AR in Agriculture Market: Global Industry Analysis, Trends, Market Size, and Forecasts up to 2030

The report on the global AR in agriculture market provides qualitative and quantitative analysis for the period from 2021-2030. The revenue generated by the market was USD 1.32 billion in 2022 and is expected to reach USD 14.97 billion in 2030 and is expected to grow with a CAGR of 30.95% till 2030. The study on AR in agriculture market covers the analysis of the leading geographies such as North America, Europe, Asia Pacific, and RoW for the period of 2021-2030.

AR (Augmented Reality) in agriculture refers to the use of AR technology to enhance various aspects of agriculture, including crop management, livestock monitoring, and field operations. AR in agriculture offers a range of benefits, including improved accuracy, increased efficiency, and enhanced decision-making capabilities. One of the primary applications of AR in agriculture is crop management, where AR can be used to monitor crop growth, detect diseases, and optimize fertilizer and water usage. With AR, farmers can visualize crop growth patterns, track the progress of individual plants, and receive real-time data on soil moisture, temperature, and other environmental factors. This enables farmers to make more informed decisions about crop management, leading to improved yields and reduced waste. Another area where AR in agriculture can be useful is livestock monitoring. With AR, farmers can remotely monitor the health and behavior of their animals, including tracking feeding and sleeping patterns, detecting early signs of illness, and identifying potential health issues. This allows farmers to provide timely interventions and improve the overall welfare of their livestock.

The agriculture market is a rapidly growing market for AR technology, driven by the growing demand for food, rising labor costs, and government support. AR can be used in a variety of ways in agriculture, including crop scouting, pest identification, irrigation management, precision farming, and training. AR can help farmers to improve their efficiency and productivity, reduce their labor costs, and make better decisions about their crops. However, the high cost of AR technology is a potential restraint to market growth. As the cost of AR technology comes down and the technology continues to develop, we can expect to see even more innovative applications emerge in the agriculture market.

The AR in the agriculture market is segmented into North America, Europe, Asia Pacific, and the rest of the world. North America is expected to hold a major share of the market. Agriculture contributes majorly to the economies of countries such as the USA and Mexico in North America and is already an established industry in the region. For instance, according to the U.S. Department of Agriculture, the agriculture industry contributed over USD 1.246 trillion to the GDP of the U.S. in 2021. This statistic explains the expansion of the agriculture industry in North America. Extensive agriculture is the commonly followed practice in the North America region. Also, the North America region has always been the pioneer of agricultural technologies in the world. Therefore, the use of AR technologies in agriculture is expected to grow exponentially in North America in the near future. Thus, the market for AR in agriculture in North America is expected to biggest as compared to other regions in the world. There are a number of companies such as Visual Logic, LLC, Trimble Inc., EON Reality Corporate Group, Augmenta, and others that are based in North America and are working on AR agriculture applications.

Report Findings

1) Drivers

• Owing to the high demand for food globally and demand from farmers to produce more food with less resources boosts the demand for AR in agriculture.
• The cost of labor is rising in many parts of the world, and AR can help farmers to reduce their labor costs which leads to the surging demand for AR in agriculture.

2) Restraints

• The high cost of AR technology hampers the growth of market.

3) Opportunities

• Manufacturer can make a partnership with farmers and agricultural organizations to develop new AR application.

Research Methodology

A) Primary Research

The primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents.

The primary respondents approached include:

1. Key Opinion Leaders
2. Internal and External subject matter experts
3. Professionals and participants from the industry

The primary research respondents typically include:

1. Executives working with leading companies in the market under review
2. Product/brand/marketing managers
3. CXO level executives
4. Regional/zonal/country managers
5. Vice President level executives.

B) Secondary Research

Secondary research involves extensive exploring through the secondary sources of information available in both the public domain and paid sources. Each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources.

The secondary sources of the data typically include:

1. Company reports and publications
2. Government/institutional publications
3. Trade and associations journals
4. Databases such as WTO, OECD, World Bank, and among others.
5. Websites and publications by research agencies

Segments Covered

The global AR in agriculture market is segmented on the basis of application, and solution.

The Global AR in Agriculture Market by Application

• Outdoor Farming
• Indoor Farming

The Global AR in Agriculture Market by Solution

• Software
• Hardware
• Service

Company Profiles

The companies covered in the report include:

• Visual Logic, LLC
• Trimble Inc.
• Rams Creative Technologies Pvt. Ltd.
• EON Reality
• Augmenta Agriculture Technologies P.C.
• Visartech Inc.
• QUEPPELIN
• Nedap N.V.
• Vuzix
• Think Digital

What does this Report Deliver?

1. Comprehensive analysis of the global as well as regional markets of the AR in agriculture market.
2. Complete coverage of all the segments in the AR in agriculture market to analyze the trends, developments in the global market and forecast of market size up to 2030.

3. Comprehensive analysis of the companies operating in the global AR in agriculture market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and latest developments of the company.

4. The Growth Matrix presents an analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.

This product will be delivered within 1-3 business days.