Stand-up Pouches Global Market Report 2024

The global stand-up pouches market has grown strongly in recent years. It will grow from $22.75 billion in 2023 to $24.95 billion in 2024 at a compound annual growth rate (CAGR) of 9.7%. The growth observed in the historical period can be primarily attributed to several factors, including the growing consumer preference for resealable packaging, the market entry opportunities for small and medium enterprises, the convenience in transportation and handling provided by stand-up pouches, the reduced environmental impact compared to traditional packaging options, as well as the barrier protection offered by these pouches, contributing to maintaining product freshness over time.

The global stand-up pouches market is expected to see rapid growth in the next few years. It will grow to $36.57 billion in 2028 at a compound annual growth rate (CAGR) of 10.0%. The anticipated growth in the forecast period can be attributed to several key factors, notably the increasing focus on sustainability and eco-friendly packaging solutions, catering to the convenience of on-the-go lifestyles, the demand for customization and brand differentiation using stand-up pouches, the rise in popularity of single-serve packaging formats, and the expanding food and beverage industry. Furthermore, major trends expected in this period encompass advancements in manufacturing technology enhancing stand-up pouch production, the adoption of stand-up pouches within the personal care and cosmetic industry, a retail preference for shelf-efficient packaging solutions like stand-up pouches, and ongoing innovations focusing on design and functionality improvements in stand-up pouches.

The surging demand for packaged food and beverage products is a key driver behind the growth of the stand-up pouches market. These pouches play a crucial role in preserving the freshness of packaged items and protecting them from various environmental factors, thereby extending the shelf life of products. In March 2022, the Australian Bureau of Statistics reported a notable increase in per capita daily consumption of non-alcoholic beverages, including soft drinks and packaged water, by 4% and 12% respectively in 2021 compared to the previous year. This escalating demand for packaged food and beverages is expected to significantly contribute to the continued growth of the stand-up pouches market.

The escalating environmental concerns and regulatory measures are anticipated to further drive the growth of the stand-up pouches market. Recognized for their eco-friendly materials and recyclability, stand-up pouches have gained favor among businesses and consumers seeking sustainable packaging options. The increasing emphasis on sustainable packaging, coupled with heightened consumer awareness and global initiatives against plastic usage, positions stand-up pouches as a competitive and environmentally conscious choice within the packaging industry. Notably, the European Union's ban on single-use plastics in July 2021 serves as an example of the ongoing efforts to reduce plastic waste and pollution, thereby fostering the growth of the stand-up pouches market.

A prominent trend gaining traction in the stand-up pouches market is technological advancement. Major market players are actively engaged in research and development to drive product innovations. For instance, in February 2021, Toppan Printing, a Japan-based company specializing in packaging and décor materials, introduced Sustainable-Valuetm Packaging. This innovation involves paper-based stand-up pouches that utilize layers of paper, sealant, and plastic film, employing Toppan's unique processing technology to ensure stable pouch quality. The paper-based pouch not only offers outstanding environmental performance but also contributes to a 28% reduction in carbon dioxide emissions associated with manufacturing compared to plastic film stand-up pouches. This focus on technological advancements is a notable trend shaping the stand-up pouches market.

Prominent companies within the stand-up pouches market are actively engaged in the development of innovative packaging films as part of their strategy to secure a competitive advantage. A noteworthy example is Sihl Inc., a US-based coatings company, which introduced Artysio in June 2022. This packaging film is specifically designed for premade, individually printable stand-up pouches. Artysio accommodates both 'print and pack' and 'pack and print' production methods, offering flexibility for planned production runs. The film is cost-effectively printable using aqueous inkjet technology and can be seamlessly transformed into stand-up pouches on the production line. Alternatively, it can be processed into unprinted pouches that are individually printed as needed. The 'pack and print' variant is particularly suitable for smaller, highly flexible orders. Notably, Artysio's oval welded bottom ensures the stability of the pouch, presenting an attractive visual display at the point of sale.

In a strategic move in February 2022, Sealed Air, a US-based company specializing in stand-up pouches, acquired Foxpak Flexibles for an undisclosed amount. This acquisition aligns with Sealed Air's objective to fortify its product portfolio, particularly in smart and digital packaging solutions utilized in various sectors, including food retail, pet food, seafood, and snack food packaging. Foxpak Flexibles, the acquired company, is based in Ireland and is recognized for its contributions to the stand-up pouches market.

Major companies operating in the stand-up pouches market report are Amcor PLC, Berry Global Inc., Mondi PLC, Sealed Air Corporation, Smurfit Kappa Group PLC, Coveris Advanced Coatings (Holdings) Limited, ProAmpac Intermediate Inc., Huhtamäki Oyj, Sonoco Products Company, Bemis Company Inc., Winpak Ltd., Clondalkin Group Holdings B.V., Uflex Limited, Bischof + Klein SE & Co. KG, Glenroy Inc., Constantia Flexibles International GmbH, InterFlex Group Inc., FLAIR Flexible Packaging Corporation, Hood Packaging Corporation, Swiss Pac USA, Goglio S.p.A., Schur Flexibles Holding GesmbH, Printpack Inc., Gualapack S.p.A., Bryce Corporation, American Packaging Corporation, Astrapak Limited, Duropack Limited, Transcontinental Inc., The Dow Chemical Company

North America was the largest region in the stand-up pouches market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the stand-up pouches market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the stand-up pouches market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The main types of stand-up pouches include aseptic stand-up pouches, standard stand-up pouches, retort stand-up pouches, and hot-filled stand-up pouches. Plastic stand-up pouches are flexible packages made from high-performance polymers like OPA, CPP, EVOH, PE, OPP, among others. They come in various forms such as round bottom, rollstock, k-style, plow/folded bottom, flat bottom, and others, utilizing materials like plastic, metal/foil, paper, and bioplastic. Different closure options available for stand-up pouches include top-notch, zipper, and spout closures. These pouches find applications across various industries such as pet food, food and beverages, healthcare, homecare, personal care & cosmetics, and others.

This report provides stand-up pouches market statistics, including stand-up pouches industry global market size, regional shares, competitors with a stand-up pouches market share, detailed stand-up pouches market segments, market trends and opportunities, and any further data you may need to thrive in the stand-up pouches industry. This stand-up pouches market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The stand-up pouches market consists of revenues earned by entities by providing excellent barrier control to protect against the elements, safeguarding products during transport, and providing extra protection against moisture, contaminants, and UV rays. The market value includes the value of related goods sold by the service provider or included within the service offering. The stand-up pouches market also includes sales of bottom gusset pouches, flat bottom pouches, retort pouches, and vacuum pouches which are used in packaging services. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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