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Global Writing Instruments Market 2024-2028

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    Report

  • 161 Pages
  • March 2024
  • Region: Global
  • TechNavio
  • ID: 5723298
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The writing and marking instruments market is forecasted to grow by 11250.01 million during 2023-2028, accelerating at a CAGR of 7.08% during the forecast period. The report on the writing and marking instruments market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing digitalization and use of e-commerce for writing instruments, rising popularity of multi-utility writing instruments, and increase in customization and personalization of pens.

The writing and marking instruments market is segmented as below:

By Distribution Channel

  • Offline
  • Online

By Application

  • Students
  • Working professionals
  • Institutions

By Geographical Landscape

  • APAC
  • Europe
  • North America
  • South America
  • Middle East and Africa
This study identifies the rising number of mergers and acquisitions among writing instruments vendors as one of the prime reasons driving the writing and marking instruments market growth during the next few years. Also, growing popularity of writing instruments as fashion stationery and increase demand for stylus pens will lead to sizable demand in the market.

The report on the writing and marking instruments market covers the following areas:

  • Writing and marking instruments market sizing
  • Writing and marking instruments market forecast
  • Writing and marking instruments market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading writing and marking instruments market vendors that include Caran d Ache, Compagnie Financiere Richemont SA, Crayola LLC, Faber Castell Aktiengesellschaft, Flair Writing Industries Ltd., Hamilton Housewares Pvt. Ltd., Hindustan Pencils Pvt. Ltd., Koh i noor Hardtmuth AS, Kokuyo Camlin Ltd, Linc Pen and Plastics Ltd., Luxor, MITSUBISHI PENCIL CO. LTD., Newell Brands Inc., Pelikan International Corp. Berhad, Pen Company of America, PILOT Corp, PLUS Corp., Schwanhausser Industrie Holding GmbH and Co. KG, Shanghai M and G Stationery Inc., SOCIETE BIC, Staedtler Mars GmbH and Co. KG, and William Penn Pvt. Ltd.. Also, the writing and marking instruments market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Global Market Characteristics
Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
Exhibit 05: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibit 06: Executive Summary - Chart on Market Segmentation by Application
Exhibit 07: Executive Summary - Chart on Incremental Growth
Exhibit 08: Executive Summary - Data Table on Incremental Growth
Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
2 Market Landscape
2.1 Market ecosystem
Exhibit 10: Parent market
Exhibit 11: Market Characteristics
3 Market Sizing
3.1 Market definition
Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 13: Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ million)
Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ million)
Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 Global writing instruments market 2018 - 2022
Exhibit 18: Historic Market Size - Data Table on global writing instruments market 2018 - 2022 ($ million)
4.2 Distribution Channel Segment Analysis 2018 - 2022
Exhibit 19: Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
4.3 Application Segment Analysis 2018 - 2022
Exhibit 20: Historic Market Size - Application Segment 2018 - 2022 ($ million)
4.4 Geography Segment Analysis 2018 - 2022
Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ million)
4.5 Country Segment Analysis 2018 - 2022
Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ million)
5 Five Forces Analysis
5.1 Five forces summary
Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Exhibit 29: Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Distribution Channel
6.1 Market segments
Exhibit 30: Chart on Distribution Channel - Market share 2023-2028 (%)
Exhibit 31: Data Table on Distribution Channel - Market share 2023-2028 (%)
6.2 Comparison by Distribution Channel
Exhibit 32: Chart on Comparison by Distribution Channel
Exhibit 33: Data Table on Comparison by Distribution Channel
6.3 Offline - Market size and forecast 2023-2028
Exhibit 34: Chart on Offline - Market size and forecast 2023-2028 ($ million)
Exhibit 35: Data Table on Offline - Market size and forecast 2023-2028 ($ million)
Exhibit 36: Chart on Offline - Year-over-year growth 2023-2028 (%)
Exhibit 37: Data Table on Offline - Year-over-year growth 2023-2028 (%)
6.4 Online - Market size and forecast 2023-2028
Exhibit 38: Chart on Online - Market size and forecast 2023-2028 ($ million)
Exhibit 39: Data Table on Online - Market size and forecast 2023-2028 ($ million)
Exhibit 40: Chart on Online - Year-over-year growth 2023-2028 (%)
Exhibit 41: Data Table on Online - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Distribution Channel
Exhibit 42: Market opportunity by Distribution Channel ($ million)
Exhibit 43: Data Table on Market opportunity by Distribution Channel ($ million)
7 Market Segmentation by Application
7.1 Market segments
Exhibit 44: Chart on Application - Market share 2023-2028 (%)
Exhibit 45: Data Table on Application - Market share 2023-2028 (%)
7.2 Comparison by Application
Exhibit 46: Chart on Comparison by Application
Exhibit 47: Data Table on Comparison by Application
7.3 Students - Market size and forecast 2023-2028
Exhibit 48: Chart on Students - Market size and forecast 2023-2028 ($ million)
Exhibit 49: Data Table on Students - Market size and forecast 2023-2028 ($ million)
Exhibit 50: Chart on Students - Year-over-year growth 2023-2028 (%)
Exhibit 51: Data Table on Students - Year-over-year growth 2023-2028 (%)
7.4 Working professionals - Market size and forecast 2023-2028
Exhibit 52: Chart on Working professionals - Market size and forecast 2023-2028 ($ million)
Exhibit 53: Data Table on Working professionals - Market size and forecast 2023-2028 ($ million)
Exhibit 54: Chart on Working professionals - Year-over-year growth 2023-2028 (%)
Exhibit 55: Data Table on Working professionals - Year-over-year growth 2023-2028 (%)
7.5 Institutions - Market size and forecast 2023-2028
Exhibit 56: Chart on Institutions - Market size and forecast 2023-2028 ($ million)
Exhibit 57: Data Table on Institutions - Market size and forecast 2023-2028 ($ million)
Exhibit 58: Chart on Institutions - Year-over-year growth 2023-2028 (%)
Exhibit 59: Data Table on Institutions - Year-over-year growth 2023-2028 (%)
7.6 Market opportunity by Application
Exhibit 60: Market opportunity by Application ($ million)
Exhibit 61: Data Table on Market opportunity by Application ($ million)
8 Customer Landscape
8.1 Customer landscape overview
Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
9.1 Geographic segmentation
Exhibit 63: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibit 64: Data Table on Market share By Geographical Landscape 2023-2028 (%)
9.2 Geographic comparison
Exhibit 65: Chart on Geographic comparison
Exhibit 66: Data Table on Geographic comparison
9.3 APAC - Market size and forecast 2023-2028
Exhibit 67: Chart on APAC - Market size and forecast 2023-2028 ($ million)
Exhibit 68: Data Table on APAC - Market size and forecast 2023-2028 ($ million)
Exhibit 69: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibit 70: Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.4 Europe - Market size and forecast 2023-2028
Exhibit 71: Chart on Europe - Market size and forecast 2023-2028 ($ million)
Exhibit 72: Data Table on Europe - Market size and forecast 2023-2028 ($ million)
Exhibit 73: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibit 74: Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.5 North America - Market size and forecast 2023-2028
Exhibit 75: Chart on North America - Market size and forecast 2023-2028 ($ million)
Exhibit 76: Data Table on North America - Market size and forecast 2023-2028 ($ million)
Exhibit 77: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibit 78: Data Table on North America - Year-over-year growth 2023-2028 (%)
9.6 South America - Market size and forecast 2023-2028
Exhibit 79: Chart on South America - Market size and forecast 2023-2028 ($ million)
Exhibit 80: Data Table on South America - Market size and forecast 2023-2028 ($ million)
Exhibit 81: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibit 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
9.7 Middle East and Africa - Market size and forecast 2023-2028
Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.8 China - Market size and forecast 2023-2028
Exhibit 87: Chart on China - Market size and forecast 2023-2028 ($ million)
Exhibit 88: Data Table on China - Market size and forecast 2023-2028 ($ million)
Exhibit 89: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibit 90: Data Table on China - Year-over-year growth 2023-2028 (%)
9.9 US - Market size and forecast 2023-2028
Exhibit 91: Chart on US - Market size and forecast 2023-2028 ($ million)
Exhibit 92: Data Table on US - Market size and forecast 2023-2028 ($ million)
Exhibit 93: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibit 94: Data Table on US - Year-over-year growth 2023-2028 (%)
9.10 Japan - Market size and forecast 2023-2028
Exhibit 95: Chart on Japan - Market size and forecast 2023-2028 ($ million)
Exhibit 96: Data Table on Japan - Market size and forecast 2023-2028 ($ million)
Exhibit 97: Chart on Japan - Year-over-year growth 2023-2028 (%)
Exhibit 98: Data Table on Japan - Year-over-year growth 2023-2028 (%)
9.11 Germany - Market size and forecast 2023-2028
Exhibit 99: Chart on Germany - Market size and forecast 2023-2028 ($ million)
Exhibit 100: Data Table on Germany - Market size and forecast 2023-2028 ($ million)
Exhibit 101: Chart on Germany - Year-over-year growth 2023-2028 (%)
Exhibit 102: Data Table on Germany - Year-over-year growth 2023-2028 (%)
9.12 UK - Market size and forecast 2023-2028
Exhibit 103: Chart on UK - Market size and forecast 2023-2028 ($ million)
Exhibit 104: Data Table on UK - Market size and forecast 2023-2028 ($ million)
Exhibit 105: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibit 106: Data Table on UK - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity By Geographical Landscape
Exhibit 107: Market opportunity By Geographical Landscape ($ million)
Exhibit 108: Data Tables on Market opportunity By Geographical Landscape ($ million)
10 Drivers, Challenges, and Trends
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 109: Impact of drivers and challenges in 2023 and 2028
10.4 Market trends
11 Vendor Landscape
11.1 Overview
11.2 Vendor landscape
Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 111: Overview on factors of disruption
11.4 Industry risks
Exhibit 112: Impact of key risks on business
12 Vendor Analysis
12.1 Vendors covered
Exhibit 113: Vendors covered
12.2 Market positioning of vendors
Exhibit 114: Matrix on vendor position and classification
12.3 Compagnie Financiere Richemont SA
Exhibit 115: Compagnie Financiere Richemont SA - Overview
Exhibit 116: Compagnie Financiere Richemont SA - Business segments
Exhibit 117: Compagnie Financiere Richemont SA - Key offerings
Exhibit 118: Compagnie Financiere Richemont SA - Segment focus
12.4 Crayola LLC
Exhibit 119: Crayola LLC - Overview
Exhibit 120: Crayola LLC - Product / Service
Exhibit 121: Crayola LLC - Key offerings
12.5 Faber Castell Aktiengesellschaft
Exhibit 122: Faber Castell Aktiengesellschaft - Overview
Exhibit 123: Faber Castell Aktiengesellschaft - Product / Service
Exhibit 124: Faber Castell Aktiengesellschaft - Key news
Exhibit 125: Faber Castell Aktiengesellschaft - Key offerings
12.6 Flair Writing Industries Ltd.
Exhibit 126: Flair Writing Industries Ltd. - Overview
Exhibit 127: Flair Writing Industries Ltd. - Product / Service
Exhibit 128: Flair Writing Industries Ltd. - Key offerings
12.7 Hindustan Pencils Pvt. Ltd.
Exhibit 129: Hindustan Pencils Pvt. Ltd. - Overview
Exhibit 130: Hindustan Pencils Pvt. Ltd. - Product / Service
Exhibit 131: Hindustan Pencils Pvt. Ltd. - Key offerings
12.8 Koh i noor Hardtmuth AS
Exhibit 132: Koh i noor Hardtmuth AS - Overview
Exhibit 133: Koh i noor Hardtmuth AS - Product / Service
Exhibit 134: Koh i noor Hardtmuth AS - Key offerings
12.9 Kokuyo Camlin Ltd
Exhibit 135: Kokuyo Camlin Ltd - Overview
Exhibit 136: Kokuyo Camlin Ltd - Product / Service
Exhibit 137: Kokuyo Camlin Ltd - Key offerings
12.10 Linc Pen and Plastics Ltd.
Exhibit 138: Linc Pen and Plastics Ltd. - Overview
Exhibit 139: Linc Pen and Plastics Ltd. - Product / Service
Exhibit 140: Linc Pen and Plastics Ltd. - Key offerings
12.11 Luxor
Exhibit 141: Luxor - Overview
Exhibit 142: Luxor - Product / Service
Exhibit 143: Luxor - Key offerings
12.12 MITSUBISHI PENCIL CO. LTD.
Exhibit 144: MITSUBISHI PENCIL CO. LTD. - Overview
Exhibit 145: MITSUBISHI PENCIL CO. LTD. - Business segments
Exhibit 146: MITSUBISHI PENCIL CO. LTD. - Key offerings
Exhibit 147: MITSUBISHI PENCIL CO. LTD. - Segment focus
12.13 Newell Brands Inc.
Exhibit 148: Newell Brands Inc. - Overview
Exhibit 149: Newell Brands Inc. - Business segments
Exhibit 150: Newell Brands Inc. - Key news
Exhibit 151: Newell Brands Inc. - Key offerings
Exhibit 152: Newell Brands Inc. - Segment focus
12.14 PILOT Corp
Exhibit 153: PILOT Corp - Overview
Exhibit 154: PILOT Corp - Business segments
Exhibit 155: PILOT Corp - Key offerings
Exhibit 156: PILOT Corp - Segment focus
12.15 PLUS Corp.
Exhibit 157: PLUS Corp. - Overview
Exhibit 158: PLUS Corp. - Product / Service
Exhibit 159: PLUS Corp. - Key offerings
12.16 Shanghai M and G Stationery Inc.
Exhibit 160: Shanghai M and G Stationery Inc. - Overview
Exhibit 161: Shanghai M and G Stationery Inc. - Product / Service
Exhibit 162: Shanghai M and G Stationery Inc. - Key offerings
12.17 SOCIETE BIC
Exhibit 163: SOCIETE BIC - Overview
Exhibit 164: SOCIETE BIC - Product / Service
Exhibit 165: SOCIETE BIC - Key news
Exhibit 166: SOCIETE BIC - Key offerings
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 167: Inclusions checklist
Exhibit 168: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 169: Currency conversion rates for US$
13.4 Research methodology
Exhibit 170: Research methodology
Exhibit 171: Validation techniques employed for market sizing
Exhibit 172: Information sources
13.5 List of abbreviations
Exhibit 173: List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Global Market Characteristics
Exhibits 4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits 5: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibits 6: Executive Summary - Chart on Market Segmentation by Application
Exhibits 7: Executive Summary - Chart on Incremental Growth
Exhibits 8: Executive Summary - Data Table on Incremental Growth
Exhibits 9: Executive Summary - Chart on Vendor Market Positioning
Exhibits 10: Parent market
Exhibits 11: Market Characteristics
Exhibits 12: Offerings of vendors included in the market definition
Exhibits 13: Market segments
Exhibits 14: Chart on Global - Market size and forecast 2023-2028 ($ million)
Exhibits 15: Data Table on Global - Market size and forecast 2023-2028 ($ million)
Exhibits 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits 18: Historic Market Size - Data Table on global writing instruments market 2018 - 2022 ($ million)
Exhibits 19: Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
Exhibits 20: Historic Market Size - Application Segment 2018 - 2022 ($ million)
Exhibits 21: Historic Market Size - Geography Segment 2018 - 2022 ($ million)
Exhibits 22: Historic Market Size - Country Segment 2018 - 2022 ($ million)
Exhibits 23: Five forces analysis - Comparison between 2023 and 2028
Exhibits 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits 26: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits 27: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits 28: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits 29: Chart on Market condition - Five forces 2023 and 2028
Exhibits 30: Chart on Distribution Channel - Market share 2023-2028 (%)
Exhibits 31: Data Table on Distribution Channel - Market share 2023-2028 (%)
Exhibits 32: Chart on Comparison by Distribution Channel
Exhibits 33: Data Table on Comparison by Distribution Channel
Exhibits 34: Chart on Offline - Market size and forecast 2023-2028 ($ million)
Exhibits 35: Data Table on Offline - Market size and forecast 2023-2028 ($ million)
Exhibits 36: Chart on Offline - Year-over-year growth 2023-2028 (%)
Exhibits 37: Data Table on Offline - Year-over-year growth 2023-2028 (%)
Exhibits 38: Chart on Online - Market size and forecast 2023-2028 ($ million)
Exhibits 39: Data Table on Online - Market size and forecast 2023-2028 ($ million)
Exhibits 40: Chart on Online - Year-over-year growth 2023-2028 (%)
Exhibits 41: Data Table on Online - Year-over-year growth 2023-2028 (%)
Exhibits 42: Market opportunity by Distribution Channel ($ million)
Exhibits 43: Data Table on Market opportunity by Distribution Channel ($ million)
Exhibits 44: Chart on Application - Market share 2023-2028 (%)
Exhibits 45: Data Table on Application - Market share 2023-2028 (%)
Exhibits 46: Chart on Comparison by Application
Exhibits 47: Data Table on Comparison by Application
Exhibits 48: Chart on Students - Market size and forecast 2023-2028 ($ million)
Exhibits 49: Data Table on Students - Market size and forecast 2023-2028 ($ million)
Exhibits 50: Chart on Students - Year-over-year growth 2023-2028 (%)
Exhibits 51: Data Table on Students - Year-over-year growth 2023-2028 (%)
Exhibits 52: Chart on Working professionals - Market size and forecast 2023-2028 ($ million)
Exhibits 53: Data Table on Working professionals - Market size and forecast 2023-2028 ($ million)
Exhibits 54: Chart on Working professionals - Year-over-year growth 2023-2028 (%)
Exhibits 55: Data Table on Working professionals - Year-over-year growth 2023-2028 (%)
Exhibits 56: Chart on Institutions - Market size and forecast 2023-2028 ($ million)
Exhibits 57: Data Table on Institutions - Market size and forecast 2023-2028 ($ million)
Exhibits 58: Chart on Institutions - Year-over-year growth 2023-2028 (%)
Exhibits 59: Data Table on Institutions - Year-over-year growth 2023-2028 (%)
Exhibits 60: Market opportunity by Application ($ million)
Exhibits 61: Data Table on Market opportunity by Application ($ million)
Exhibits 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 63: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibits 64: Data Table on Market share By Geographical Landscape 2023-2028 (%)
Exhibits 65: Chart on Geographic comparison
Exhibits 66: Data Table on Geographic comparison
Exhibits 67: Chart on APAC - Market size and forecast 2023-2028 ($ million)
Exhibits 68: Data Table on APAC - Market size and forecast 2023-2028 ($ million)
Exhibits 69: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibits 70: Data Table on APAC - Year-over-year growth 2023-2028 (%)
Exhibits 71: Chart on Europe - Market size and forecast 2023-2028 ($ million)
Exhibits 72: Data Table on Europe - Market size and forecast 2023-2028 ($ million)
Exhibits 73: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibits 74: Data Table on Europe - Year-over-year growth 2023-2028 (%)
Exhibits 75: Chart on North America - Market size and forecast 2023-2028 ($ million)
Exhibits 76: Data Table on North America - Market size and forecast 2023-2028 ($ million)
Exhibits 77: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibits 78: Data Table on North America - Year-over-year growth 2023-2028 (%)
Exhibits 79: Chart on South America - Market size and forecast 2023-2028 ($ million)
Exhibits 80: Data Table on South America - Market size and forecast 2023-2028 ($ million)
Exhibits 81: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibits 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
Exhibits 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibits 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibits 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits 87: Chart on China - Market size and forecast 2023-2028 ($ million)
Exhibits 88: Data Table on China - Market size and forecast 2023-2028 ($ million)
Exhibits 89: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibits 90: Data Table on China - Year-over-year growth 2023-2028 (%)
Exhibits 91: Chart on US - Market size and forecast 2023-2028 ($ million)
Exhibits 92: Data Table on US - Market size and forecast 2023-2028 ($ million)
Exhibits 93: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibits 94: Data Table on US - Year-over-year growth 2023-2028 (%)
Exhibits 95: Chart on Japan - Market size and forecast 2023-2028 ($ million)
Exhibits 96: Data Table on Japan - Market size and forecast 2023-2028 ($ million)
Exhibits 97: Chart on Japan - Year-over-year growth 2023-2028 (%)
Exhibits 98: Data Table on Japan - Year-over-year growth 2023-2028 (%)
Exhibits 99: Chart on Germany - Market size and forecast 2023-2028 ($ million)
Exhibits 100: Data Table on Germany - Market size and forecast 2023-2028 ($ million)
Exhibits 101: Chart on Germany - Year-over-year growth 2023-2028 (%)
Exhibits 102: Data Table on Germany - Year-over-year growth 2023-2028 (%)
Exhibits 103: Chart on UK - Market size and forecast 2023-2028 ($ million)
Exhibits 104: Data Table on UK - Market size and forecast 2023-2028 ($ million)
Exhibits 105: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibits 106: Data Table on UK - Year-over-year growth 2023-2028 (%)
Exhibits 107: Market opportunity By Geographical Landscape ($ million)
Exhibits 108: Data Tables on Market opportunity By Geographical Landscape ($ million)
Exhibits 109: Impact of drivers and challenges in 2023 and 2028
Exhibits 110: Overview on Criticality of inputs and Factors of differentiation
Exhibits 111: Overview on factors of disruption
Exhibits 112: Impact of key risks on business
Exhibits 113: Vendors covered
Exhibits 114: Matrix on vendor position and classification
Exhibits 115: Compagnie Financiere Richemont SA - Overview
Exhibits 116: Compagnie Financiere Richemont SA - Business segments
Exhibits 117: Compagnie Financiere Richemont SA - Key offerings
Exhibits 118: Compagnie Financiere Richemont SA - Segment focus
Exhibits 119: Crayola LLC - Overview
Exhibits 120: Crayola LLC - Product / Service
Exhibits 121: Crayola LLC - Key offerings
Exhibits 122: Faber Castell Aktiengesellschaft - Overview
Exhibits 123: Faber Castell Aktiengesellschaft - Product / Service
Exhibits 124: Faber Castell Aktiengesellschaft - Key news
Exhibits 125: Faber Castell Aktiengesellschaft - Key offerings
Exhibits 126: Flair Writing Industries Ltd. - Overview
Exhibits 127: Flair Writing Industries Ltd. - Product / Service
Exhibits 128: Flair Writing Industries Ltd. - Key offerings
Exhibits 129: Hindustan Pencils Pvt. Ltd. - Overview
Exhibits 130: Hindustan Pencils Pvt. Ltd. - Product / Service
Exhibits 131: Hindustan Pencils Pvt. Ltd. - Key offerings
Exhibits 132: Koh i noor Hardtmuth AS - Overview
Exhibits 133: Koh i noor Hardtmuth AS - Product / Service
Exhibits 134: Koh i noor Hardtmuth AS - Key offerings
Exhibits 135: Kokuyo Camlin Ltd - Overview
Exhibits 136: Kokuyo Camlin Ltd - Product / Service
Exhibits 137: Kokuyo Camlin Ltd - Key offerings
Exhibits 138: Linc Pen and Plastics Ltd. - Overview
Exhibits 139: Linc Pen and Plastics Ltd. - Product / Service
Exhibits 140: Linc Pen and Plastics Ltd. - Key offerings
Exhibits 141: Luxor - Overview
Exhibits 142: Luxor - Product / Service
Exhibits 143: Luxor - Key offerings
Exhibits 144: MITSUBISHI PENCIL CO. LTD. - Overview
Exhibits 145: MITSUBISHI PENCIL CO. LTD. - Business segments
Exhibits 146: MITSUBISHI PENCIL CO. LTD. - Key offerings
Exhibits 147: MITSUBISHI PENCIL CO. LTD. - Segment focus
Exhibits 148: Newell Brands Inc. - Overview
Exhibits 149: Newell Brands Inc. - Business segments
Exhibits 150: Newell Brands Inc. - Key news
Exhibits 151: Newell Brands Inc. - Key offerings
Exhibits 152: Newell Brands Inc. - Segment focus
Exhibits 153: PILOT Corp - Overview
Exhibits 154: PILOT Corp - Business segments
Exhibits 155: PILOT Corp - Key offerings
Exhibits 156: PILOT Corp - Segment focus
Exhibits 157: PLUS Corp. - Overview
Exhibits 158: PLUS Corp. - Product / Service
Exhibits 159: PLUS Corp. - Key offerings
Exhibits 160: Shanghai M and G Stationery Inc. - Overview
Exhibits 161: Shanghai M and G Stationery Inc. - Product / Service
Exhibits 162: Shanghai M and G Stationery Inc. - Key offerings
Exhibits 163: SOCIETE BIC - Overview
Exhibits 164: SOCIETE BIC - Product / Service
Exhibits 165: SOCIETE BIC - Key news
Exhibits 166: SOCIETE BIC - Key offerings
Exhibits 167: Inclusions checklist
Exhibits 168: Exclusions checklist
Exhibits 169: Currency conversion rates for US$
Exhibits 170: Research methodology
Exhibits 171: Validation techniques employed for market sizing
Exhibits 172: Information sources
Exhibits 173: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the global writing and marking instruments market: Caran d Ache, Compagnie Financiere Richemont SA, Crayola LLC, Faber Castell Aktiengesellschaft, Flair Writing Industries Ltd., Hamilton Housewares Pvt. Ltd., Hindustan Pencils Pvt. Ltd., Koh i noor Hardtmuth AS, Kokuyo Camlin Ltd, Linc Pen and Plastics Ltd., Luxor, MITSUBISHI PENCIL CO. LTD., Newell Brands Inc., Pelikan International Corp. Berhad, Pen Company of America, PILOT Corp, PLUS Corp., Schwanhausser Industrie Holding GmbH and Co. KG, Shanghai M and G Stationery Inc., SOCIETE BIC, Staedtler Mars GmbH and Co. KG, and William Penn Pvt. Ltd..

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is rising number of mergers and acquisitions among writing instruments vendors."

According to the report, one of the major drivers for this market is the increasing digitalization and use of e-commerce for writing instruments.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Caran d Ache
  • Compagnie Financiere Richemont SA
  • Crayola LLC
  • Faber Castell Aktiengesellschaft
  • Flair Writing Industries Ltd.
  • Hamilton Housewares Pvt. Ltd.
  • Hindustan Pencils Pvt. Ltd.
  • Koh i noor Hardtmuth AS
  • Kokuyo Camlin Ltd
  • Linc Pen and Plastics Ltd.
  • Luxor
  • MITSUBISHI PENCIL CO. LTD.
  • Newell Brands Inc.
  • Pelikan International Corp. Berhad
  • Pen Company of America
  • PILOT Corp
  • PLUS Corp.
  • Schwanhausser Industrie Holding GmbH and Co. KG
  • Shanghai M and G Stationery Inc.
  • SOCIETE BIC
  • Staedtler Mars GmbH and Co. KG
  • William Penn Pvt. Ltd.