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Research Report on Southeast Asia Probiotics Industry 2023-2032

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  • 80 Pages
  • April 2023
  • Region: Asia Pacific
  • China Research & Intelligence
  • ID: 5775044
Probiotics are a group of ingested microorganisms that colonize the human body after ingestion and change the composition of the host flora in a certain area with positive benefits for the host. Probiotics can promote nutrient absorption and maintain intestinal health by regulating the immune function of the host mucosa and system or by regulating the balance of flora in the intestinal tract.

According to the publisher's analysis, with the economic development and expansion of the middle class in Southeast Asia, consumers, especially the younger generation, have become more health conscious, and the demand for health products has gradually increased, driving the rapid development of the probiotic industry in Southeast Asia. For example, Life-Space, a probiotic brand, entered Lazada, a Southeast Asian e-commerce platform, in 2020. Life-Space became the top-selling product in the digestive health category on the Singapore site within four months, and also entered the Top 10 in the digestive health category on the Malaysia site, gradually becoming the head probiotic brand on the Lazada platform.

There is a certain gap in the development level of probiotics industry in Southeast Asia in different countries. According to the publisher's analysis Indonesia, Thailand, Malaysia, Vietnam and Singapore occupy the major market share of Southeast Asia probiotics industry, among which Indonesia probiotics market is larger. UOB data shows that the middle class in Indonesia is close to 90 million people. With the improvement of living standards, the dietary habits of the middle class in Indonesia have developed towards more balanced nutrition and there is a strong demand for probiotics and other health products.

Southeast Asia in this report includes 10 countries: Singapore, Thailand, Philippines, Malaysia, Indonesia, Vietnam, Myanmar, Brunei, Laos and Cambodia. With a total population of nearly 700 million by the end of 2022, Southeast Asia has an overall economic growth rate higher than the global average and is one of the key drivers of future global economic growth.

According to the publisher's analysis, the economic levels of the 10 Southeast Asian countries vary greatly, with Singapore being the only developed country with a per capita GDP of about US$79,000 in 2022. While Myanmar and Cambodia will have a GDP per capita of less than US$2,000 in 2022. The population and minimum wage levels of each country also vary greatly. Brunei, which has the smallest population, will have a total population of less than 500,000 people in 2022, while Indonesia, which has the largest population, will have a population of about 280 million people in 2022.

The publisher expects the Southeast Asian probiotics industry to continue to grow from 2023-2032.

Topics Covered

  • Southeast Asia Probiotics Industry Status and Major Sources in 2018-2022
  • What is the Impact of COVID-19 on Southeast Asia Probiotics Industry?
  • Which Companies are the Major Players in Southeast Asia Probiotics Industry Market and What are their Competitive Benchmarks?
  • Key Drivers and Market Opportunities in Southeast Asia Probiotics Industry
  • What are the Key Drivers, Challenges, and Opportunities for Southeast Asia Probiotics Industry during 2023-2032?
  • What is the Expected Revenue of Southeast Asia Probiotics Industry during 2023-2032?
  • What are the Strategies Adopted by the Key Players in the Market to Increase Their Market Share in the Industry?
  • What are the Competitive Advantages of the Major Players in Southeast Asia Probiotics Industry Market?
  • Which Segment of Southeast Asia Probiotics Industry is Expected to Dominate the Market in 2032?
  • What are the Major Adverse Factors Facing Southeast Asia Probiotics Industry?

Table of Contents

1 Probiotics Industry Analysis in Singapore
1.1 Singapore Probiotics Industry Development Environment
1.1.1 Geography
1.1.2 Population
1.1.3 Economy
1.1.4 Minimum Wage in Singapore
1.2 Probiotics Industry Operation in Singapore 2023-2032
1.2.1 Supply
1.2.2 Demand
1.3 Analysis of Major Probiotic Brands in Singapore

2 Analysis of Probiotics Industry in Thailand
2.1 Development Environment of Probiotics Industry in Thailand
2.1.1 Geography
2.1.2 Population
2.1.3 Economy
2.1.4 Thailand Minimum Wage
2.2 Probiotics Industry Operation in Thailand 2023-2032
2.2.1 Supply
2.2.2 Demand
2.3 Analysis of Major Probiotic Brands in Thailand

3 Analysis of Probiotics Industry in the Philippines
3.1 Development Environment of the Probiotics Industry in the Philippines
3.1.1 Geography
3.1.2 Population
3.1.3 Economy
3.1.4 Minimum Wage in the Philippines
3.2 Philippine Probiotics Industry Operation 2023-2032
3.2.1 Supply
3.2.2 Demand
3.3 Analysis of Major Probiotic Brands in the Philippines

4 Malaysia Probiotics Industry Analysis
4.1 Probiotics Industry Development Environment in Malaysia
4.1.1 Geography
4.1.2 Population
4.1.3 Economy
4.1.4 Minimum Wage in Malaysia
4.2 Probiotics Industry Operation in Malaysia 2023-2032
4.2.1 Supply
4.2.2 Demand
4.3 Analysis of Major Probiotic Brands in Malaysia

5 Indonesia Probiotics Industry Analysis
5.1 Probiotics Industry Development Environment in Indonesia
5.1.1 Geography
5.1.2 Population
5.1.3 Economy
5.1.4 Minimum Wage in Indonesia
5.2 Indonesia Probiotics Industry Operation 2023-2032
5.2.1 Supply
5.2.2 Demand
5.3 Major Probiotics Brands Analysis in Indonesia

6 Vietnam Probiotics Industry Analysis
6.1 Vietnam Probiotics Industry Development Environment
6.1.1 Geography
6.1.2 Population
6.1.3 Economy
6.1.4 Minimum Wage in Vietnam
6.2 Vietnam Probiotics Industry Operation 2023-2032
6.2.1 Supply
6.2.2 Demand
6.3 Vietnam Major Probiotics Brand Analysis

7 Myanmar Probiotics Industry Analysis
7.1 Development Environment of Probiotics Industry in Myanmar
7.1.1 Geography
7.1.2 Population
7.1.3 Economy
7.1.4 Myanmar Minimum Wage
7.2 Myanmar Probiotics Industry Operation 2023-2032
7.2.1 Supply
7.2.2 Demand
7.3 Major Probiotics Brands Analysis in Myanmar

8 Brunei Probiotics Industry Analysis
8.1 Brunei Probiotics Industry Development Environment
8.1.1 Geography
8.1.2 Population
8.1.3 Economy
8.1.4 Brunei Minimum Wage
8.2 Brunei Probiotics Industry Operation 2023-2032
8.2.1 Supply
8.2.2 Demand
8.3 Brunei Major Probiotics Brand Analysis

9 Laos Probiotics Industry Analysis
9.1 Probiotics Industry Development Environment in Laos
9.1.1 Geography
9.1.2 Population
9.1.3 Economy
9.1.4 Minimum Wage in Laos
9.2 Probiotics Industry Operation in Laos 2023-2032
9.2.1 Supply
9.2.2 Demand
9.3 Laos Major Probiotics Brand Analysis

10 Cambodia Probiotics Industry Analysis
10.1 Probiotics Industry Development Environment in Cambodia
10.1.1 Geography
10.1.2 Population
10.1.3 Economy
10.1.4 Minimum Wage in Cambodia
10.2 Cambodia Probiotics Industry Operation in 2023-2032
10.2.1 Supply
10.2.2 Demand
10.3 Analysis of Major Probiotics Brands in Cambodia

11 Southeast Asia Probiotics Industry Outlook 2023-2032
11.1 Southeast Asia Probiotics Industry Development Impact Factors Analysis
11.1.1 Favorable Factors
11.1.2 Unfavorable Factors
11.2 Supply Analysis of Probiotics Industry in Southeast Asia 2023-2032
11.3 Southeast Asia Probiotics Industry Demand Analysis 2023-2032
11.4 Impact of COVID -19 Epidemic on Probiotics Industry


Background research defines the range of products and industries, which proposes the key points of the research. Proper classification will help clients understand the industry and products in the report.

Secondhand material research is a necessary way to push the project into fast progress. The analyst always chooses the data source carefully. Most secondhand data they quote is sourced from an authority in a specific industry or public data source from governments, industrial associations, etc. For some new or niche fields, they also "double-check" data sources and logics before they show them to clients.

Primary research is the key to solve questions, which largely influence the research outputs. The analyst may use methods like mathematics, logical reasoning, scenario thinking, to confirm key data and make the data credible.

The data model is an important analysis method. Calculating through data models with different factors weights can guarantee the outputs objective.

The analyst optimizes the following methods and steps in executing research projects and also forms many special information gathering and processing methods.

1. Analyze the life cycle of the industry to understand the development phase and space.
2. Grasp the key indexes evaluating the market to position clients in the market and formulate development plans
3. Economic, political, social and cultural factors
4. Competitors like a mirror that reflects the overall market and also market differences.
5. Inside and outside the industry, upstream and downstream of the industry chain, show inner competitions
6. Proper estimation of the future is good guidance for strategic planning.



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