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Meals and Soups in Belgium

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    Report

  • 20 Pages
  • November 2025
  • Region: Belgium
  • Euromonitor International
  • ID: 5731909
Convenience is a key driver of the growing demand for meals and soups amidst increasingly hectic consumer lifestyles in Belgium. There is also a trend towards better quality, healthier ingredients, pushing interest in chilled variants and meal kits at the expense of frozen alternatives.

This Meals and Soups in Belgium report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Food Kits, Pizza, Prepared Salads, Ready Meals, Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Meals and Soups market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Hectic lifestyles fuel demand for convenient options
INDUSTRY PERFORMANCE
  • Chilled over frozen variants for quality and health and wellness reasons
  • Strong investment in food kits
WHAT’S NEXT?
  • Convenience and innovation to boost demand
  • Consumers to seek better quality, natural organic ingredients in their meals and soups
  • Chilled pizza to push foodservice volume sales growth
COMPETITIVE LANDSCAPE
  • Private label continues to develop in meals and soups
  • Smartmat benefits from the growth in popularity of meal kits
CHANNELS
  • Supermarkets focus on private label
  • Distribution improvements and convenience underpin a strong e-commerce performance
CATEGORY DATA
  • Table 1 Sales of Meals and Soups by Category: Volume 2020-2025
  • Table 2 Sales of Meals and Soups by Category: Value 2020-2025
  • Table 3 Sales of Meals and Soups by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Meals and Soups by Category: % Value Growth 2020-2025
  • Table 5 Sales of Chilled Ready Meals by Ethnicity: % Value 2020-2025
  • Table 6 Sales of Frozen Ready Meals by Ethnicity: % Value 2020-2025
  • Table 7 Sales of Soup by Leading Flavours: Rankings 2020-2025
  • Table 8 NBO Company Shares of Meals and Soups: % Value 2021-2025
  • Table 9 LBN Brand Shares of Meals and Soups: % Value 2022-2025
  • Table 10 Distribution of Meals and Soups by Format: % Value 2020-2025
  • Table 11 Forecast Sales of Meals and Soups by Category: Volume 2025-2030
  • Table 12 Forecast Sales of Meals and Soups by Category: Value 2025-2030
  • Table 13 Forecast Sales of Meals and Soups by Category: % Volume Growth 2025-2030
  • Table 14 Forecast Sales of Meals and Soups by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMERCOOKING INGREDIENTS AND MEALS IN BELGIUM
EXECUTIVE SUMMARY
  • Good performance as unit prices stabilise
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Convenience and indulgence trends provide key growth drivers
  • Health and wellness positioning gains weight
  • Innovation helps to raise the profile of and stimulate interest in meal kits
WHAT’S NEXT?
  • Easing of economic pressures to engender a push-pull effect
  • Consumers to show sophistication in their product choices
  • Sunday opening to spur purchases of premium options
COMPETITIVE LANDSCAPE
  • Strong private label presence across cooking ingredients and meals
  • Lotus Bakeries creates dynamism through marketing and advertising
CHANNELS
  • Supermarkets remains the key channel despite growing competition
  • Retail e-commerce continues to develop and grow in cooking ingredients and meals
MARKET DATA
  • Table 15 Sales of Cooking Ingredients and Meals by Category: Volume 2020-2025
  • Table 16 Sales of Cooking Ingredients and Meals by Category: Value 2020-2025
  • Table 17 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2020-2025
  • Table 18 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2020-2025
  • Table 19 NBO Company Shares of Cooking Ingredients and Meals: % Value 2021-2025
  • Table 20 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2022-2025
  • Table 21 Penetration of Private Label by Category: % Value 2020-2025
  • Table 22 Distribution of Cooking Ingredients and Meals by Format: % Value 2020-2025
  • Table 23 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2025-2030
  • Table 24 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2025-2030
  • Table 25 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2025-2030
  • Table 26 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
  • Summary 1 Research Sources