region-wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA. The growth drivers, restraints, and opportunities are explained in the report to better understand the market dynamics. This report further highlights the key areas of investments. In addition, it includes Porter’s five forces analysis to understand the competitive scenario of the industry and role of each stakeholder. The report features strategies adopted by key market players to maintain their foothold in the market. Furthermore, it highlights the competitive landscape of key players to increase their market share and sustain intense competition in the industry.
The global optical brightener market forecast include profiles of leading players that include Archroma, BASF SE, Blankophor GmbH & Co. KG , Clariant AG, Dayglo Color Corp, Huntsman Corporation, Meghmani Group, NANJING LEPUZ CHEMICAL CO., LTD., Pylam Products Company, Inc., and Shandong Raytop Chemical Co., Ltd. The global optical brightener market report provides in-depth competitive analysis as well as profiles of these major players.
KEY BENEFITS FOR STAKEHOLDERS
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the optical brighteners market analysis from 2021 to 2031 to identify the prevailing optical brighteners market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the optical brighteners market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global optical brighteners market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Application
- Detergent Brightener
- Paper Brightning
- Fiber Whitening
- Textile Whitening
- Cosmetics
- Other
By End use
- Consumer product
- Security and safety
- Textiles and Apparel
- Packaging
- Others
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest Of Asia Pacific
- LAMEA
- Brazil
- Saudi Arabia
- South Africa
- Rest of LAMEA
Key Market Players
- BASF SE
- Aron Universal Limited
- Huntsman International LLC
- Clariant Chemicals (India) Ltd
- EASTMAN CHEMICAL COMPANY
- Archroma Management LLC
- milliken & company
- Teh Fong Min International Co., Ltd.
- AKZO NOBEL N.V.
- RPM International Corp
Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: OPTICAL BRIGHTENERS MARKET, BY APPLICATION
CHAPTER 5: OPTICAL BRIGHTENERS MARKET, BY END USE
CHAPTER 6: OPTICAL BRIGHTENERS MARKET, BY REGION
CHAPTER 7: COMPANY LANDSCAPE
CHAPTER 8: COMPANY PROFILES
List of Tables
List of Figures
Executive Summary
According to the report, titled, “Optical Brighteners Market," the optical brighteners market size was valued at $1.1 billion in 2021, and is estimated to reach $1.9 billion by 2031, growing at a CAGR of 6.1% from 2022 to 2031.Optical brighteners are also known as fluorescent whitening agent, brightening agent, and optical whitening agent which is hydrophilic water soluble compound used in various end use industry. It acts as brightening, dyeing, coating agent in the paint and coating, cosmetics, textile industry and other end use sector. In addition, it can absorb light in UV region of the electromagnetic spectrum, and re-emit in the blue region by fluorescence phenomenon.
Rapid increase in population in both developed and developing economies, rise in import and export of various cosmetics and skincare products, and increased focus on the cosmetic sector increase the demand for optical brighteners where optical brighteners act as a color-correcting and brightening additives in various skin care and personal care products such as shampoo, conditioners, eyes make up products, concealers, and others. These factors act as a key driver responsible for the optical brighteners market growth.
However, in U.S. Food and Drug Administration (FDA) has set some standard limits on the use of optical brighteners in food packaging products. In addition, availability alternative eco-friendly and biodegradable brighteners is most preferred by consumer which is expected to disturb the potential sales of optical brightener products. These is anticipated to negatively impact the growth of the global optical brightener market.
The demand for optical brightener is boosting in food industry. For instance, Archroma the optical brightener manufacturing company has launched Leucophor AFCN which is FDA approved disulphonated optical brightener widely used in the food packaging sectors. These factors together are projected to create remunerative opportunities for the expansion of the optical brightener market in the food packaging industry.
The optical brightener market analysis is segmented on the basis of application, end use, and region.
By application, the market is segregated into e detergent brightener, paper brightening, fiber whitening, textile whitening, cosmetics, and other. The detergent brightener segment dominated the global market, in terms of revenue in 2021 with 35% share in the global market. The detergent brighteners are growing at a rapid pace owing to the rise in population, increase in disposable income, and consumers rising preferences for bright color clothes due to which derivatives of optical brighteners are used widely as a detergent brighteners. Furthermore, the derivatives of optical brighteners such as distyryl biphenyl (DSBP) and anionic diamino stilbene are extensively used as detergent brighteners which helps in keeping the clothes clean and bright. These factors are expected to boost the overall demand for detergent brighteners based optical brighteners during the forecast period.
By end use, the market is fragmented into consumer product, security and safety, textiles and apparel, packaging, and other. The consumer products segment dominated the global market, in terms of revenue in 2021 with 35% share in the global market. The utilization of optical brightener has been increased in consumer products owing to its brightening, fluorescent agent. It is used in a wide range of products intended for home appliances such as detergents, liquid soap, shampoo, and conditioner products for grey and blonde hair. Furthermore, derivatives of optical brighteners such as stilbene, coumarins, imidazolines, diazoles, and others are extensively used in the consumer products that includes laundry detergent which helps in increasing the brightness of clothes.
Region-wise, the optical brightener market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. The Asia-Pacific optical brightener market size is projected to grow at the highest CAGR during the forecast period, in 2021, with 41% major global optical brightener market share. This is attributed to proliferating demand from textile sector where optical brightener are used as brightening and fluorescent agent for finishing of textile. In addition, the rise in disposable income among people, growing focus in the cosmetics and personal are sector has spurred the growth of cosmetics sector where optical brighteners has been used widely as a brightening additive and color-correcting or in advanced cosmetics formulas that includes, shampoo, creams, eye makeup, and other products.
Key players operating in the global optical brightener market forecast include Archroma, BASF SE, Blankophor GmbH & Co. KG, Clariant AG, Dayglo Color Corp, Huntsman Corporation, Meghmani Group, NANJING LEPUZ CHEMICAL CO., LTD., Pylam Products Company, Inc., and Shandong Raytop Chemical Co., Ltd.
IMPACT OF COVID-19 ON THE GLOBAL OPTICAL BRIGHTENER MARKET
- The novel coronavirus is an incomparable global pandemic that has spread to over 180 countries and caused huge losses of lives and the economy around the globe.
- The optical brighteners market has staggering and unprecedented impact due to the wake of the COVID-19 pandemic, owing to the disruptions in the supply chain for various optical brightener products.
- Sluggish manufacturing activities have led to decrease in the demand for optical brighteners during 2020.
- The guidelines and policies of logistics and supply chain of the optical brighteners and chemical market were affected remarkably. Moreover, the supply of optical brightener products to marketers and consumers are held both within and across the border during the first quarter of 2020.
- Furthermore, several personal care and beauty care products including fragrances, colon cosmetics, skincare, haircare, has been affected owing to strict government norm and regulation
- Furthermore, to control the surge of novel coronavirus cases, there is a drastic shift of investments from other sectors toward cosmetics, medical, textile, and among others. Also, several optical brightener’s product manufacturing companies have either shut down or shrank their operations due to the risk of infection among the workforce.
- This has temporarily hampered the demand and supply chain of optical brighteners market. In addition, complete imposition of lockdown in textile, rubber, packaging, consumer products, and other end use sector are being lifted in the year 2021 and growth of optical brighteners market will come to its original pattern.
Key Findings of the Study
- In terms of application, the detergent brightener segment is estimated to display the highest growth rate, in terms of revenue, registering a CAGR of 6.6% from 2022 to 2031.
- In terms of end use, the consumer product segment is anticipated to register the highest CAGR of 6.7% during the forecast period.
- By region, the Asia-Pacific garnered the highest share of 41% in 2021, in terms of revenue, and is expected to grow at a CAGR of 6.3%.
Companies Mentioned
- Basf Se
- Aron Universal Limited,
- Huntsman International LLC
- Clariant Chemicals (India) Ltd
- Eastman Chemical Company
- Archroma Management LLC
- Milliken & Company
- Teh Fong Min International Co. Ltd.
- Akzo Nobel N.V.
- Rpm International Corp
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 213 |
| Published | August 2022 |
| Forecast Period | 2021 - 2031 |
| Estimated Market Value ( USD | $ 1.1 billion |
| Forecasted Market Value ( USD | $ 1.9 billion |
| Compound Annual Growth Rate | 5.6% |
| Regions Covered | Global |
| No. of Companies Mentioned | 10 |
