The North America beach towels market is expected to grow from US$ 109.32 million in 2022 to US$ 147.88 million by 2028. It is estimated to grow at a CAGR of 5.2% from 2022 to 2028.
Increasing Demand for Antimicrobial Beach Towels is Driving the North America Beach Towels Market
Beach sand contains harmful microbes that affect human health. The most common pathogenic bacteria in the seaside environment belong to the genera Staphylococcus and Streptococcus. Beach visitors frequently contract skin and hair infections due to microbial contamination. Several rising prevalence of illness caused by microbial contamination is making people conscious about health and hygiene, eventually demanding antimicrobial beach towels. Antimicrobial beach towels linens are infused with germ-killing and odor-destroying properties, which help in keeping the skin safe. Using these towels has reportedly reduced instances of hair and skin-based problems and fungal infections. Beach towels also withstand bleach and peroxide, making them incredibly versatile. These aspects are responsible for catalyzing the demand for antimicrobial towels and driving the North America beach towels market.North America Beach Towels Market Overview
North America is one of the most significant region for the beach towels market, with the US, Canada, and Mexico being the major contributors to the regional market growth. The market is gaining traction due to the rising ocean-based tourism in the US states, such as California, Florida, New York, Hawaii, and Illinois. National Oceanic and Atmospheric Administration revealed on April 11, 2022 that the ocean-based tourism and recreation sector contributes ~US$ 143 billion in gross domestic product (GDP) to North America's economy every year. Hence, the emerging ocean-based industry in the region has been witnessing lucrative growth opportunities in the beach towels market. The growing traction of beach vacations due to innovative recreational activities and increasing purchasing power propels the demand for beach towels across the region. Generally, beach towels are larger than the regular ones, sand-free, lightweight, easy to store and transport, as well as quick dry, making them a suitable choice to recline on the beach sand. Manufacturers are rigorously introducing new product innovations to cater to the consumer's demands. Evolve Travel Goods, an Illinois-based manufacturer, launched a sand-repellent, anti-microbial, lightweight, and rapidly drying towel made of Eco-lite microfiber on August 21, 2018. The rising consumer awareness about fabrics and benefits of beach towels is driving the North America beach towels market.North America Beach Towels Market Revenue and Forecast to 2028 (US$ Million) North America Beach Towels Market Segmentation
The North America beach towels market is segmented based on type, material type, distribution channel, and country.- Based on type, the North America beach towels market is bifurcated into anti-microbial and regular. The regular segment held a larger market share in 2022.
- Based on material type, the North America beach towels market is segmented into cotton, microfiber, polyester, and others. The cotton segment held the largest market share in 2022.
- Based on distribution channel, the North America beach towels market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment held the largest market share in 2022.
- Based on country, the North America beach towels market has been categorized into the US, Canada, and Mexico. Our regional analysis states that the US dominated the market in 2022.
Table of Contents
1. Introduction1.1 Study Scope
1.2 Research Report Guidance
1.3 Market Segmentation
1.3.1 North America Beach Towels Market - By Type
1.3.2 North America Beach Towels Market - By Material Type
1.3.3 North America Beach Towels Market - By Distribution Channel
1.3.4 North America Beach Towels Market - By Country
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. North America Beach Towels Market Landscape
4.1 Market Overview
4.2 North America PEST Analysis
4.3 Expert Opinions
5. North America Beach Towels Market - Key Industry Dynamics
5.1 Market Drivers
5.1.1 Growing Recreational Activities at Beaches
5.1.2 Increasing Demand for Antimicrobial Beach Towels
5.2 Market Restraints
5.2.1 Availability of Substitutes
5.3 Market Opportunities
5.3.1 Flourishment of E-Commerce
5.4 Future Trends
5.4.1 Product Innovation Pertaining to Beach Towels
5.5 Impact Analysis of Drivers and Restraints
6. Beach Towels Market - North America Analysis
6.1 North America Beach Towels Market Forecast and Analysis
7. North America Beach Towels Market Analysis - By Type
7.1 Overview
7.2 North America Beach Towels Market, By Type (2021 and 2028)
7.3 Anti-microbial
7.3.1 Overview
7.3.2 Anti-microbial: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
7.4 Regular
7.4.1 Overview
7.4.2 Regular: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
8. North America Beach Towels Market Analysis - By Material Type
8.1 Overview
8.2 North America Beach Towels Market, By Material Type (2021 and 2028)
8.3 Cotton
8.3.1 Overview
8.3.2 Cotton: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
8.4 Microfiber
8.4.1 Overview
8.4.2 Microfiber: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
8.5 Polyester
8.5.1 Overview
8.5.2 Polyester: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
8.6 Others
8.6.1 Overview
8.6.2 Others: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
9. North America Beach Towels Market Analysis - By Distribution Channel
9.1 Overview
9.2 North America Beach Towels Market, By Distribution Channel (2021 and 2028)
9.3 Supermarkets and Hypermarkets
9.3.1 Overview
9.3.2 Supermarkets and Hypermarkets: Beach Towels Market- Revenue and Forecast to 2028 (US$ Mn)
9.4 Specialty Stores
9.4.1 Overview
9.4.2 Specialty Stores: Beach Towels Market- Revenue and Forecast to 2028 (US$ Mn)
9.5 Online Retail
9.5.1 Overview
9.5.2 Online Retail: Beach Towels Market- Revenue and Forecast to 2028 (US$ Mn)
9.6 Others
9.6.1 Overview
9.6.2 Others: Beach Towels Market- Revenue and Forecast to 2028 (US$ Mn)
10. North America Beach Towels Market - Country Analysis
10.1 Overview
10.1.1 North America: Beach Towels Market, by Key Country
10.1.1.1 US: Beach Towels Market- Revenue and Forecast to 2028 (US$ Million)
10.1.1.1.1 US: Beach Towels Market, By Type
10.1.1.1.2 US: Beach Towels Market, By Material Type
10.1.1.1.3 US: Beach Towels Market, by Distribution Channel
10.1.1.2 Canada: Beach Towels Market- Revenue and Forecast to 2028 (US$ Million)
10.1.1.2.1 Canada: Beach Towels Market, By Type
10.1.1.2.2 Canada: Beach Towels Market, By Material Type
10.1.1.2.3 Canada: Beach Towels Market, by Distribution Channel
10.1.1.3 Mexico: Beach Towels Market- Revenue and Forecast to 2028 (US$ Million)
10.1.1.3.1 Mexico: Beach Towels Market, By Type
10.1.1.3.2 Mexico: Beach Towels Market, By Material Type
10.1.1.3.3 Mexico: Beach Towels Market, by Distribution Channel
11. Company Profiles
11.1 Dock & Bay Ltd
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Snappy Towels Inc.
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Tofino Towel Co.
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Canningvale Australia Pty Ltd.
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 Pendleton Woolen Mills Inc.
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services
11.5.4 Financial Overview
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 Oasis Towels
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 Sandex Corp
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 Hatton Textiles International Ltd.
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Products and Services
11.8.4 Financial Overview
11.8.5 SWOT Analysis
11.8.6 Key Developments
11.9 Qihai Textile Co. Ltd.
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Products and Services
11.9.4 Financial Overview
11.9.5 SWOT Analysis
11.9.6 Key Developments
11.10 Melody Blue LLC
11.10.1 Key Facts
11.10.2 Business Description
11.10.3 Products and Services
11.10.4 Financial Overview
11.10.5 SWOT Analysis
11.10.6 Key Developments
12. Appendix
12.1 About the Publisher
12.2 Glossary of Terms
List of Tables
Table 1. North America Beach Towels Market Revenue Forecast to 2028 (US$ Mn)
Table 2. US Beach Towels Market, by Type - Revenue and Forecast to 2028 (US$ Million)
Table 3. US Beach Towels Market, by Material Type - Revenue and Forecast to 2028 (US$ Million)
Table 4. US Beach Towels Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 5. Canada Beach Towels Market, By Type - Revenue and Forecast to 2028 (US$ Million)
Table 6. Canada Beach Towels Market, By Material Type - Revenue and Forecast to 2028 (US$ Million)
Table 7. Canada Beach Towels Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 8. Mexico Beach Towels Market, By Type - Revenue and Forecast to 2028 (US$ Million)
Table 9. Mexico Beach Towels Market, By Material Type - Revenue and Forecast to 2028 (US$ Million)
Table 10. Mexico Beach Towels Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 11. Glossary of Terms
List of Figures
Figure 1. North America Beach Towels Market Segmentation
Figure 2. North America Beach Towels Market Segmentation - By Country
Figure 3. North America Beach Towels Market Overview
Figure 4. North America Beach Towels Market, by Material Type
Figure 5. North America Beach Towels Market, by Country
Figure 6. North America PEST Analysis
Figure 7. Expert Opinions
Figure 8. North America Beach Towels Market: Impact Analysis of Drivers and Restraints
Figure 9. North America Beach Towels Market Forecast and Analysis, 2020-2028 (US$ Mn)
Figure 10. North America Beach Towels Market Revenue Share, By Type (2021 and 2028)
Figure 11. Anti-microbial: North America Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 12. Regular: North America Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 13. North America Beach Towels Market Revenue Share, By Material Type (2021 and 2028)
Figure 14. Cotton: North America Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 15. Microfiber: North America Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 16. Polyester: North America Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 17. Others: North America Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 18. North America Beach Towels Market Revenue Share, By Distribution Channel (2021 and 2028)
Figure 19. Supermarkets and Hypermarkets: North America Beach Towels Market- Revenue and Forecast To 2028 (US$ Mn)
Figure 20. Specialty Stores: North America Beach Towels Market- Revenue and Forecast To 2028 (US$ Mn)
Figure 21. Online Retail: North America Beach Towels Market- Revenue and Forecast To 2028 (US$ Mn)
Figure 22. Others: North America Beach Towels Market- Revenue and Forecast To 2028 (US$ Mn)
Figure 23. North America: Beach Towels Market, by Key Country - Revenue (2021) (US$ ‘Million)
Figure 24. North America: Beach Towels Market Revenue Share, by Key Country (2021 and 2028)
Figure 25. US: Beach Towels Market- Revenue and Forecast to 2028 (US$ Million)
Figure 26. Canada: Beach Towels Market- Revenue and Forecast to 2028 (US$ Million)
Figure 27. Mexico: Beach Towels Market- Revenue and Forecast to 2028 (US$ Million)
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Canningvale Australia Pty Ltd.
- Dock & Bay Ltd
- Hatton Textiles International Ltd.
- Melody Blue LLC
- Oasis Towels
- Pendleton Woolen Mills Inc.
- Qihai Textile Co. Ltd.
- Sandex Corp
- Snappy Towels Inc.
- Tofino Towel Co.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 80 |
| Published | February 2023 |
| Forecast Period | 2022 - 2028 |
| Estimated Market Value ( USD | $ 109.32 Million |
| Forecasted Market Value ( USD | $ 147.88 Million |
| Compound Annual Growth Rate | 5.2% |
| Regions Covered | North America |
