+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

India Broadcasting and Cable TV Market Summary, Competitive Analysis and Forecast, 2017-2026

  • PDF Icon

    Report

  • 42 Pages
  • November 2022
  • Region: India
  • MarketLine
  • ID: 5714739
1h Free Analyst Time
1h Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.

Broadcasting & Cable TV in India industry profile provides top-line qualitative and quantitative summary information including: market size (value 2017-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
  • The Indian broadcasting and cable TV market had total revenues of $9.5 billion in 2021, representing a compound annual growth rate (CAGR) of 1.4% between 2016 and 2021.
  • The TV subscriptions segment was the market's most lucrative in 2021, with total revenues of $4.9 billion, equivalent to 51.6% of the market's overall value.
  • TV penetration has grown in India over the past decade, enabling commercial broadcasters to increase revenue from advertisements and subscriptions.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in India
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in India
  • Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the India broadcasting & cable tv market with five year forecasts

Reasons to Buy

  • What was the size of the India broadcasting & cable tv market by value in 2021?
  • What will be the size of the India broadcasting & cable tv market in 2026?
  • What factors are affecting the strength of competition in the India broadcasting & cable tv market?
  • How has the market performed over the last five years?
  • What are the main segments that make up India's broadcasting & cable tv market?
Frequently Asked Questions about the Indian Broadcasting and Cable TV Market

What is the estimated value of the Indian Broadcasting and Cable TV Market?

The Indian Broadcasting and Cable TV Market was estimated to be valued at $9.49 Billion in 2021.

What is the growth rate of the Indian Broadcasting and Cable TV Market?

The growth rate of the Indian Broadcasting and Cable TV Market is 7.1%, with an estimated value of $13.4 Billion by 2026.

What is the forecasted size of the Indian Broadcasting and Cable TV Market?

The Indian Broadcasting and Cable TV Market is estimated to be worth $13.4 Billion by 2026.

Who are the key companies in the Indian Broadcasting and Cable TV Market?

Key companies in the Indian Broadcasting and Cable TV Market include Prasar Bharati, Zee Entertainment Enterprises Limited and New Delhi Television Ltd.

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape

2 Market Overview
2.1. Market definition
2.2. Market analysis

3 Market Data
3.1. Market value

4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation

5 Market Outlook
5.1. Market value forecast

6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. Have there been any challengers/disruptors in the market?

8 Company Profiles
8.1. Prasar Bharati
8.2. Zee Entertainment Enterprises Limited
8.3. Sun TV Network Ltd
8.4. New Delhi Television Ltd

9 Macroeconomic Indicators
9.1. Country data

10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related Research
10.4. About the Publisher

List of Tables
Table 1: India broadcasting & cable tv market value: $ billion, 2016-21
Table 2: India broadcasting & cable tv market category segmentation: % share, by value, 2016-2021
Table 3: India broadcasting & cable tv market category segmentation: $ billion, 2016-2021
Table 4: India broadcasting & cable tv market geography segmentation: $ billion, 2021
Table 5: India broadcasting & cable tv market value forecast: $ billion, 2021-26
Table 6: Prasar Bharati: key facts
Table 7: Prasar Bharati: Key Employees
Table 8: Zee Entertainment Enterprises Limited: key facts
Table 9: Zee Entertainment Enterprises Limited: Annual Financial Ratios
Table 10: Zee Entertainment Enterprises Limited: Key Employees
Table 11: Zee Entertainment Enterprises Limited: Key Employees Continued
Table 12: Zee Entertainment Enterprises Limited: Key Employees Continued
Table 13: Sun TV Network Ltd: key facts
Table 14: Sun TV Network Ltd: Annual Financial Ratios
Table 15: Sun TV Network Ltd: Key Employees
Table 16: New Delhi Television Ltd: key facts
Table 17: New Delhi Television Ltd: Annual Financial Ratios
Table 18: New Delhi Television Ltd: Key Employees
Table 19: India size of population (million), 2017-21
Table 20: India gdp (constant 2005 prices, $ billion), 2017-21
Table 21: India gdp (current prices, $ billion), 2017-21
Table 22: India inflation, 2017-21
Table 23: India consumer price index (absolute), 2017-21
Table 24: India exchange rate, 2017-21

List of Figures
Figure 1: India broadcasting & cable tv market value: $ billion, 2016-21
Figure 2: India broadcasting & cable tv market category segmentation: $ billion, 2016-2021
Figure 3: India broadcasting & cable tv market geography segmentation: % share, by value, 2021
Figure 4: India broadcasting & cable tv market value forecast: $ billion, 2021-26
Figure 5: Forces driving competition in the broadcasting & cable tv market in India, 2021
Figure 6: Drivers of buyer power in the broadcasting & cable tv market in India, 2021
Figure 7: Drivers of supplier power in the broadcasting & cable tv market in India, 2021
Figure 8: Factors influencing the likelihood of new entrants in the broadcasting & cable tv market in India, 2021
Figure 9: Factors influencing the threat of substitutes in the broadcasting & cable tv market in India, 2021
Figure 10: Drivers of degree of rivalry in the broadcasting & cable tv market in India, 2021

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Prasar Bharati
  • Zee Entertainment Enterprises Limited
  • Sun TV Network Ltd
  • New Delhi Television Ltd