The specialty pulp & paper chemicals market size is expected to see strong growth in the next few years. It will grow to $37.39 billion in 2030 at a compound annual growth rate (CAGR) of 7.8%. The growth in the forecast period can be attributed to increasing shift toward sustainable packaging, rising adoption of water-based chemicals, expansion of specialty paper applications, growing investments in process optimization, increasing regulatory pressure on chemical usage. Major trends in the forecast period include increasing use of functional paper additives, rising demand for eco-friendly paper chemicals, growing adoption of high-performance coating additives, expansion of specialty packaging applications, enhanced focus on process efficiency.
The increasing consumption of recycled paper is expected to drive the growth of the specialty pulp and paper chemicals market going forward. Recycled paper refers to paper that is reprocessed into new paper products. Specialty pulp and paper chemicals support paper production by enhancing whiteness and removing lignin. For example, in September 2024, a report published by the UK government noted that in 2022, 62.4% of packaging waste in the UK was recycled, rising to 64.8% in 2023. That year, recycling accounted for 8.2 million tonnes of the total 12.7 million tonnes of packaging waste generated, with the largest portion coming from paper and cardboard, totaling 5.4 million tonnes. Therefore, the growing use of recycled paper is boosting the specialty pulp and paper chemicals market.
Major companies in the specialty pulp and paper chemicals market are prioritizing investments in production lines for next-generation specialty pulps to enhance product quality, improve sustainability, reduce environmental impact, and address the evolving market demands for innovative and eco-friendly paper products. Investments in pulp mills are directed towards adopting advanced technologies to produce these next-generation specialty pulps, a move expected to boost the mill's competitiveness and environmental performance while also creating and preserving jobs in British Columbia. For example, in September 2024, Kruger Inc., a Canada-based company, announced a substantial investment of $32.4 million in its Kamloops Pulp Mill. This funding will facilitate the installation of a new pressure diffusion washer with AI-based controls, making it the first of its kind in Canada. The investment will secure 340 existing jobs at the Kamloops mill and create an additional four new positions, while also projected to indirectly support around 1,000 jobs throughout the local biomass value chain.
In February 2023, Solenis LLC, a U.S.-based specialty chemicals manufacturer, acquired the paper process chemicals business of Kolb Distribution Ltd., a Switzerland-based company. This strategic acquisition enables Solenis to broaden its product offering and establishes a long-term supply agreement for process chemistries.
Major companies operating in the specialty pulp & paper chemicals market are AkzoNobel NV, Ashland Global Holdings Inc., BASF SE, Buckman Laboratories International Inc., Evonik Industries AG, Kemira Oyj, SNF Floerger, The Dow Chemical Company, Nalco Holding Company, Imerys, DowDuPont, Solenis, Ecolab, Huntsman Corporation, Clariant, Wacker Chemie AG, Georgia-Pacific Chemicals LLC, Omya International AG, Buckeye Technologies Inc., Rayonier Advanced Materials Inc., Borregaard ASA.
Asia-Pacific was the largest region in the specialty pulp and paper chemicals market in 2025. Europe is expected to be the fastest-growing region in the specialty pulp and paper chemicals market share during the forecast period. The regions covered in the specialty pulp & paper chemicals market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the specialty pulp & paper chemicals market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The specialty pulp and paper chemicals market consists of sales of coating chemicals, bleaching & RCF chemicals. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Specialty Pulp & Paper Chemicals Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses specialty pulp & paper chemicals market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for specialty pulp & paper chemicals? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The specialty pulp & paper chemicals market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Product: Basic Chemicals; Functional Chemicals; Bleaching Chemicals; Process Chemicals2) By Sales Channel: Direct/Institutional Sales; Indirect Sales
3) By Application: Packaging; Labeling; Printing; Other Applications
Subsegments:
1) By Basic Chemicals: Sodium Hydroxide; Sodium Sulfide; Calcium Carbonate; Sulfuric Acid2) By Functional Chemicals: Retention Aids; Wet Strength Resins; Defoamers; Coating Additives
3) By Bleaching Chemicals: Chlorine Dioxide; Hydrogen Peroxide; Ozone; Sodium Hypochlorite
4) By Process Chemicals: Pulping Chemicals; Sizing Agents; Dispersants; Biocides
Companies Mentioned: AkzoNobel NV; Ashland Global Holdings Inc.; BASF SE; Buckman Laboratories International Inc.; Evonik Industries AG; Kemira Oyj; SNF Floerger; the Dow Chemical Company; Nalco Holding Company; Imerys; DowDuPont; Solenis; Ecolab; Huntsman Corporation; Clariant; Wacker Chemie AG; Georgia-Pacific Chemicals LLC; Omya International AG; Buckeye Technologies Inc.; Rayonier Advanced Materials Inc.; Borregaard ASA
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Specialty Pulp & Paper Chemicals market report include:- AkzoNobel NV
- Ashland Global Holdings Inc.
- BASF SE
- Buckman Laboratories International Inc.
- Evonik Industries AG
- Kemira Oyj
- SNF Floerger
- The Dow Chemical Company
- Nalco Holding Company
- Imerys
- DowDuPont
- Solenis
- Ecolab
- Huntsman Corporation
- Clariant
- Wacker Chemie AG
- Georgia-Pacific Chemicals LLC
- Omya International AG
- Buckeye Technologies Inc.
- Rayonier Advanced Materials Inc.
- Borregaard ASA
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 27.73 Billion |
| Forecasted Market Value ( USD | $ 37.39 Billion |
| Compound Annual Growth Rate | 7.8% |
| Regions Covered | Global |
| No. of Companies Mentioned | 22 |

