Asia-Pacific Collagen Peptide Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2023-2028)

The Asia-Pacific collagen peptides products market is projected to register a CAGR of 5.2% during the forecast period.

Collagen peptides are the hydrolysis form of collagen extracted from animal and marine sources, including bovine, porcine, poultry, and fish. Collagen peptide supplements aid in improving bone health. As a result, health-conscious consumers are largely opting for collagen peptides supplements to prevent or reduce the onset of osteoporosis. Moreover, the impact of the COVID-19 pandemic has changed the food consumption pattern of Asian consumers. This raises the demand for collagen-peptides-based functional beverages involving drinks and shots. Furthermore, it encourages manufacturers to introduce new collagen peptide drinks in the market to meet consumer demands. For instance, in April 2022, WonderLab in China launched a new fish collagen peptide drink with 6000 mg of collagen peptide and 1200 mg of fish collagen tripeptide in each serving.

Over the long term, the rising demand for collagen peptides in various segments, including dietary supplements, sports nutrition, functional beverages, pharmaceutical, and skin care products, is driving the sale of collagen peptides in the market. In recent years, the demand for collagen-based skincare products has been rising among Japanese women as it helps protect skin from aging and cell damage. The growing trend of collage peptide skin care products is further fuelling the market growth in the forecast period. However, various kinds of restrictions on the consumption of animal-based products are posing restraints over the forecast period.

APAC Collagen Peptide Products Market Trends

Rising Demand for Collagen Peptides-based Health Supplements

The Asia-Pacific marketplace has seen a significant shift from curative practices to preventive management in healthcare, especially in arthritis, which makes it a prime growth factor. The growing importance of a healthy lifestyle has attracted many companies to enter the production of collagen-peptides supplements, driving the demand for collagen-peptide products in the Asia Pacific region.

Collagen peptides are used in sports nutrition and functional beverages as they help in enhancing bone health and muscle stamina. Powdered supplements are anticipated to dominate the sports nutrition category owing to their blending and dissolving properties. Due to the evolving lifestyles of people in the region, consumers are increasingly inclined toward being extra health-conscious by consuming dietary supplements to reinforce their immunity. This trend further drives the sales of collagen-peptides-based supplements, including gummies and drinks, in the market. Besides health concerns, the consumers are also focused on skin betterment. Collagen peptides aid in preventing premature aging by reducing skin wrinkles. As a result, manufacturers are offering products in the market catering to consumer needs. For instance, Swisse Beauty provides collagen peptide glow gummies to support skin elasticity and helps to reduce free-radical damage.

India is the Fastest Growing Country

In the last few decades, the Asian region has witnessed a growing economy of countries, and the rising living standard of consumers, especially in India. The changing lifestyles coupled with increasing health expenditure of the Indian population is driving the sales of nutraceutical supplements and hence the marketplace for collagen peptides products is expected to grow.

In a major part, animal-based collagen peptide products are widely used in the food & beverage sector which has significantly contributed to the growth of collagen peptide products in the market. In particular, bovine-based collagen peptides and gelatin has witnessed higher demand in a range of application involving beverages, sports nutrition, and high-protein food products owing to the various health benefits such as improving bone health.

Following India, Indonesia is anticipated to hold the share in the Asia Pacific collagen peptide market, which is mainly attributed to its booming food and beverages sector due to various factors such as growing population, increased urbanization, growing awareness of healthy products, rising incomes, the shift of consumers towards modern retail stores, and growing tourism industry.

APAC Collagen Peptide Products Market Competitor Analysis

The Asia-Pacific collagen peptide products market is highly competitive owing to the presence of multiple regional and multinational companies offering a wide range of collagen peptide products and trying to maintain their leadership position in the market studied.

Major players in the market include Nestle, Vitaltown, Forest leaf, Primal Harvest, Vital Proteins LLC, Nutranext, LLC, Natural elements, Sports Research, Church & Dwight Co. Inc., and Great Lakes Gelatin Co. They hold a significant share of the market studied and embark on business strategies, including product innovations, partnerships, and mergers & acquisitions, to expand their visibility and portfolio of offerings, augmenting the growth of the market studied.

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