The digital therapeutics market size is expected to see exponential growth in the next few years. It will grow to $38.19 billion in 2030 at a compound annual growth rate (CAGR) of 28.3%. The growth during the forecast period can be attributed to increasing reimbursement support for digital therapeutics, rising demand for personalized digital care, expansion of AI-driven treatment platforms, growing partnerships between healthcare providers and technology firms, and increasing emphasis on preventive digital health. Major trends in the forecast period include increasing adoption of software-based therapeutic solutions, greater integration of wearable health devices, growing use of remote patient monitoring platforms, expansion of evidence-based digital care programs, and enhanced focus on personalized treatment pathways.
The growing prevalence of chronic diseases is expected to support the growth of the digital therapeutics market going forward. Chronic diseases are long-term conditions that generally persist for one year or longer and require continuous medical care or restrict daily activities, or both. Digital therapeutics are software-based interventions that provide evidence-based therapeutic treatments to patients, supporting chronic disease management and expanding available treatment options. For instance, in March 2025, according to the Office for Health Improvement & Disparities (OHID), a UK-based unit of the Department of Health and Social Care, the GP-recorded prevalence of type 2 diabetes among adults aged 17 and over in England was 7.0% in March 2024, up from 6.8% in March 2023. Therefore, the growing prevalence of chronic diseases is driving the growth of the digital therapeutics market.
Major companies operating in the digital therapeutics market are concentrating on technological advancements such as prescription-only digital behavioral therapy platforms to increase treatment accessibility, strengthen patient engagement, and deliver clinically validated outcomes. A prescription-only digital behavioral therapy platform uses software-based interventions delivered through smartphones or tablets, incorporating evidence-based modules such as cognitive behavioral therapy (CBT), remote monitoring, and interactive goal tracking. These platforms enable scalable, drug-free disease management while providing personalized patient support. For instance, in July 2023, Better Therapeutics, a US-based prescription digital therapeutics company, launched AspyreRx (formerly BT-001), a digital therapeutic designed for type 2 diabetes. The product provides a 90-day self-paced program through a smartphone application, incorporating weekly CBT lessons, personalized goal-setting, and tracking of blood glucose and lifestyle data; clinical trials showed sustained reductions in HbA1c, improvements in weight, and enhanced quality-of-life outcomes.
In July 2023, Big Health, a US-based provider of digital therapeutics, acquired Limbix for an undisclosed amount. The acquisition is expected to expand Big Health’s existing product portfolio, which includes Sleepio for insomnia and Daylight for anxiety, by adding Limbix’s SparkRx and another teenage medication in development for anxiety. Limbix is a US-based provider of digital therapeutics.
Major companies operating in the digital therapeutics market are Omada Health Inc., WellDoc Inc., 2Morrow Inc., Propeller Health, Pear Therapeutics, Canary Health Inc., Noom Health Inc., Akili Interactive Labs, Better Therapeutics, Happify Health, Kaia Health, Medtronic plc, Teladoc Health Inc., Fitbit Health Solutions, EMulate Therapeutics, BigHealth, DarioHealth, IQVIA, JOGO Health, SilverCloud Health, Biofourmis Inc., Prosoma, Virta Health Corp., One Drop Inc., Lark Health, Xealth, CogniFit Ltd.
North America was the largest region in the digital therapeutics market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the digital therapeutics market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the digital therapeutics market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
This product will be delivered within 1-3 business days.
Table of Contents
Executive Summary
Digital Therapeutics Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses digital therapeutics market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase:
- Gain a truly global perspective with the most comprehensive report available on this market covering 16 geographies.
- Assess the impact of key macro factors such as geopolitical conflicts, trade policies and tariffs, inflation and interest rate fluctuations, and evolving regulatory landscapes.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on end user analysis.
- Benchmark performance against key competitors based on market share, innovation, and brand strength.
- Evaluate the total addressable market (TAM) and market attractiveness scoring to measure market potential.
- Suitable for supporting your internal and external presentations with reliable high-quality data and analysis
- Report will be updated with the latest data and delivered to you along with an Excel data sheet for easy data extraction and analysis.
- All data from the report will also be delivered in an excel dashboard format.
Description
Where is the largest and fastest growing market for digital therapeutics? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The digital therapeutics market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Scope
Markets Covered:
1) By Product: Software; Devices2) By Sales Channel: Business-To-Business (B2B); Business-To-Consumers (B2C)
3) By Application: Preventive Applications; Treatment Or Care-Related Applications
Subsegments:
1) By Software: Mobile Applications; Web-Based Platforms; Digital Therapeutics Software2) By Devices: Wearable Devices; Biosensors; Digital Therapeutic Devices
Companies Mentioned: Omada Health Inc.; WellDoc Inc.; 2Morrow Inc.; Propeller Health; Pear Therapeutics; Canary Health Inc.; Noom Health Inc.; Akili Interactive Labs; Better Therapeutics; Happify Health; Kaia Health; Medtronic plc; Teladoc Health Inc.; Fitbit Health Solutions; EMulate Therapeutics; BigHealth; DarioHealth; IQVIA; JOGO Health; SilverCloud Health; Biofourmis Inc.; Prosoma; Virta Health Corp.; One Drop Inc.; Lark Health; Xealth; CogniFit Ltd.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentations: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
- Omada Health Inc.
- WellDoc Inc.
- 2Morrow Inc.
- Propeller Health
- Pear Therapeutics
- Canary Health Inc.
- Noom Health Inc.
- Akili Interactive Labs
- Better Therapeutics
- Happify Health
- Kaia Health
- Medtronic plc
- Teladoc Health Inc.
- Fitbit Health Solutions
- EMulate Therapeutics
- BigHealth
- DarioHealth
- IQVIA
- JOGO Health
- SilverCloud Health
- Biofourmis Inc.
- Prosoma
- Virta Health Corp.
- One Drop Inc.
- Lark Health
- Xealth
- CogniFit Ltd.

