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The Online Grocery Market size was estimated at USD 200.00 billion in 2023, USD 229.28 billion in 2024, and is expected to grow at a CAGR of 14.90% to reach USD 529.10 billion by 2030. Speak directly to the analyst to clarify any post sales queries you may have.
Online grocery comprises sales of groceries through online platforms, mobile apps, and websites, enabling consumers to purchase food and household items over the internet. This market includes a variety of products, including fresh produce, packaged foods, beverages, personal care products, and household cleaning supplies. The scope extends from end-to-end processes involved in selecting, purchasing, and delivering these products directly to the consumer's doorstep. The primary applications include residential households, small businesses, and, in certain cases, bulk purchasers, inclduing hostels or small restaurants looking for direct deliveries of grocery supplies.
The growing shift towards online shopping, fueled by the convenience and time-saving aspects of online grocery shopping, significantly contributes to market expansion. Increased service area coverage by online grocery providers and the introduction of value-added services such as same-day delivery encourage more consumers to shop online. Logistic challenges, including maintaining product quality during transit, especially for perishable goods, hampers the market growth. The adoption of AI and machine learning for personalized shopping experiences, integration of voice-assisted shopping, and expansion into underserved regions present significant opportunities for market growth. Further, leveraging blockchain technology to enhance supply chain transparency and food safety could tap into the consumer's growing concern over product sourcing and authenticity.
Regional Insights
In the Americas, the convenience of online shopping, coupled with fast delivery services, has significantly boosted the online grocery market. Emerging technologies and business models, such as subscription services and personalized shopping, are continually shaping consumer preferences. Notable investments include expansions of warehouse and delivery infrastructure by leading players. The Asia Pacific region is expanding with rising online grocery sales, with innovative technologies such as mobile payments and social commerce playing a significant role. The market sees a high emphasis on speed and convenience, with same-day delivery services becoming increasingly common.The online grocery market in the EU is diverse, with consumer preferences varying significantly across countries. However, a common trend is the demand for organic and locally sourced products. EU regulations supporting fair trade and organic certification have further driven this demand. Innovations aimed at reducing food waste and improving delivery efficiency are prevalent. The Middle East sees a growing interest in online grocery shopping amid rising internet penetration and smartphone usage. The market is characterized by a preference for halal-certified products and a strong demand for high-quality, international foods. Recent initiatives focus on enhancing cold chain logistics to maintain the quality of perishables. Africa's online grocery market shows considerable potential, driven by an expanding middle class and increasing internet accessibility.
Market Trends by Segment
- Product: Increasing packed foods, encompassing ready-to-eat meals that addresses the needs of convenience and longevity
- Delivery Type: Growing usage of instant delivery services that offer the convenience of delivering groceries
Industry Insights
- Market Dynamics
- Market Disruption Analysis
- Porter’s Five Forces Analysis
- Value Chain & Critical Path Analysis
- Pricing Analysis
- Technology Analysis
- Patent Analysis
- Trade Analysis
- Regulatory Framework Analysis
- FPNV Positioning Matrix
- Market Share Analysis
- Strategy Analysis and Recommendations
Recent Developments
Flipkart Launches First Grocery Fulfilment Centre In Bhubaneswar To Expand Service
Flipkart has inaugurated its inaugural grocery fulfillment center in Bhubaneswar. This state-of-the-art facility is a testament to Flipkart's commitment to providing seamless and efficient grocery shopping experiences to its customers. Spanning over 45,000 square feet, the center is poised to significantly bolster Flipkart's distribution capabilities, ensuring that a wide assortment of quality groceries reaches shoppers promptly.Amazon UK Takes Instacart Approach With Third-Party Grocery Partnerships
Amazon UK has embarked on a new venture by formulating partnerships with third-party grocery retailers, emulating the Instacart model. This initiative signifies a pivotal shift in Amazon's approach to capturing a larger share of the online grocery market, underscoring the company's adaptability and its commitment to innovating within the e-commerce landscape.Roku and Instacart Announce Partnership to Pair TV Streaming and Online Grocery Delivery for Marketers
Roku has teamed up with Instacart, the prominent online grocery delivery platform, to forge a unique partnership aimed at revolutionizing marketing in the digital age. This alliance is set to merge the immersive world of TV streaming with the convenience of online grocery shopping, creating a seamless experience for consumers. With Roku's expansive reach of millions of viewers and Instacart's robust grocery delivery network, this collaboration offers marketers an unparalleled opportunity to link with their audience in a meaningful and impactful way.Key Company Profiles
The report delves into recent significant developments in the Online Grocery Market, highlighting leading vendors and their innovative profiles. These include Aldi Stores Limited, Alibaba Group, Amazon.com, Inc., Avenue Supermarkets limited by Zomato, Carrefour, Costco Wholesale Corporation, Dunzo Digital Private Limited, Edeka Group, Fresh Direct, LLC, Instacart, Misfits Market, Inc., Natures Basket Limited by Spencer's Retail, Ocado Group PLC, Paytm, Reliance Retail Ltd., Supermarket Grocery Supplies Pvt. Ltd., Target Corporation, Tesco PLC, The Kroger Company, UrDoorstep eRetail Pvt. Ltd., and Walmart Inc.This research report offers invaluable insights into various crucial aspects of the Online Grocery Market:
- Market Penetration: This section thoroughly overviews the current market landscape, incorporating detailed data from key industry players.
- Market Development: The report examines potential growth prospects in emerging markets and assesses expansion opportunities in mature segments.
- Market Diversification: This includes detailed information on recent product launches, untapped geographic regions, recent industry developments, and strategic investments.
- Competitive Assessment & Intelligence: An in-depth analysis of the competitive landscape is conducted, covering market share, strategic approaches, product range, certifications, regulatory approvals, patent analysis, technology developments, and advancements in the manufacturing capabilities of leading market players.
- Product Development & Innovation: This section offers insights into upcoming technologies, research and development efforts, and notable advancements in product innovation.
Additionally, the report addresses key questions to assist stakeholders in making informed decisions:
- What is the current market size and projected growth?
- Which products, segments, applications, and regions offer promising investment opportunities?
- What are the prevailing technology trends and regulatory frameworks?
- What is the market share and positioning of the leading vendors?
- What revenue sources and strategic opportunities do vendors in the market consider when deciding to enter or exit?
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Table of Contents
1. Preface
2. Research Methodology
5. Market Insights
6. Online Grocery Market, by Product
7. Online Grocery Market, by Delivery Type
8. Americas Online Grocery Market
9. Asia-Pacific Online Grocery Market
10. Europe, Middle East & Africa Online Grocery Market
11. Competitive Landscape
12. Competitive Portfolio
List of Figures
List of Tables
Companies Mentioned
- Aldi Stores Limited
- Alibaba Group
- Amazon.com, Inc.
- Avenue Supermarkets limited by Zomato
- Carrefour
- Costco Wholesale Corporation
- Dunzo Digital Private Limited
- Edeka Group
- Fresh Direct, LLC
- Instacart
- Misfits Market, Inc.
- Natures Basket Limited by Spencer's Retail
- Ocado Group PLC
- Paytm
- Reliance Retail Ltd.
- Supermarket Grocery Supplies Pvt. Ltd.
- Target Corporation
- Tesco PLC
- The Kroger Company
- UrDoorstep eRetail Pvt. Ltd.
- Walmart Inc.
Methodology
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 186 |
| Published | May 2024 |
| Forecast Period | 2024 - 2030 |
| Estimated Market Value ( USD | $ 229.28 Billion |
| Forecasted Market Value ( USD | $ 529.1 Billion |
| Compound Annual Growth Rate | 14.9% |
| Regions Covered | Global |
| No. of Companies Mentioned | 21 |
