Global House Wraps Market by Product (Non-Perforated Housewraps, Perforated Housewraps), Type (Asphalt Felt, Grade D Building Paper, Liquid Water-Resistive Barrier), Component, Application - Forecast 2023-2030

The House Wraps Market size was estimated at USD 2.78 billion in 2022, USD 2.96 billion in 2023, and is expected to grow at a CAGR of 6.79% to reach USD 4.71 billion by 2030.

House wraps are a highly demanded component of the construction process across the United States, acting as a barrier to air movement and moisture. House wraps are typically made from various synthetic materials, such as polypropylene, polyethylene, or polyvinyl chloride (PVC). These materials are specifically designed to resist water while allowing water vapor to escape. House wraps can be applied directly to the framing of the house and in two layers that act as a barrier to external environmental factors in residential and commercial properties. The house wrap is secured using staples, nails, clips, or tape along with other fasteners depending on the manufacturer’s instructions and property type. The rising need for larger houses, supportive government initiatives, and the introduction of advanced construction technologies have led to the rapid growth of residential and commercial infrastructure development and renovations across the United States. This growing infrastructure has increasingly created a demand for moisture barriers and energy-saving house wraps nationwide. However, rising freight costs of raw materials, high costs associated with energy consumed during manufacturing, and complications while applying a house wrap limit the market scope. Moreover, to tackle the current issues and enhance the quality of house wraps, several manufacturers are innovative product designs and adopting synthetic materials, creating a lucrative scope for the house wrap market across the United States.

Regional Insights

The United States House wrap market is highly developed with the active involvement of big-ticket size projects and an increase in residential developments, and demand for high-performance house wraps has been increasing due to its ability to improve indoor air quality and reduce energy costs. The diversity of climate across the United States is proving beneficial for the use of house wraps, allowing it to tap into various weather-dependent markets. House wraps are utilized to protect areas with hot summers and mild winters from the sun’s damaging rays. In areas with cold winters and moderate summers, consumers utilize house wraps to protect against snow and ice that damages siding and roofs. The market is driven by commercial and residential projects, with commercial projects making up most of the market. As per the Associated General Contractors (AGC) of America, Inc., the construction sector builds nearly USD 1.8 trillion worth of structures each year. States with the highest population growth and construction rates include California, Texas, Florida, North Carolina, Georgia, Arizona, and Nevada have witnessed an increase in remodeling and renovation activities, increasing the need for moisture management and energy components, especially house wraps within home building materials. Other major states have witnessed significant increases in growth in recent years due to their larger population sizes and higher demand for construction services. 3M Company, DuPont de Nemours, Inc., Owens Corning, and Berry Global Inc. are among the major manufacturers in the region that have enriched their business by collaborating with suppliers and offshore distributors.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the House Wraps Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the House Wraps Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the House Wraps Market, highlighting leading vendors and their innovative profiles. These include 3M Company, Alpha Pro Tech, Ltd., ANCI, Inc., AtticFoil Radiant Barrier Supply LLC, Auroma Geotex Private Limited, Benjamin Obdyke Inc., Berry Global Group, Inc., Builders FirstSource, Inc., Carlisle Companies Incorporated, Compagnie de Saint-Gobain, DuPont de Nemours, Inc., Ewald Dörken AG, GCP Applied Technologies Inc., Georgia-Pacific LLC, Gulnar Plastics Pvt. Ltd., INDEVCO Building Products, LLC, Industrial Development Company sal, Insultex House Wrap, Intertape Polymer Group Inc., JAMES HARDIE INDUSTRIES PLC, KB Building Products, Kimberly-Clark Corporation, KINGSPAN GROUP PLC, Owens Corning, Protecto Wrap Company, Raven Industries, Inc., SafeFlex International Ltd, SIGA Services AG, Sika AG, and Veer Plastics Private Limited.

Market Segmentation & Coverage

This research report categorizes the House Wraps Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Product
  • Non-Perforated Housewraps
  • Perforated Housewraps
• Type
  • Asphalt Felt
  • Grade D Building Paper
  • Liquid Water-Resistive Barrier
  • Polyolefin Fabric
  • Rigid Foam
• Component
  • Flash Tapes
  • Wraps
• Application
  • Commercial
  • Residential

• Region
  • Americas
    • Argentina
    • Brazil
    • Canada
    • Mexico
    • United States
      • California
      • Florida
      • Illinois
      • New York
      • Ohio
      • Pennsylvania
      • Texas
  • Asia-Pacific
    • Australia
    • China
    • India
    • Indonesia
    • Japan
    • Malaysia
    • Philippines
    • Singapore
    • South Korea
    • Taiwan
    • Thailand
    • Vietnam
  • Europe, Middle East & Africa
    • Denmark
    • Egypt
    • Finland
    • France
    • Germany
    • Israel
    • Italy
    • Netherlands
    • Nigeria
    • Norway
    • Poland
    • Qatar
    • Russia
    • Saudi Arabia
    • South Africa
    • Spain
    • Sweden
    • Switzerland
    • Turkey
    • United Arab Emirates
    • United Kingdom

The report offers valuable insights on the following aspects

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as

1. What is the market size and forecast of the House Wraps Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the House Wraps Market?
3. What are the technology trends and regulatory frameworks in the House Wraps Market?
4. What is the market share of the leading vendors in the House Wraps Market?
5. Which modes and strategic moves are suitable for entering the House Wraps Market?

Please note: For this report, the purchase of an Enterprise license allows up to ten worldwide users of an organization access to the report

Please note: This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.

With the purchase of this report at the Multi-user License or greater level, you will have access to one hour with an expert analyst who will help you link key findings in the report to the business issues you're addressing. This will need to be used within three months of purchase.

This report also includes a complimentary Excel file with data from the report for purchasers at the Site License or greater level.