Polyol Sweeteners Global Market Report 2024

The global polyol sweeteners market has grown strongly in recent years. It will grow from $4.05 billion in 2023 to $4.32 billion in 2024 at a compound annual growth rate (CAGR) of 6.6%. The growth observed in the historical period is connected to several factors, including the demand for diabetic-friendly alternatives, rising concerns regarding dental health, functional properties sought in food manufacturing, regulatory encouragement for reducing sugar content, the upsurge in obesity rates, a heightened preference among consumers for natural sweeteners, the increasing adoption of health-conscious consumer behavior, and a specific focus on reducing sugar content in children's products.

The global polyol sweeteners market is expected to see strong growth in the next few years. It will grow to $5.57 billion in 2028 at a compound annual growth rate (CAGR) of 6.6%. The expected growth in the upcoming forecast period stems from various factors such as the emphasis on low-glycemic sweeteners, the heightened consumer demand for clean label products, the broader scope of sugar taxation policies, ongoing innovations in sweetener blends, the expansion of the functional food and beverage market, extensive research exploring the health benefits associated with polyols, and the increasing utilization of polyols in non-food products. Additionally, notable trends anticipated in this period include advancements in production technologies, the persistent preference for clean eating and natural ingredients, the rise of customized sweetening solutions, the surge in demand for plant-based ingredients, the globalization of food trends, and collaborative efforts with health organizations.

The anticipated surge in consumer demand for low-calorie and healthier food and beverage products is projected to be a driving force for the growth of the polyol sweeteners market. These products cater to health-conscious individuals seeking reduced-calorie, gluten-free, and additive-minimal options in their diets. Polyol sweeteners serve as sugar substitutes, aiding in calorie reduction while enhancing texture and flavor in various food and beverage items like soft drinks and sausages. This shift in consumer preferences, coupled with heightened awareness regarding sugar intake reduction and anti-obesity initiatives, is fueling the demand for such food options. An example includes WeMakePrice, a Korean e-commerce platform, reporting a significant 396% increase in sales of zero-calorie soft drinks and a 38-fold rise in sales of gluten-free food items by June 2022 compared to the previous year.

The rising prevalence of obesity is also expected to significantly contribute to the expansion of the polyol sweeteners market. Obesity, a condition marked by excessive body fat leading to adverse health effects, prompts the use of polyol sweeteners as sugar alternatives. These sweeteners offer the sweetness individuals crave with reduced caloric content. Statistics from the UK's Government Digital Service projected a 25.9% obesity rate among individuals aged 18 and above in England for 2021-2022, indicating a notable 25.2% increase. This escalating prevalence of obesity is a key driver behind the market's growth.

In the competitive landscape of the polyol sweeteners market, major companies are concentrating on product innovation to gain a strategic advantage. Innovations such as the introduction of low glycemic sweeteners aim to cater to evolving consumer preferences. An illustration is CarobWay, Ltd., an Israel-based food and agri-tech company, unveiling a low glycemic sweetener in June 2023. This sweetener, derived from whole carob fruit, offers a clean label, vegan, and gluten-free profile, boasting a mild, caramel-like flavor. Its one-to-one sugar replacement capacity makes it versatile for various food and beverage applications.

Simultaneously, industry leaders are leveraging technological advancements to introduce cutting-edge products like the honey truffle sweetener, aiming for a competitive edge. MycoTechnology Inc., a US-based food ingredient company, launched the honey truffle sweetener in July 2023. Utilizing proprietary fermentation technology, this high-intensity sweetener derived from honey truffle is notably 1,500-2500 times sweeter than sugar. Its natural composition and clean label status position it as a sought-after alternative to both traditional sugar and artificial sweeteners, finding extensive usage in diverse food and beverage products.

In May 2021, Ingredion Incorporated, a prominent US-based food company specializing in polyol sweeteners, forged a strategic alliance with Amyris Inc. This collaboration was established to broaden the scope of synthetic biology technology in creating, scaling, and manufacturing fermentation-driven products, particularly sweeteners. Amyris, Inc., a leading biotechnology firm based in the US, specializes in offering various sweetening solutions, aligning with Ingredion's objectives to accelerate the accessibility of innovative sweetener options.

Major companies operating in the polyol sweeteners market report are Cargill Incorporated, Sweeteners Plus Inc., B Food Science Company Limited, Gulshan Polyols Limited, Ingredion Incorporated, Roquette Frères S.A., ADM Company, Tereos Starch & Sweeteners SAS, DuPont de Nemours Inc., Südzucker AG, Jungbunzlauer Suisse AG, Batory Foods Inc., SPI Pharma Inc., DFI Corporation, Mitsubishi Corporation Life Sciences Limited, PT Ecogreen Oleochemicals, Zibo Shuohui Chemical Company Limited, Fraken Biochem Company Limited, Beckmann-Kenko GmbH, Novagreen Inc., Truvia Whole Leaf Stevia Sweetener, Pure Via Stevia Sweetener, Dynamic Food Ingredients, Pruthvi's Foods Private Limited, Zhejiang Huakang Pharmaceutical Company Limited, Sukhjit Starch & Chemicals Limited, Shandong Futaste Company, Archer Daniels Midland Company, Grain Processing Corporation, Nutra Food Ingredients, Tate & Lyle PLC, Dancheng Caixin Sugar Industry Co. Ltd., Shijiazhuang Huaxu Pharmaceutical Co. Ltd., Hylen Co. Ltd., Foodchem International Corporation

Europe was the largest region in the polyol sweeteners market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the polyol sweeteners market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the polyol sweeteners market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The primary types of polyol sweeteners include sorbitol, xylitol, mannitol, maltitol, isomalt, among others. Sorbitol, for instance, originates from the reduction of glucose and is commonly sourced from fruits like pears, apples, or corn syrups. Its applications span soft drinks, beverages, chewing gums, and other food items. These sweeteners exist in powder and liquid forms, catering to diverse functions like flavoring, sweetening, bulking, acting as excipients or humectants. Their utilization extends across industries such as food and beverages, personal care, pharmaceuticals, among others.

This report provides polyol sweeteners market statistics, including polyol sweeteners industry global market size, regional shares, competitors with a polyol sweeteners market share, detailed polyol sweeteners market segments, market trends and opportunities, and any further data you may need to thrive in the polyol sweeteners industry. This polyol sweeteners market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The polyol sweeteners market consists of sales of allulose, lycasin, polysorb, and erythritol. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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