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Development of OrionStar and Its Market Strategies

  • Report

  • 18 Pages
  • January 2023
  • Region: Global
  • Market Intelligence & Consulting Institute (MIC)
  • ID: 5734076

Hanson Robotics unveiled its newly developed humanoid robot Sophia in 2016, which is capable of having fluent conversations with humans and making realistic facial expressions. There have been several similar robots served in the Taiwanese service industry over the years. Although the technology of humanoid robots seems to evolve, the use of humanoid robots at reception has not been widely adopted by front-line providers. This report looks into OrionStar’s development strategies to analyze the company's expansion tactics in the receptionist robot market and examines its opportunities and challenges in this arena.

List of Topics Covered:

  • Development of the receptionist robot industry and touches on current key major receptionist robot manufacturers including Temi, Ecovacs Robotics, Pangolin Robot, Yunji Technology, UBTech Robotics, and Sanbot, in addition to OrinStar
  • Development of OrionStar, touching on its development highlights and key technologies such as AI, voice, and visual recognition, and applications in a shopping mall and legal industry, as well as its major opportunities and challenges


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Table of Contents

1. Development of the Receptionist Robot Industry
1.1 Overview
1.2 Competition among Receptionist Robot Manufacturers

2. History of OrionStar
2.1 Development History
2.2 Business Scope
2.3 Technology and Application Areas
2.3.1 Self-developed AI Technology
2.3.2 Voice Technology
2.3.3 Visual Recognition Technology
2.4 Application Areas
2.4.1 Applications in Shopping Malls
2.4.2 Applications in the Legal Industry
2.5 Resource Utilization
2.5.1 Exploit the Benefits of Combination of Data and AI Technology
2.5.2 Empower Partners to Expand Business in the Market
2.5.3 Accelerate Market Expansions with Cloud Technology

3. Opportunities and Challenges
3.1 Opportunities
3.1.1 Creation of New Application Markets through Cross-industry Cooperation
3.1.2 Implementation of AI Technology and Business Model in Line with Commercial Demands to Drive Receptionist Robot Market Growth
3.2 Challenges
3.2.1 Termination of Cheetah Mobile’s Cooperation with Key Accounts Diminishes Resource Support for OrionStar
3.2.2 Receptionist Robot Demand Remains Low

4. Analyst Perspective
4.1 The Receptionist Robot Industry still in Early Stage with Market Growth Hit by the Pandemic
4.2 OrionStar Focuses on Developing Core Technology and Applications Conforming to Industry Needs
4.3 Early Market Entry Gives Manufacturers a Head Start on Developing Killer Applications

Appendix
List of Companies

List of Tables
Table 1 Major Receptionist Robot Manufacturers

List of Figures
Figure 1 OrionStar’s Business Scope
Figure 2 OrionStar’s AI Technology
Figure 3 OrionStar’s Robots Used in Shopping Malls

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Beijing Yunji Technology
  • Boston Dynamics
  • CSJBO
  • Ecovacs Robotics
  • Hanson Robotics
  • Huawei
  • Keenon Robotics
  • MegaFace
  • OrionStar
  • Pangolin Robot
  • Pudu Technology
  • Rockchip
  • Sanbot
  • Seegrid
  • SoftBank
  • Starship
  • Temi
  • UBTech
  • UFactory
  • Xiaomi
  • Yunji Technology

Methodology

Primary research with a holistic, cross-domain approach

The exhaustive primary research methods are central to the value that the analyst delivers. A combination of questionnaires and on-site visits to the major manufacturers provides a first view of the latest data and trends. Information is subsequently validated by interviews with the manufacturers' suppliers and customers, covering a holistic industry value chain. This process is backed up by a cross-domain team-based approach, creating an interlaced network across numerous interrelated components and system-level devices to ensure statistical integrity and provide in-depth insight.

Complementing primary research is a running database and secondary research of industry and market information. Dedicated research into the macro-environmental trends shaping the ICT industry also allows the analyst to forecast future development trends and generate foresight perspectives. With more than 20 years of experience and endeavors in research, the methods and methodologies include:

Method

  • Component supplier interviews
  • System supplier interviews
  • User interviews
  • Channel interviews
  • IPO interviews
  • Focus groups
  • Consumer surveys
  • Production databases
  • Financial data
  • Custom databases

Methodology

  • Technology forecasting and assessment
  • Product assessment and selection
  • Product life cycles
  • Added value analysis
  • Market trends
  • Scenario analysis
  • Competitor analysis

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