Digital education is the innovative incorporation of modern technology and digital tools to assist the progress of teaching and learning. It is also known as technology enhanced learning (TEL), digital learning, or e-learning. Digital education is the way forward to seeking education through the means of technology and digital devices.
Rise in the adoption of advanced technologies in digital education, increase in penetration of smartphones, and internet penetration positively impacts the growth of the market. In addition, surge in use of AI and machine learning in digital education boosts the growth of the market across the globe. However, factors such as lack of social interactions in the digital education and high cost of implementation limit the growth of the market. On the contrary, emergence of several trends, such as micro learning, gamification, adoptive learning, and mobile learning are expected to offer remunerative opportunities for the expansion of the market during the forecast period.
The digital education market is segmented on the basis of learning type, course type, end user, and region. By learning type, it is divided into self-paced online education and instructor-led online education. On the basis of course type, the market is bifurcated into science, technology, engineering, and mathematics (STEM), business management, and others. By end user, it is divided into academic institutions & individuals and enterprises. Region-wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The key players that operate in the digital education market are Alison, Brain4ce Education Solutions Pvt. Ltd., BYJU'S, Coursera Inc., DataCamp, Inc., Edmodo, edX LLC., Intellipaat Software Solutions Pvt. Ltd., iversity learning solutions GmbH, Jigsaw Academy Education Pvt. Ltd., LinkedIn Corporation, MiriadaX, NovoEd, Pluralsight LLC., Udacity, Inc., Udemy, Inc., and XuetangX. These players have adopted various strategies to increase their market penetration and strengthen their position in the industry.
Rise in the adoption of advanced technologies in digital education, increase in penetration of smartphones, and internet penetration positively impacts the growth of the market. In addition, surge in use of AI and machine learning in digital education boosts the growth of the market across the globe. However, factors such as lack of social interactions in the digital education and high cost of implementation limit the growth of the market. On the contrary, emergence of several trends, such as micro learning, gamification, adoptive learning, and mobile learning are expected to offer remunerative opportunities for the expansion of the market during the forecast period.
The digital education market is segmented on the basis of learning type, course type, end user, and region. By learning type, it is divided into self-paced online education and instructor-led online education. On the basis of course type, the market is bifurcated into science, technology, engineering, and mathematics (STEM), business management, and others. By end user, it is divided into academic institutions & individuals and enterprises. Region-wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The key players that operate in the digital education market are Alison, Brain4ce Education Solutions Pvt. Ltd., BYJU'S, Coursera Inc., DataCamp, Inc., Edmodo, edX LLC., Intellipaat Software Solutions Pvt. Ltd., iversity learning solutions GmbH, Jigsaw Academy Education Pvt. Ltd., LinkedIn Corporation, MiriadaX, NovoEd, Pluralsight LLC., Udacity, Inc., Udemy, Inc., and XuetangX. These players have adopted various strategies to increase their market penetration and strengthen their position in the industry.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the digital education market analysis from 2021 to 2031 to identify the prevailing digital education market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the digital education market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global digital education market trends, key players, market segments, application areas, and market growth strategies.
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Key Market Segments
By Learning Type
- Self-paced Online Education
- Instructor-led Online Education
By Course Type
- Science, Technology, Engineering, and Mathematics (STEM)
- Business Management
- Others
By End-user
- Academic Institutions Individuals
- Enterprises
By Region
- North America
- U.S.
- Canada
- Europe
- United Kingdom
- Germany
- France
- Italy
- Spain
- Netherlands
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest Of Asia Pacific
- LAMEA
- Latin America
- Middle East
- Africa
- Key Market Players
- DataCamp
- byjus
- eDX, LLC
- iversity learning solutions GmbH
- Pluralsight LLC
- Udemy Inc.
- XuetangX
- Alison
- Coursera, Inc.
- Edmodo, Inc.
- Intellipaat Software Solutions Pvt. Ltd.
- LinkedIn Corporation
- Udacity, Inc.
- Brain4ce Education Solutions Pvt. Ltd.
- MiriadaX
- Jigsaw Academy Education Pvt. Ltd
Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: DIGITAL EDUCATION MARKET, BY LEARNING TYPE
CHAPTER 5: DIGITAL EDUCATION MARKET, BY COURSE TYPE
CHAPTER 6: DIGITAL EDUCATION MARKET, BY END-USER
CHAPTER 7: DIGITAL EDUCATION MARKET, BY REGION
CHAPTER 8: COMPETITIVE LANDSCAPE
CHAPTER 9: COMPANY PROFILES
List of Tables
List of Figures
Executive Summary
According to the report titled, 'Digital Education Market, By Learning Type (Self-Paced Online Education, Instructor-Led Online Education), By Course Type (Science, Technology, Engineering, And Mathematics (STEM), Business Management, Others), By End-User (Academic Institutions & Individuals, Enterprises): Global Opportunity Analysis And Industry Forecast, 2022-2031" The digital education market was valued at $12.5 billion in 2021, and is estimated to reach $125.3 billion by 2031, growing at a CAGR of 26% from 2022 to 2031.Digital education is a technique or method of learning that involves technology and digital devices. This is a new and broad technical sphere, which is expected to help any student attain knowledge and gain information from any corner across the country. It is believed that digital education is the future of education and learning. In addition, technology has a significant impact on the way students learn and the way teachers conduct lessons. As educational technology becomes more sophisticated, more accessible, and more engaging, schools and parents are better equipped to adapt to the new trends of digital education. Technology has impacted education by introducing new learning methods, such as adaptive learning, flipped classroom models, and massive open online courses (MOOCs).
Rise in the adoption of advanced technologies in digital learning, increase in penetration of smartphones, and internet penetration positively impacts the growth of the market. In addition, surge in use of AI and machine learning in digital education boosts the growth of the market across the globe. However, factors such as lack of social interactions in the digital education and high cost of implementation limit the growth of the market. On the contrary, emergence of several trends, such as micro learning, gamification, adoptive learning, and mobile learning are expected to offer remunerative opportunities for the expansion of the market during the forecast period.
Depending on learning type, the self-paced online education segment holds the largest digital education market share as it can be done across different platforms, websites, PCs, and mobile apps. However, instructor-led online education segment is expected to witness growth at the highest rate during the forecast period due to real time doubt clarification and two-way interactions.
Region wise, the digital education market size was dominated by North America in 2021 and is expected to retain its position during the forecast period owing to the availability of high-speed internet and the advent of the 5G network. In addition, 5G network enables service providers to improve learning through the incorporation of AR & VR technologies that require high-speed internet connection for effective operation. However, Asia-Pacific is expected to witness significant growth during the forecast period, due to the growing internet penetration and adoption of digital learning by various institutes across the region.
The COVID-19 impact has prompted every company and digital education industry to shift their business operations toward a remote work environment. Moreover, due to strict guidelines issued by government authorities, people were forced to be in-house. This led to adoption of digital education globally. The COVID-19 had positive impact on the digital education market. Moreover, the COVID-19 pandemic has transformed working model of the educational sector by focusing more on online working models, which has created a lucrative scope for the digital education market. After the outbreak of the pandemic, countries including the U.S., Italy, China, and other developed countries were one of the first countries to adopt online education courses and teaching methodologies, creating a higher investment scenario within the market for educational technology.
Education is not anymore limited to textbooks and classrooms; it has become an amalgamation of technology, innovative learning, and digital content. As technology progressed, the excitement and appeal of digital education only increased with more visual stimulus, creativity, and satisfaction. Moreover, the emergence of ever-evolving technology has made learning interactive, engaging, motivating, and handy. For instance, in July 2020, the Central Board of Secondary Education (CBSE) joined hands with Facebook, Inc., a U.S.-based online social media and social networking service company, to launch augmented reality, digital safety, and online safety prospectus in India.
The report focuses on growth prospects, restraints, and analysis of the global digital education market forecast. The study provides Porter’s five forces analysis to understand the impact of various factors, such as bargaining power of suppliers, competitive intensity of competitors, threat of new entrants, threat of substitutes, and bargaining power of buyers on the digital education industry.
KEY FINDINGS OF THE STUDY
By learning type, the self-paced online education segment accounted for the largest digital education market share in 2021.By region, North America generated highest revenue in 2021.
By end user, the academic institutions & individuals segment generated the highest revenue in 2021.
The key players that operate in the digital education market analysis are Alison, Brain4ce Education Solutions Pvt. Ltd., BYJU'S, Coursera Inc., DataCamp, Inc., Edmodo, edX LLC., Intellipaat Software Solutions Pvt. Ltd., iversity learning solutions GmbH, Jigsaw Academy Education Pvt. Ltd., LinkedIn Corporation, MiriadaX, NovoEd, Pluralsight LLC., Udacity, Inc., Udemy, Inc., and XuetangX. These players have adopted various strategies to increase their market penetration and strengthen their position in the digital education industry.
Companies Mentioned
- DataCamp
- byjus
- eDX, LLC
- iversity learning solutions GmbH
- Pluralsight LLC
- Udemy Inc.
- XuetangX
- Alison
- Coursera, Inc.
- Edmodo, Inc.
- Intellipaat Software Solutions Pvt. Ltd.
- LinkedIn Corporation
- Udacity, Inc.
- Brain4ce Education Solutions Pvt. Ltd.
- MiriadaX
- Jigsaw Academy Education Pvt. Ltd
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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