Vehicle-To-Pedestrian Communication Market - Global Forecast 2025-2032

The vehicle-to-pedestrian communication market is gaining critical traction as urban mobility evolves and safety imperatives sharpen worldwide. Senior leaders seeking actionable market insights for strategic planning and technology investment will find comprehensive, decision-ready analysis in this executive summary.

Market Snapshot: Growth Trajectory in Vehicle-to-Pedestrian Communication

The vehicle-to-pedestrian communication market grew from USD 932.75 million in 2024 to USD 1.06 billion in 2025. It is expected to continue growing at a CAGR of 14.63%, reaching USD 2.78 billion by 2032. This expansion is propelled by the convergence of safer mobility mandates, advancing connectivity protocols, and robust technology integration across global transportation networks.

Scope & Segmentation: Comprehensive Market Coverage

The vehicle-to-pedestrian communication report provides a structured analysis of all key market dimensions. The segmentation captures performance, product differentiation, and regional adoption to help senior stakeholders tailor solutions and investments.

• Communication Technology: Covers Bluetooth, Cellular V2X, Dedicated Short Range Communication, and Wi-Fi for differentiated performance and deployment.
• Component Type: Examines Onboard Units (including aftermarket and integrated), Pedestrian Devices (smartphones: Android and iOS; wearables: fitness bands, smart watches), and Roadside Units (fixed, mobile).
• Deployment Model: Analyzes Direct Communication (ad-hoc networks, device-to-device) and Indirect Communication relying on centralized processing.
• Network Type: Outlines Ad-Hoc (V2P direct, multicast) and Infrastructure-based architectures.
• Pedestrian Device Type: Breaks down both smartphone and wearable variants for user specificity.
• Application: Explores use cases in Collision Avoidance (including rear-end and side-impact), Emergency Vehicle Warning (light and siren detection), Navigation Assistance (route guidance, turn-by-turn), Safety Alerts (in-vehicle, crossing alerts), and Vulnerable Road User Detection (cyclists, pedestrians).
• End User: Identifies Automotive OEMs (commercial, passenger), Fleet Operators (logistics, public transport), Municipal Authorities (infrastructure managers, smart city projects), and Pedestrian User Groups (smartphone and wearable users).
• Regions: Structured coverage across Americas (United States, Canada, Mexico, Brazil, Argentina, Chile, Colombia, Peru), Europe, Middle East, Africa (including the UK, Germany, France, Russia, Italy, Spain, Netherlands, Sweden, Poland, Switzerland, UAE, Saudi Arabia, Qatar, Turkey, Israel, South Africa, Nigeria, Egypt, Kenya), and Asia-Pacific (China, India, Japan, Australia, South Korea, Indonesia, Thailand, Malaysia, Singapore, Taiwan).
• Key Companies: Focuses on industry leaders such as Qualcomm Incorporated, NXP Semiconductors N.V., Continental AG, Robert Bosch GmbH, Denso Corporation, Huawei Technologies Co., Ltd., ZTE Corporation, Kapsch TrafficCom AG, STMicroelectronics N.V., and Texas Instruments Incorporated.

Key Takeaways for Decision Makers

• Technological synergy between vehicle platforms and personal devices is fostering user-centric safety and real-time situational awareness across urban mobility networks.
• Standardization and interoperability are advancing through joint efforts among automakers, device makers, and network operators, supporting market scalability and solution integration.
• Segmented applications—such as fleet safety, emergency vehicle alerts, and vulnerable road user protection—are driving tailored product development for distinct end-user needs.
• Strategic partnerships and M&A activities are shaping competitive positioning, bolstering key capabilities like AI-driven threat prediction and edge-based analytics.
• Increasing policy alignment and smart city initiatives are expediting large-scale deployments in regions with diverse transport challenges, from dense city corridors to rural transit routes.

Tariff Impact: 2025 U.S. Regulations and Supply Chain Adjustments

United States tariffs introduced in 2025 have altered cost structures for manufacturers of communication modules and critical components. Reacting to these changes, suppliers are shifting toward regional production, renegotiating vendor terms, and enhancing transparency around component sourcing and systems pricing. These responses are reinforcing supply chain resilience and strategic alignment without compromising safety or quality.

Methodology & Data Sources

This analysis integrates primary interviews with automotive OEMs, telecom providers, municipal planners, and device manufacturers. Data was validated through technical white papers, regulatory publications, industry roadmaps, patent studies, peer-reviewed journals, standards organization documents, and selected industry conferences. Eighteen months of research ensures coverage of the most recent technology rollouts and policy shifts.

Why This Report Matters

• Equips senior decision-makers with in-depth, actionable intelligence for investment, technology adoption, and risk management in the vehicle-to-pedestrian communication market.
• Provides granular segmentation and regional dynamics to inform go-to-market strategies, partnership models, and regulatory compliance planning.

Conclusion

Rapid advances in connectivity, standardization, and smart infrastructure are collectively moving the vehicle-to-pedestrian communication sector toward mainstream deployment. Executives using these insights can seize emerging opportunities and address evolving mobility needs with confidence.

Additional Product Information:

• Purchase of this report includes 1 year online access with quarterly updates.
• This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.