Non Alcoholic - Beverages Global Market Report 2025

The non alcoholic - beverages market size has grown strongly in recent years. It will grow from $584.23 billion in 2024 to $614.72 billion in 2025 at a compound annual growth rate (CAGR) of 5.2%. The growth in the historic period can be attributed to rise of functional beverages, changing consumer demographics, marketing and branding strategies, globalization and cultural influences, influence of health and lifestyle magazines.

The non alcoholic - beverages market size is expected to see strong growth in the next few years. It will grow to " $749.58 billion in 2029 at a compound annual growth rate (CAGR) of 5.1%. The growth in the forecast period can be attributed to growing emphasis on sustainability, functional and wellness-boosting ingredients, rise of plant-based beverages, focus on low sugar and natural sweeteners, health and immunity benefits. Major trends in the forecast period include natural and clean labels, packaging innovations, digital marketing, customization and personalization, hydration innovation, tech integration in beverage experience.

The forecast of 5.1% growth over the next five years remains unchanged from the previous projection for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US by raising prices for flavored waters and energy drinks, as tariffs on European and Mexican fruit concentrates squeeze profit margins.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The global population is on the rise, projected to reach 10 billion by 2050, leading to increased demand for food. The American Society of Nutrition notes that the highest consumption of sugar-sweetened beverages was observed in Mexico. Meeting the needs of the growing population will require increased crop production, farming activities, and trade volumes. Consequently, companies in the market are poised to benefit from the heightened demand for food and beverage products driven by the expanding population during the forecast period.

The increasing adoption of sports drinks is expected to drive the growth of the non-alcoholic beverages market. Sports drinks are designed to help athletes and individuals engaged in intense physical activity stay hydrated and replenish essential nutrients lost during exercise. Their popularity contributes to the growth of the non-alcoholic beverages market by appealing to a broader audience, aligning with health trends, offering a variety of options, expanding globally, fostering innovation, and maintaining a strong presence at sports and fitness events. For example, in May 2024, Talking Retail, a UK-based news platform focused on the convenience store sector, reported that in 2023, the sports and energy drinks category experienced the fastest growth, contributing £411 million ($532 million) to soft drinks and accounting for 47% of the total category growth. As a result, the rising adoption of sports drinks is propelling the growth of the non-alcoholic beverages market.

The surge in health awareness and consumer consciousness is fueling the demand for beverages that offer nutrition, antioxidants, and probiotics. Health beverages play a crucial role in supporting detoxification, weight loss, digestive health, overall nutrition, and, in some instances, serve as meal replacements. For example, Kombucha, a fermented tea comprising yeast, bacteria culture, sugar, and tea, is gaining popularity as a health beverage. According to Beverage Daily, the kombucha market is projected to experience an annual growth rate of 25%. Recognizing the demand for health beverages, Pepsi is entering the market with products such as organic Gatorade.

Non-alcoholic beverages are defined as drinks that contain either no alcohol or have an alcohol by volume (abv) content of less than 0.5 percent.

The primary categories of non-alcoholic beverages include coffee and tea, along with soft drinks and ice. Coffee, a brewed drink, is created from roasted coffee beans, while tea, an aromatic beverage, is made by pouring hot or boiling water over cured or fresh leaves of Camellia sinensis. These products are made accessible through both off-trade channels and on-trade channels. The different classifications encompass mass and premium.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid implementation of U.S. tariffs and the resulting trade tensions in spring 2025 are having a notable impact on the food and beverage sector. Rising costs for imported ingredients such as olive oil, cheese, and tropical fruits are pressuring food manufacturers to either reformulate their products or absorb reduced profit margins. Beverage producers are similarly affected, with tariffs on aluminum cans driving up packaging costs. Meanwhile, retaliatory tariffs on U.S. agricultural exports like soybeans and pork are disrupting farm-to-processor supply chains. In response, companies are adjusting recipes, increasing local sourcing, and using commodity hedging strategies to manage price volatility.

The non-alcoholic beverages research report is one of a series of new reports that provides non-alcoholic beverages statistics, including non-alcoholic beverages industry global market size, regional shares, competitors with non-alcoholic beverages share, detailed non-alcoholic beverages segment, market trends and opportunities, and any further data you may need to thrive in the non-alcoholic beverages industry. This non-alcoholic beverages research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Prominent companies in the industry are actively introducing novel products within the functional beverages category to secure a competitive advantage. Functional beverages are specialized drinks enriched with additional ingredients such as vitamins, minerals, herbs, and probiotics, aimed at delivering specific health benefits alongside fundamental hydration and nutrition. As an illustration, in April 2023, Fonterra Co-operative Group Limited, a dairy company based in New Zealand, unveiled Actif-Fiber Milk. This functional milk product is fortified with fiber to enhance digestion and immunity. Available in a mocha flavor, the milk is rich in fiber (5,500mg), protein, and calcium, making it a convenient choice for promoting gut health. These functional milk products are strategically designed to provide consumers with a convenient means of enhancing their health and well-being.

Major companies operating in the non alcoholic - beverages market include Nestle S.A., PepsiCo Inc., The Coca-Cola Company, Fomento Economico Mexicano SAB de CV, Danone S.A., The Kraft Heinz Company, Suntory Holdings Limited, Coca-Cola Europacific Partners PLC, Coca-Cola European Partners plc, Kirin Holdings Co Ltd, Keurig Dr Pepper Inc., Red Bull GmbH, The Hershey Company, Coca-Cola HBC AG, Monster Beverage Corporation, Coca-Cola Consolidated Inc., AriZona Beverages USA, Embotelladora Andina S.A., Primo Water Corporation, National Beverage Corp., Oatly Group AB, Celsius Holdings Inc., The Vita Coco Company Inc., Zevia PBC, The Alkaline Water Company Inc., Coca-Cola FEMSA SAB de CV, Barfresh Food Group Inc., Parle Agro, Asahi Soft Drinks Co. Ltd.

The Asia-Pacific was the largest region in the non-alcoholic - beverages market in 2024. Western Europe was the second-largest region in the non-alcoholic - beverages market. The regions covered in the non alcoholic - beverages market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the non alcoholic - beverages market report are Australia, China, India, Indonesia, Japan, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, New Zealand, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, France, Germany, UK, Austria, Belgium, Denmark, Finland, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa.

The non-alcoholic - beverages market consists of sales of roasted coffee, coffee concentrates, coffee extracts, flavorings, and syrups, instant tea, blending tea, tea concentrate, herbal tea, tea extracts, carbonated soft drinks, ice flakes, ice cubes, ice nuggets, bottled water, Ready to Drink (RTD) tea and coffee, juices and juice concentrates, functional drinks. The companies in the non-alcoholic beverages industry process raw materials into non-alcoholic beverages, package and distribute them through various distribution channels to both individual customers and commercial establishments. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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