+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Brazil Beer and Cider Market Analysis by Category and Segment, Company and Brand, Price, Packaging and Consumer Insights

  • PDF Icon

    Report

  • 89 Pages
  • August 2023
  • Region: Brazil
  • GlobalData
  • ID: 5897272
Beer and Cider Market Insights report provides detailed data and textual analysis of the beer and cider sector and the report contains introduction, category and segment insights, company and brand insights, distribution insights, packaging insights, consumer insights, recommendations and appendix sections.

Key insights and drivers behind the Beer and Cider market performance

Scope

  • A rise in demand among young consumers for mixology and growth in the popularity of several other beverage types such as hard seltzers and alcoholic cocktails have been taking volume sales away from beer. Young consumers have been showing more inclination towards sweeter flavors.
  • Increasing employment in Brazil has boosted consumers' purchasing power. This factor, along with consumers' pent-up desire to indulge, encouraged them to spend more on beer & cider purchases. As a result, the premium segment generated significant volume gains in 2022.

Reasons to Buy

  • Gain an in-depth understanding of the dynamics and structure of the Brazilian beer and cider industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning.
  • Evaluate the current emerging trends and future growth opportunities in the Brazilian beer and cider market to support your brand development and marketing initiatives.
  • Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability.
  • Analyze domestic and imported beer brand performance and determine the key trends driving consumption preference to develop a competitive advantage.
  • Interrogate the unique granularity of our data to Analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.

Table of Contents

  • Introduction
  • Executive Summary
  • Industry Snapshot
  • Enablers and Inhibitors of Beer & Cider Growth
  • Category and Segment Insight
  • Beer & Cider Winners & Losers
  • Flavor Dynamics
  • Brand & Private Label Dynamics
  • Price Segment Dynamics
  • Special Focus Segment Insights
  • Company & Brand Insight
  • Leading Company Profiles
  • Top Beer & Cider Brand Dynamics
  • Brand Spotlight Case Studies
  • M&A Activity
  • Job Analytics - Themes Evolution & Total Jobs
  • Global Patent Filings
  • Distribution Insight
  • Channel Dynamics
  • Beer & Cider Channel Share Dynamics
  • Sub-channel Evolution
  • Category Price Point Analysis
  • Packaging Insight
  • Packaging Influences
  • Packaging Snapshot
  • Packaging Material Snapshot
  • Packaging Type Snapshot
  • Consumer Insight
  • Key Consumer Trends
  • Trend Analysis
  • Actionable Insights
  • Appendix

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Ambev
  • Heineken Brazil
  • Cervejaria Petropolis
  • Cervejaria Cidade Imperial
  • INAB
  • Colorado
  • Cervejaria Paraense
  • WorldBev