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Europe Toys and Games Retail Market Summary, Competitive Analysis and Forecast to 2027

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    Report

  • 45 Pages
  • October 2023
  • Region: Europe
  • MarketLine
  • ID: 5717535
Toys & Games Retail in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The toys & games market includes retail sales of action figures, activity toys, dolls, games, infant and baby toys, miniature models, plush toys, puzzles, ride-on model toys, and toy vehicles.
  • The European toys & games market had total revenues of $27.28 billion in 2022, representing a compound annual growth rate (CAGR) of 3.2% between 2017 and 2022.
  • The growth in the number of online shoppers in Europe, particularly in countries like Turkey, the UK, and Germany, has driven the toy market. Online platforms have become a viable and affordable substitute for traditional marketing and sales techniques.
  • The UK market is the largest in this region, accounting for 20.6% of its total value in 2022.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the toys & games retail market in Europe
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the toys & games retail market in Europe
  • Leading company profiles reveal details of key toys & games retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Europe toys & games retail market with five year forecasts

Reasons to Buy

  • What was the size of the Europe toys & games retail market by value in 2022?
  • What will be the size of the Europe toys & games retail market in 2027?
  • What factors are affecting the strength of competition in the Europe toys & games retail market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Europe's toys & games retail market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Geography segmentation
1.4. Market rivalry
1.5. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Geography segmentation
4.2. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading players?
7.4. What is the rationale for the recent M&A activity?
8 Company Profiles
8.1. Amazon.com, Inc.
8.2. Lego AS
8.3. Carrefour SA
8.4. Smyths Toys Ltd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Europe toys & games retail market value: $ billion, 2017-22
Table 2: Europe toys & games retail market geography segmentation: $ billion, 2022
Table 3: Europe toys & games retail market distribution: % share, by value, 2022
Table 4: Europe toys & games retail market value forecast: $ billion, 2022-27
Table 5: Amazon.com, Inc.: key facts
Table 6: Amazon.com, Inc.: Annual Financial Ratios
Table 7: Amazon.com, Inc.: Key Employees
Table 8: Amazon.com, Inc.: Key Employees Continued
Table 9: Lego AS: key facts
Table 10: Lego AS: Key Employees
Table 11: Carrefour SA: key facts
Table 12: Carrefour SA: Annual Financial Ratios
Table 13: Carrefour SA: Key Employees
Table 14: Carrefour SA: Key Employees Continued
Table 15: Smyths Toys Ltd: key facts
Table 16: Smyths Toys Ltd: Key Employees
Table 17: Europe size of population (million), 2018-22
Table 18: Europe gdp (constant 2005 prices, $ billion), 2018-22
Table 19: Europe gdp (current prices, $ billion), 2018-22
Table 20: Europe inflation, 2018-22
Table 21: Europe consumer price index (absolute), 2018-22
Table 22: Europe exchange rate, 2018-22
List of Figures
Figure 1: Europe toys & games retail market value: $ billion, 2017-22
Figure 2: Europe toys & games retail market geography segmentation: % share, by value, 2022
Figure 3: Europe toys & games retail market distribution: % share, by value, 2022
Figure 4: Europe toys & games retail market value forecast: $ billion, 2022-27
Figure 5: Forces driving competition in the toys & games retail market in Europe, 2022
Figure 6: Drivers of buyer power in the toys & games retail market in Europe, 2022
Figure 7: Drivers of supplier power in the toys & games retail market in Europe, 2022
Figure 8: Factors influencing the likelihood of new entrants in the toys & games retail market in Europe, 2022
Figure 9: Factors influencing the threat of substitutes in the toys & games retail market in Europe, 2022
Figure 10: Drivers of degree of rivalry in the toys & games retail market in Europe, 2022

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Amazon.com, Inc.
  • Lego AS
  • Carrefour SA
  • Smyths Toys Ltd