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Plant-Based Dairy in New Zealand

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    Report

  • 18 Pages
  • September 2023
  • Region: New Zealand
  • Euromonitor International
  • ID: 5738984
Private label lines from Foodstuffs and Woolworths have been performing well across multiple dairy categories. Their cheaper price point makes them an appealing choice for customers at a time when household budgets are limited. This has been no different for plant-based dairy, with brands from these players seeing double-digit current value growth in plant-based milk, which is set to continue in 2023.

The Plant-based Dairy in New Zealand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2023 directly informs the forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Plant-based Cheese, Plant-based Milk, Plant-based Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Plant-based Dairy market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop
The analyst has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, The analyst has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Strong growth for private label in the plant-based space
  • Oat milk consolidates its position and is on track to become the top plant-based milk
  • Plant-based dairy growing steadily in foodservice
PROSPECTS AND OPPORTUNITIES
  • Eco-friendly consumer choices a positive sign for plant-based alternatives
  • New product development will be key to maintain momentum for plant-based dairy
  • New Zealand start-up Miruku innovating in the plant protein space
CATEGORY DATA
  • Table 1 Sales of Plant-Based Dairy by Category: Value 2018-2023
  • Table 2 Sales of Plant-Based Dairy by Category: % Value Growth 2018-2023
  • Table 3 Sales of Other Plant-Based Milk by Type: % Value 2020-2023
  • Table 4 NBO Company Shares of Plant-Based Dairy: % Value 2019-2023
  • Table 5 LBN Brand Shares of Plant-Based Dairy: % Value 2020-2023
  • Table 6 Distribution of Plant-Based Dairy by Format: % Value 2018-2023
  • Table 7 Forecast Sales of Plant-Based Dairy by Category: Value 2023-2028
  • Table 8 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2023-2028
DAIRY PRODUCTS AND ALTERNATIVES IN NEW ZEALAND
EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2023: The big picture
  • Key trends in 2023
  • Competitive landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 9 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
  • Table 10 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
  • Table 12 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
  • Table 13 Penetration of Private Label by Category: % Value 2018-2023
  • Table 14 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
  • Table 15 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
  • Table 16 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources