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Australia Household Products Market Summary, Competitive Analysis and Forecast, 2017-2026

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    Report

  • 41 Pages
  • October 2022
  • Region: Australia
  • MarketLine
  • ID: 5714840
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Household Products in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2017-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The household products market consists of the retail sale of textile washing products, paper products, dishwashing products, air fresheners, insecticides, toilet care, scouring products, furniture & floor polish, shoe polish. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions have been made using constant annual average 2021 exchange rates.
  • The Australian Household Products market had total revenues of $5,316.0m in 2021, representing a compound annual growth rate (CAGR) of 2.3% between 2016 and 2021.
  • Market consumption volume increased with a CAGR of 0.8% between 2016 and 2021, to reach a total of 800.5 million units in 2021.
  • The performance of the market is forecast to accelerate, with an anticipated CAGR of 2.8% for the five-year period 2021 - 2026, which is expected to drive the market to a value of $6,116.4m by the end of 2026.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the household products market in Australia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the household products market in Australia
  • Leading company profiles reveal details of key household products market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Australia household products market with five year forecasts

Reasons to Buy

  • What was the size of the Australia household products market by value in 2021?
  • What will be the size of the Australia household products market in 2026?
  • What factors are affecting the strength of competition in the Australia household products market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Australia's household products market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive Landscape

2 Market Overview
2.1. Market definition
2.2. Market analysis

3 Market Data
3.1. Market value
3.2. Market volume

4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution

5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast

6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Australian household products market??
7.3. Which companies have been most successful in increasing their market shares in the last 5 years ?
7.4. Which companies’ market shares have suffered in the last 5 years?
7.5. What are the most popular brands in the market?

8 Company Profiles
8.1. Reckitt Benckiser Group plc
8.2. Kimberly-Clark Corp
8.3. Asaleo Care Ltd

9 Macroeconomic Indicators
9.1. Country data

10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related Research
10.4. About the Publisher

List of Tables
Table 1: Australia household products market value: $ million, 2016-21
Table 2: Australia household products market volume: million units, 2016-21
Table 3: Australia household products market category segmentation: % share, by value, 2016-2021
Table 4: Australia household products market category segmentation: $ million, 2016-2021
Table 5: Australia household products market geography segmentation: $ million, 2021
Table 6: Australia household products market distribution: % share, by value, 2021
Table 7: Australia household products market value forecast: $ million, 2021-26
Table 8: Australia household products market volume forecast: million units, 2021-26
Table 9: Australia household products market share: % share, by value, 2021
Table 10: Reckitt Benckiser Group plc: key facts
Table 11: Reckitt Benckiser Group plc: Annual Financial Ratios
Table 12: Reckitt Benckiser Group plc: Key Employees
Table 13: Reckitt Benckiser Group plc: Key Employees Continued
Table 14: Kimberly-Clark Corp: key facts
Table 15: Kimberly-Clark Corp: Annual Financial Ratios
Table 16: Kimberly-Clark Corp: Key Employees
Table 17: Kimberly-Clark Corp: Key Employees Continued
Table 18: Asaleo Care Ltd: key facts
Table 19: Asaleo Care Ltd: Key Employees
Table 20: Australia size of population (million), 2017-21
Table 21: Australia gdp (constant 2005 prices, $ billion), 2017-21
Table 22: Australia gdp (current prices, $ billion), 2017-21
Table 23: Australia inflation, 2017-21
Table 24: Australia consumer price index (absolute), 2017-21
Table 25: Australia exchange rate, 2017-21

List of Figures
Figure 1: Australia household products market value: $ million, 2016-21
Figure 2: Australia household products market volume: million units, 2016-21
Figure 3: Australia household products market category segmentation: $ million, 2016-2021
Figure 4: Australia household products market geography segmentation: % share, by value, 2021
Figure 5: Australia household products market distribution: % share, by value, 2021
Figure 6: Australia household products market value forecast: $ million, 2021-26
Figure 7: Australia household products market volume forecast: million units, 2021-26
Figure 8: Forces driving competition in the household products market in Australia, 2021
Figure 9: Drivers of buyer power in the household products market in Australia, 2021
Figure 10: Drivers of supplier power in the household products market in Australia, 2021
Figure 11: Factors influencing the likelihood of new entrants in the household products market in Australia, 2021
Figure 12: Factors influencing the threat of substitutes in the household products market in Australia, 2021
Figure 13: Drivers of degree of rivalry in the household products market in Australia, 2021
Figure 14: Australia household products market share: % share, by value, 2021

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Reckitt Benckiser Group plc
  • Kimberly-Clark Corp
  • Asaleo Care Ltd