Brain Health Supplements Global Market Report 2024

The global brain health supplements market has grown rapidly in recent years. It will grow from $9.63 billion in 2023 to $10.77 billion in 2024 at a compound annual growth rate (CAGR) of 11.8%. The historical growth in brain health supplements can be attributed to the expansion of e-commerce, the growth of personalized nutrition, advancements in scientific validation and research, and increased concerns related to digital overload and screen time.

The global brain health supplements market is expected to see rapid growth in the next few years. It will grow to $16.93 billion in 2028 at a compound annual growth rate (CAGR) of 12.0%. The forecasted growth in brain health supplements can be attributed to trends in the aging population, a rise in health awareness, growing concerns about stress and mental health, a focus on preventive healthcare, and advancements in supplement formulations. Major trends in the forecast period include celebrity endorsements and influencer marketing, regulatory support, adherence to safety standards, personalized nutrition trends, ongoing clinical research and validation, and the evolution of consumer preferences.

The prevalence of brain diseases is expected to fuel the growth of the brain health supplements market. Brain diseases, considered disorders affecting the brain, prompt a need for essential nutrient supplementation, such as long-chain polyunsaturated fatty acids, vitamin E, and mineral elements. With around 500,000 new instances of Alzheimer's disease expected to be identified annually in the United States, and Alzheimer's dementia affecting various age groups, there is a growing demand for brain health supplements. These supplements aim to reduce inflammation, enhance antioxidative defense, and mitigate the risks associated with brain diseases, contributing to the market's growth.

The aging population is a key factor propelling the growth of the minivan market, and concurrently, the brain health supplements market. As the demographic trend of an increasing proportion of elderly individuals continues, brain health supplements cater to the aging population by promoting cognitive function and addressing memory-related concerns. With projections indicating that one out of every six individuals globally will be 60 years old or older by 2030, and the global population of individuals aged 60 and older anticipated to double by 2050, there is a sustained and growing market for brain health supplements. These supplements play a crucial role in supporting cognitive health and addressing concerns associated with aging.

Product innovation is a significant trend shaping the brain health supplements market. Companies are actively engaged in developing innovative products to maintain a competitive edge in the market. For example, Cosmos Holdings launched Sky Premium Life Brainlit, an advanced formula designed to maintain and enhance brain function. This innovative supplement includes Ginkgo biloba, glutamine, L-tyrosine, and other essential vitamins and minerals crucial for brain function. The rising prevalence of Alzheimer's disease, dementia, Parkinson's disease, depression, and anxiety has created a demand for effective and innovative brain health solutions, driving product innovation in the market.

Major players in the brain health supplements market are introducing plant-derived and clinically studied solutions. These solutions sourced from plants and rigorously examined in clinical trials, aim to enhance cognitive function and promote overall brain well-being. For instance, Nature’s Way launched Brain Fuel, a gummy supplement featuring Cognigrape red grape extract, vitamins B6, and B12. This product is designed to support short-term memory, focus, and concentration in adults. The emphasis on natural cognitive support products, backed by clinical studies, aligns with consumer preferences for plant-derived and scientifically validated brain health supplements.

In September 2021, HAVN Life Sciences made a strategic acquisition by acquiring Bennett's Choice, a supplement development company based in Canada. The acquisition brought a fresh and exceptional collection of patented formulas to HAVN Life Sciences' line of natural health products. This strategic move reflects the industry's focus on expanding product portfolios and leveraging unique formulations to meet the growing demand for brain health supplements.

Major companies operating in the brain health supplements market report are Accelerated Intelligence Inc., AlternaScript LLC, Aurobindo Pharma Limited, HVMN Inc., KeyView Labs Inc., Liquid Health Inc., Natural Factors Nutritional Products Ltd., NOW Health Group Inc., Onnit Labs LLC, Peak Nootropics LLC, Purelife Bioscience Co. Ltd., Quincy Bioscience LLC, Reckitt Benckiser Group PLC, Teva Pharmaceutical Industries Ltd., Vital Basics Inc., Koninklijke DSM NV, BASF SE, Lonza Group, Glanbia PLC, Archer-Daniels-Midland Company, Nutra-Life Health & Fitness Pvt. Ltd., Nutraceutical International Corporation, Nutrionn Health Care Pvt. Ltd., NutraChamps Inc., Ceretropic LLC, Neurohacker Collective LLC, Life Extension Foundation Buyers Club Inc., Gaia Herbs LLC, Garden of Life LLC, Country Life LLC, BrainGear Inc., and BioSchwartz LLC.

North America was the largest region in the brain health supplements market share in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the brain health supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the brain health supplements market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

These supplements encompass a variety of products, including natural molecules, herbal extracts, vitamins, and minerals. Natural molecules are complex compounds primarily composed of carbon atoms linked to other elements and/or carbon atoms. Brain health supplements are commonly available in tablet, capsule, and liquid forms, distributed through channels such as supermarkets, hypermarkets, drug stores, and online platforms. They find applications in memory enhancement, mood and depression management, attention and focus, longevity and anti-aging, sleep and recovery, as well as anxiety management.

This report provides brain health supplements market statistics, including brain health supplements industry global market size, regional shares, competitors with a brain health supplements market share, detailed brain health supplements market segments, market trends and opportunities, and any further data you may need to thrive in the brain health supplements industry. This brain health supplements market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The brain health supplements market consists of sales of B vitamins, caffeine, and L-theanine products. Values in this market are ‘nutraceuticals’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


This product will be delivered within 3-5 business days.