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Europe Oral Hygiene Market Summary, Competitive Analysis and Forecast to 2027

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    Report

  • 52 Pages
  • April 2023
  • Region: Europe
  • MarketLine
  • ID: 5786265
Oral Hygiene in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2018-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The oral hygiene market consists of retail sales of breath fresheners (non-confectionery), dental floss, denture care, mouthwash, toothbrushes & replacement heads and toothpaste. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2022 exchange rates.
  • The European Oral Hygiene market had total revenues of $ 11.59 billion in 2022, representing a compound annual growth rate (CAGR) of 2.6% between 2017 and 2022.
  • Market consumption volume increased with a CAGR of 0.5% between 2017 and 2022, to reach a total of 3.73 billion units in 2022.
  • The performance of the market is forecast to accelerate, with an anticipated CAGR of 3% for the five-year period 2022 - 2027, which is expected to drive the market to a value of $ 13.46 billion by the end of 2027.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the oral hygiene market in Europe
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the oral hygiene market in Europe
  • Leading company profiles reveal details of key oral hygiene market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Europe oral hygiene market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the Europe oral hygiene market by value in 2022?
  • What will be the size of the Europe oral hygiene market in 2027?
  • What factors are affecting the strength of competition in the Europe oral hygiene market?
  • How has the market performed over the last five years?
  • How large is Europe’s oral hygiene market in relation to its regional counterparts?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the European oral hygiene market?
7.3. Which companies have been most successful in increasing their market shares in the last 5 years (2017-2022)?
7.4. Which companies market shares have suffered in the last 5 years?
7.5. What are the most popular brands in the oral hygiene market?
7.6. What have been the most significant M&A deals in the European oral hygiene market over the last five years?
8 Company Profiles
8.1. Colgate-Palmolive Co
8.2. The Procter & Gamble Co
8.3. GlaxoSmithKline AG
8.4. Unilever Plc.
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Europe oral hygiene market value: $ million, 2017-22
Table 2: Europe oral hygiene market volume: million units, 2017-22
Table 3: Europe oral hygiene market category segmentation: % share, by value, 2017-2022
Table 4: Europe oral hygiene market category segmentation: $ million, 2017-2022
Table 5: Europe oral hygiene market geography segmentation: $ million, 2022
Table 6: Europe oral hygiene market distribution: % share, by value, 2022
Table 7: Europe oral hygiene market value forecast: $ million, 2022-27
Table 8: Europe oral hygiene market volume forecast: million units, 2022-27
Table 9: Europe oral hygiene market share: % share, by value, 2022
Table 10: Colgate-Palmolive Co: key facts
Table 11: Colgate-Palmolive Co: Annual Financial Ratios
Table 12: Colgate-Palmolive Co: Key Employees
Table 13: Colgate-Palmolive Co: Key Employees Continued
Table 14: Colgate-Palmolive Co: Key Employees Continued
Table 15: Colgate-Palmolive Co: Key Employees Continued
Table 16: The Procter & Gamble Co: key facts
Table 17: The Procter & Gamble Co: Annual Financial Ratios
Table 18: The Procter & Gamble Co: Key Employees
Table 19: The Procter & Gamble Co: Key Employees Continued
Table 20: GlaxoSmithKline AG: key facts
Table 21: GlaxoSmithKline AG: Key Employees
Table 22: Unilever Plc.: key facts
Table 23: Unilever Plc.: Annual Financial Ratios
Table 24: Unilever Plc.: Key Employees
Table 25: Unilever Plc.: Key Employees Continued
Table 26: Europe size of population (million), 2018-22
Table 27: Europe gdp (constant 2005 prices, $ billion), 2018-22
Table 28: Europe gdp (current prices, $ billion), 2018-22
Table 29: Europe inflation, 2018-22
Table 30: Europe consumer price index (absolute), 2018-22
Table 31: Europe exchange rate, 2018-22
List of Figures
Figure 1: Europe oral hygiene market value: $ million, 2017-22
Figure 2: Europe oral hygiene market volume: million units, 2017-22
Figure 3: Europe oral hygiene market category segmentation: $ million, 2017-2022
Figure 4: Europe oral hygiene market geography segmentation: % share, by value, 2022
Figure 5: Europe oral hygiene market distribution: % share, by value, 2022
Figure 6: Europe oral hygiene market value forecast: $ million, 2022-27
Figure 7: Europe oral hygiene market volume forecast: million units, 2022-27
Figure 8: Forces driving competition in the oral hygiene market in Europe, 2022
Figure 9: Drivers of buyer power in the oral hygiene market in Europe, 2022
Figure 10: Drivers of supplier power in the oral hygiene market in Europe, 2022
Figure 11: Factors influencing the likelihood of new entrants in the oral hygiene market in Europe, 2022
Figure 12: Factors influencing the threat of substitutes in the oral hygiene market in Europe, 2022
Figure 13: Drivers of degree of rivalry in the oral hygiene market in Europe, 2022
Figure 14: Europe oral hygiene market share: % share, by value, 2022

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Colgate-Palmolive Co
  • The Procter & Gamble Co
  • GlaxoSmithKline AG
  • Unilever Plc.