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How To Write An Effective Marketing Plan (February 16, 2023)

  • Training
  • 150 Minutes
  • February 16, 2023 12:00 EST
  • Simpliv
  • ID: 5715443

About How To Create Effective Marketing Plan Course

To arrive at a given destination you need a roadmap. In the same way every successful marketing activity requires a plan to succeed. This course addresses the marketing needs of freelancers, small business owners and marketing professionals to envisage and write an effective marketing plan. You will learn how to collate and analyse your existing market, spot new opportunities, attract the best marketing team, create the marketing components, strategies and implementation plans for your business success.

In this course you will:
  • Have a compelling marketing message
  • Learn where you can start from
  • Learn how to grow your business
  • Learn how to reach customers around the world
  • Be able to define your market and competitors
  • Pick a market you are capable of serving, that is big and lucrative
  • Learn how to create a marketing message and your brand
  • Learn how to determine your marketing mediums
  • Learn how to determine your marketing budget
  • Learn how to increase your turnover
  • Get the step-by-step marketing templates
  • Learn how to keep your current customers satisfied
  • How to take your business to the NEXT LEVEL

How To Create Effective Marketing Plan Objective

1. Know your customers

2. Understand your market and competition

3. Have a compelling marketing message

4. Determine your marketing mediums and budget

5. Know how to get new customers and retain existing customers

6. How to write a winningmarketing plan

7. What to avoid when writing your marketing plan

8. Using a marketing plan to increase your sales

Module: Creating a winningMarketing Plan for running your business, reach your customers, attract new ones and generate more sales

On this unique course you'll be able to learn:
  • How to analyse your existing market
  • Help you create the best possible marketing plan
  • Write a Marketing Plan that clearly communicates how to reach your objectives.
You'll find out about:
  • Why you should write a marketing plan
  • Common misconceptions;
  • How to overcome obstacles
By the end of this course you will:
  • Be able to write a winning marketing plan
  • Know how to create a marketing budget
  • Know how to get new customers and retain existing customers

Course Content

  • The power of a written marketing plan
  • Prepping for Your Marketing Plan
  • Understanding why a marketing plan is important
  • Understanding the planning process -
  • Assembling a team
  • Gathering data and information
  • Writing the Strategy Section
  • Writing the vision, mission, and scope
  • Writing the market analysis
  • Writing the competitive analysis
  • Writing the SWOT analysis
  • Writing the customer analysis
  • Writing the product or service analysis
  • Writing the strategy
  • Writing the Tactical Section
  • Writing the product or service plan
  • Writing the pricing plan
  • Writing the promotion plan
  • Writing the distribution plan
  • Writing the implementation plan
  • Writing the budget and forecast section
  • Conclusion Next steps