Event Management Software Market Report 2026

The event management software market size has grown rapidly in recent years. It will grow from $9.02 billion in 2025 to $10.24 billion in 2026 at a compound annual growth rate (CAGR) of 13.5%. The growth in the historic period can be attributed to increasing corporate event digitization, growth in professional event management services, rising adoption of online registration tools, expansion of marketing automation usage, increasing demand for scalable event platforms.

The event management software market size is expected to see rapid growth in the next few years. It will grow to $16.43 billion in 2030 at a compound annual growth rate (CAGR) of 12.5%. The growth in the forecast period can be attributed to increasing adoption of ai-driven event personalization, rising demand for hybrid and virtual events, expansion of mobile-first attendee experiences, growing focus on data-driven event optimization, increasing investments in integrated event ecosystems. Major trends in the forecast period include increasing adoption of cloud-based event platforms, rising integration of virtual and hybrid event capabilities, growing use of data analytics for attendee insights, expansion of mobile-based event engagement tools, enhanced focus on end-to-end event automation.

The growing preference for hosting virtual events is significantly driving the expansion of the event management software market. Virtual events are entirely conducted online, allowing attendees to participate from anywhere globally, featuring single or multiple-track presentation sessions and collaborative sessions. These sessions are delivered through various formats, including virtual conferences, webinars, and both internal and external hybrid events. For example, in October 2024, Event Academy, a London-based event management training provider, conducted a survey analyzing the engagement levels of 7,424,640 people on social media platforms over a year, concluding on September 19, 2024, to assess the current state of event marketing. The study revealed that 62% of participants prioritized virtual events. In 2023, the global virtual events market was valued at an impressive $171.4 billion, with projections estimating it to reach $889 billion by 2032. Additionally, event marketers identified workshops (14.9%), networking events (14.6%), virtual conferences (13.4%), and live Q&A sessions (11.3%) as popular formats, while charity events garnered only 6.7% engagement, followed by online courses and product launches at 6.6% and 5.1%, respectively. Thus, the increasing preference for virtual events is fueling growth in the event management software market.

Major companies in the event management software market are introducing new event platforms to improve attendee engagement at events. Event management software platforms are digital solutions that simplify and support the planning, organization, and execution of events, including conferences, meetings, and social gatherings. For example, in July 2023, Cvent, a US-based event management software provider, launched Cvent Events+, an innovative event marketing and video hub aimed at boosting attendee engagement. The platform serves as an “always-on branded event hub” where organizations can promote upcoming events and webinars and feature past event video content. It allows users to repurpose event videos for ongoing audience engagement, provides a centralized calendar and registration interface for future events, and offers custom-branded environments free from distractions such as third-party ads or unrelated content. This launch highlights the increasing demand for digital solutions that enhance engagement and marketing effectiveness in the event management software market.

In August 2023, EventMobi, a Canada-based event management company, acquired Run The World for an undisclosed amount. This acquisition aims to enhance EventMobi's hybrid event offerings by integrating in-person and virtual formats to broaden its reach and reinforce its leadership in the event management industry. Run The World is a Canadian digital event platform designed to host a wide range of events, from cocktail parties to global conferences.

Major companies operating in the event management software market are Arlo Technologies; Attendify; Aventri; Bizzabo; Certain Inc; Active Network; Cvent Inc; EMS Software LLC; Eventbrite; EventMobi; Gather Technologies; Ungerboeck; webMOBI; RainFocus; Regpack; SignUpGenius; XING Events; Eventzilla; Meeting Evolution; EventBooking; Bitrix24; Tripleseat; Accelevents; Glue Up; Event Espresso; Hubb LLC; Hubilo Inc; Event Geek.

North America was the largest region in the event management software market in 2025.Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the event management software market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the event management software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Tariffs are impacting the event management software market indirectly by increasing costs of imported servers, networking hardware, and end-user devices required for large-scale event deployments. Organizations in North America and Europe are most affected due to reliance on imported IT infrastructure, while Asia-Pacific faces pricing pressure on hardware exports. These tariffs are increasing infrastructure costs and influencing deployment decisions. However, they are also accelerating the shift toward cloud-native software platforms, subscription-based delivery models, and virtual event solutions that minimize hardware dependency.

The event management software market research report is one of a series of new reports that provides event management software market statistics, including event management software industry global market size, regional shares, competitors with a event management software market share, detailed event management software market segments, market trends and opportunities, and any further data you may need to thrive in the event management software industry. This event management software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Event management software refers to the software that helps organizers plan, execute, and report on events, driving success for their business. and also used to manage the events and activities in a company from the beginning to the end. This platform consists of an online back-office and a user interface for attendees, which is frequently a mobile app. The event management software assists the event planner throughout the event's lifespan.

The main types of event management software are software and service. The total set of programs, operations, and routines related to the operation of a computer system is referred to as software. The software segment includes the flow of data from application programs to local or remote devices. The deployment type is used in developing the software on-premise or in the cloud. The organizational size consists of small medium and large organizations developing and using the software. Furthermore, the end-users consist of corporate, government, third-party planners, education, and other end-users.

The event management software market includes revenues earned by entities by providing services such as concept, coordination, control, culmination, and closeout. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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