Smart Display Market Report 2026

The smart display market size has grown exponentially in recent years. It will grow from $7.83 billion in 2025 to $10.13 billion in 2026 at a compound annual growth rate (CAGR) of 29.4%. The growth in the historic period can be attributed to growth in smart speaker and display adoption, early use in home automation devices, expansion of commercial signage solutions, increased use of touchscreen technologies, reliance on traditional televisions and monitors.

The smart display market size is expected to see exponential growth in the next few years. It will grow to $28.41 billion in 2030 at a compound annual growth rate (CAGR) of 29.4%. The growth in the forecast period can be attributed to increasing demand for integrated smart home displays, rising adoption in retail and healthcare environments, growing use of interactive mirrors and kiosks, expansion of ultra-high-definition display offerings, development of energy-efficient display components. Major trends in the forecast period include adoption of AI-enabled smart display interfaces, integration of IoT-connected multi-functional screens, expansion of cloud-based interactive display platforms, advancement of immersive display experiences, development of intelligent home and commercial display systems.

An increase in the number of internet users is expected to drive the growth of the smart display market in the coming years. Internet users are individuals who access the internet through various devices, including computers, mobile phones, personal digital assistants, game consoles, and digital televisions. Smart displays support internet users by combining the capabilities of smart speakers, such as Google Home or Amazon Echo, with a touchscreen that enables video viewing and interactive functions. For example, in November 2024, the International Telecommunication Union (ITU), a Switzerland-based United Nations agency, reported that an estimated 5.5 billion people were online in 2024 - an increase of 227 million individuals based on revised 2023 estimates. Therefore, the growing number of internet users is driving the expansion of the smart display market.

Major companies operating in the smart display market are focusing on product differentiation to gain a competitive advantage. Product differentiation involves making a product stand out from competitors by highlighting unique features, design elements, performance improvements, or advanced technology. For instance, in November 2024, Amazon, a U.S.-based consumer electronics company, introduced the Echo Show 21 smart display. Its distinctive features include a 21-inch Full HD wall-mountable screen offering nearly double the viewing area of its predecessor, integrated smart-home hub capabilities supporting Matter, Thread, and Zigbee standards, and an enhanced auto-framing camera with more than 65% additional zoom and noise-reduction technology for improved video call clarity.

In October 2023, Samsung Display, a South Korea-based provider of advanced display panels and OLED technology, acquired eMagin Corporation for an undisclosed amount. Through this acquisition, Samsung Display aimed to strengthen its expertise in micro-OLED displays and accelerate the development of next-generation near-eye and wearable display technologies. eMagin Corporation is a U.S.-based manufacturer specializing in high-resolution micro-OLED displays and near-eye imaging solutions for virtual reality, augmented reality, and defense applications.

Major companies operating in the smart display market are Samsung Electronics Co. Ltd., LG Display Co. Ltd., Continental Automotive GmbH, Panasonic Corporation, Leyard Optoelectronic Co. Ltd., Sony Corporation, Sharp Corporation, Robert Bosch GmbH, BOE Technology Group Co. Ltd., Alpine Electronics Inc., Lenovo Group Limited, Xiaomi Corporation, NEC Corporation, ViewSonic Corporation, Apple Inc., Microsoft Corporation, Google LLC, TCL Corporation, Hisense Group Co. Ltd., Skyworth Digital Holdings Limited, Koninklijke Philips N.V., Vizio Inc., BenQ Corporation, Elo Touch Solutions Inc., Planar Systems Inc., Mitsubishi Electric Corporation.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs have impacted the smart display market by increasing the cost of imported semiconductor chips, display panels, sensors, and wireless communication components sourced from major Asian manufacturing regions. Residential, retail, automotive, and healthcare users in North America and Europe have faced higher device costs and extended procurement timelines. However, tariffs are also stimulating regional display production, encouraging local sourcing strategies, and accelerating innovation in cost-efficient smart display technologies to strengthen long-term supply chain reliability.

The Smart displays market research report is one of a series of new reports that provides Smart displays market statistics, including Smart displays industry global market size, regional shares, competitors with a Smart displays market share, detailed Smart displays market segments, market trends and opportunities, and any further data you may need to thrive in the Smart displays industry. This Smart displays market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

A smart display refers to a screen-equipped device integrated with voice assistant capabilities, commonly used in residential or commercial settings. These devices feature touchscreens, enabling activities like entertainment, educational videos, and video chats, besides basic controls.

The primary types of smart displays include smart display mirrors, smart home displays, and smart signage. Smart display mirrors are two-way mirrors with electronic displays behind the glass, showcasing various informational widgets such as weather updates, time, date, and news. These displays come in varying resolutions like UHD, FHD, and HD, and sizes categorized below 32 inches, between 32 and 52 inches, and above 52 inches. The diverse user base comprises residential, retail, automotive, healthcare, and sports and entertainment sectors.North America was the largest region in the smart display market in 2025. The regions covered in the smart display market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the smart display market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The smart display market consists of sales of all-in-ones (AIOs) displays, LED video wall displays, large-format interactive flat panel displays (IFPDs), smart boards, and projectors. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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