United Kingdom (UK) World Cup Retail Market - Analyzing Trends, Consumer Attitudes and Major Players report forms part of the publisher's Retail Occasions series, and offers a comprehensive insight into the consumer dynamics and spending habits of UK consumers for the World Cup. The report analyses the major players, the main trends, and consumer attitudes.
Scope
- World Cup viewing penetration was almost 60%. This was lower than the Euro 2021 viewing penetration, due to the timing of the competition
- Tesco received the highest retailer rating compared to other grocers on Range, Price, Quality and Display
Reasons to Buy
- Identify the key retailers used by consumers to purchase products across various World Cup product categories, and what drives consumers to shop with these retailers
- Understand the impact of the cost-of-living crisis, and how it has played a part in consumers' World Cup celebrations in 2022
- Understand the popular channels used by consumers when shopping for World Cup product
Table of Contents
- Consumer attitudes
- Buying dynamics
- Financial wellbeing
- Financial spending
- World Cup spending
- World Cup activities
- Takeaway cuisines
- Dining out cuisines
- World Cup statements
- Christmas statements
- Retailer selection
- Retailer ratings - grocers
- Retailer ratings - non-food retailers
- Timing of event
- Timing of event
- Food & drink
- Buying dynamics
- Retailer selection
- Channel usage
- Store type
- Device usage
- Fulfilment
- Spending
- Buying dynamics
- Clothing & merchandise
- Buying dynamics
- Retailer selection
- Channel usage
- Store type
- Device usage
- Fulfilment
- Spending
- Buying dynamics
- Decorations & items for events at home
- Buying dynamics
- Retailer selection
- Channel usage
- Store type
- Device usage
- Fulfilment
- Spending
- Buying dynamics
- Methodology
- Technical details: Consumer survey work
- Retailer ratings across key measures - grocers, 2022
- Retailer ratings across key measures - non-food retailers 2022
- Products purchased - treat products, 2022
- Products purchased - Alcoholic drinks, 2022
- Products purchased - Meat and free from alternatives, 2022
- Products purchased - Non-alcoholic drinks, 2022
- Products purchased - Bakery, dessert & puddings, 2022
- Products purchased - Fruit & vegetables, 2022
- Products purchased - Fish, 2022
- Products purchased - Ready meals, 2022
- Products purchased - Delicatessen products, 2022
- Products purchased - Clothing & footwear, 2022
- Retailers used - Clothing & footwear, 2022
- Products purchased - Merchandise, 2022
- Retailers used - Merchandise, 2022
- Products purchased - Electricals, 2022
- Retailers used - Electricals, 2022
- Products purchased - Items for events at home, 2022
- Retailers used - Items for events at home, 2022
- Products purchased - Decorations, 2022
- Retailers used - Decorations, 2022
- World Cup viewing penetration (by demographic and by region), 2022
- World Cup shopper penetration (by demographic and by region), 2022
- World Cup shopper profile (by demographic and by region), 2022
- World Cup retail shopper penetration (by demographic and by region)
- World Cup leisure shopper penetration (by demographic and by region), 2022
- Financial wellbeing compared to last year, 2022
- How consumers financed World Cup spending, 2022
- How consumers split World Cup spending between retail & leisure, 2022
- How consumers celebrated the World Cup, 2022
- Takeaway cuisines selected by those consumers who ordered a takeaway for the World Cup, 2022
- Dining out cuisines selected by those consumers who had a meal out for the World Cup, 2022
- Consumer views on the World Cup, 2022
- Consumer views on the World Cup 2022
- Retailers that did the best job of promoting or communicating deals for the World Cup, 2022
- How the timing of the World Cup affected consumer's celebrations, 2022
- How consumers would have celebrated the World Cup if it had been during the Summer, 2022
- Food & drink - overall penetration (by demographic), 2022
- Retailers shopped at for food & drink, 2022
- Retailers most shopped at for food & drink, 2022
- What’s driving retailer selection - food & drink, 2022
- Channels used for purchasing food& drink for the World Cup, 2022
- Store type used for purchasing food & drink for the World Cup, 2022
- Deviced used for purchasing World Cup food & drink, 2022
- Fulfilment option used for purchasing World Cup food & drink, 2022
- Average spend on World Cup food & drink by retailer, 2022
- Treat products penetration 2022 (by demographic)
- Alcoholic drinks penetration 2022 (by demographic)
- Meat and free from alternatives penetration 2022 (by demographic)
- Non-alcoholic drinks penetration 2022 (by demographic)
- Bakery, desserts & puddings penetration 2022 (by demographic)
- Fruit & vegetables penetration 2022 (by demographic)
- Fish penetration 2022 (by demographic)
- Ready meals penetration 2022 (by demographic)
- Delicatessen products penetration 2022 (by demographic)
- Overall seasonal food & drink planned/impulse purchases, and by product category, 2022
- Clothing & merchandise - overall penetration (by demographic, 2022)
- Retailers shopped at for clothing & merchandise, 2022
- Drivers of clothing and merchandise retailer selection, 2022
- Consumers using each channel for clothing & merchandise for the World Cup, 2022 (browsed and purchased)
- Consumers using each store type for clothing & merchandise for the World Cup, 2022 (browsed and purchased)
- Consumers using each device for clothing & merchandise, 2022 (browsed and purchased)
- Consumers using each fulfilment option for World Cup purchases made online, 2022
- Average spend on clothing & merchandise for the World Cup, 2022
- Clothing & footwear penetration, 2022
- Merchandise penetration, 2022
- Overall seasonal clothing and merchandise planned/impulse purchases, and by product category, 2022
- Decorations & items for events at home - overall penetration, 2022
- Retailers shopped at for decorations & items for events at home, 2022
- Drivers of retailer selection for decorations & items for events at home, 2022
- Consumers using each channel for decorations & items for events at home, 2022
- Consumers using each physical store type for decorations & items for events at home , 2022
- Consumers using each device for decorations & items for events at home purchases, 2022
- Consumers using each fulfilment option for decorations & items for events at home, 2022
- Average spend on decorations & items for events at home, 2022
- Electricals penetration, 2022
- Items for events at home penetration, 2022
- Decorations penetration, 2022
- Overall decorations & items for the home planned/impulse purchases, 2022
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Next
- Currys
- John Lewis & Partners
- Marks & Spencer
- Morrisons
- Amazon
- Tesco
- ASDA
- Sports Direct
- JD Sports
- Aldi
- Co-op
- Lidl
- Sainsbury's
- Waitrose & Partners
- AO
- Argos
- Very
- Home Bargains
- Nisa/Loco
- Nike
- Adidas
- TK Max
- New Look
- Footlocker
- Primark
- H&M
- Flying tiger Copenhagen
- Poundland
- Poundstretcher
- Wilko
- B&M
- eBuyer
- Richer Sounds
- The Range
- Zara Home
- Matalan
- IKEA
- Scribbler
- Etsy
