+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Consumer Values and Behaviour in Mexico

  • PDF Icon

    Report

  • 59 Pages
  • October 2022
  • Region: Mexico
  • Euromonitor International
  • ID: 5684154
This report visually explores everyday habits and behaviours that reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits in Mexico.

The Consumer Values and Behaviour in Mexico report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Values market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

  • Scope
  • Consumer values and behaviour in Mexico
  • Mexican consumers like to try new products and services
  • Older cohorts prefer to spend their money on experiences, not things
  • Millennials and Gen X have most faith in the value of their long-term investments
  • Mexicans are very optimistic about their future
  • Consumers feel there will be a shift towards more in-person activities
  • Gen Z have the most enthusiastic outlook but will have less “me time”
  • Nearly half will be more engaged in their community in future
  • Future impact of climate change felt to have more impact in future than global average
  • Baby Boomers do not feel as strongly about future community engagement
  • Entertaining friends/family at home is low compared to other activities
  • Energy efficiency is a key home feature for over a third of consumers
  • Access to outdoor space is a key home feature for Mexican households
  • Despite high levels of home cooking, food delivery/takeaway popular
  • Time for cooking is a big barrier to enjoying home-cooked food
  • Gen Z and Millennials find lack of time biggest barrier to cooking
  • Consumers put high value on healthy ingredients in food and drinks
  • Jobs that offer work-life balance more appealing than home working
  • Economic uncertainties drive workforce to prioritise job security
  • Over 70% of consumers are looking for ways to simplify their lives
  • High percentage of all generations regularly socialise online
  • Mexicans are active cinema-goers, but leisure shopping most frequent
  • Millennials enjoy leisure shopping ahead of other generations
  • Nearly half of respondents say they walk or hike for exercise every week
  • Millennials exercise by running nearly as much as walking every week
  • Sleep aids appeal more to younger cohorts
  • Mexican consumers have most faith in recyclable labels
  • Most focus is on reducing use of plastics and using less water
  • Nearly half of respondents say they are using sustainable packaging
  • Consumers like to buy from brands that support their values
  • Bargain hunting and visiting shopping malls appeal most to Mexican consumers
  • Visiting shopping malls appeals more to older generations
  • Consumers are willing to be part of the circular economy
  • Younger cohorts more committed to purchasing previously-owned items
  • Consumers prefer in-store purchase of beauty/personal/health items
  • All generations prefer to purchase beauty/personal and health care items in-store
  • Consumers focus increased spending on health and wellness products
  • All cohorts expect to increase their spending on health and wellness
Saving money is front of mind for all generations, especially Gen Z
  • Nearly 60% actively manage their data sharing and privacy settings
  • Millennials have stronger preference to communicate online
  • Consumers like to be engaged with companies on social media
  • Millennials and Gen X more likely to buy something via a social media platform
  • Over 60% use mobile banking services every week
  • Millennials use in-store mobile payments more than other cohorts do