Meditation Market Report 2026

The meditation market size has grown exponentially in recent years. It will grow from $9.64 billion in 2025 to $11.88 billion in 2026 at a compound annual growth rate (CAGR) of 23.3%. The growth in the historic period can be attributed to rising awareness of stress reduction needs, increasing popularity of holistic wellness practices, early acceptance of mindfulness activities, growth in wellness lifestyle adoption, strengthening focus on emotional health support.

The meditation market size is expected to see exponential growth in the next few years. It will grow to $27.51 billion in 2030 at a compound annual growth rate (CAGR) of 23.3%. The growth in the forecast period can be attributed to increasing demand for mental wellness programs, rising institutional inclusion of meditation practices, expansion of digital wellness delivery platforms, growing consumer preference for self care solutions, strengthening recognition of meditation effectiveness. Major trends in the forecast period include growing popularity of digital meditation and wellness platforms, rising adoption of guided and structured meditation programs, increasing focus on mental health and emotional well being, expansion of corporate and institutional meditation initiatives, strengthening acceptance of meditation as a lifestyle wellness practice.

The rising prevalence of stress and anxiety is anticipated to drive the expansion of the meditation market. Stress is described as any type of change that leads to physical, emotional, or mental strain, while anxiety refers to feelings of tension, worried thoughts, and physical responses such as increased blood pressure. Meditation promotes a sense of calmness, peace, and balance, which can improve emotional well-being as well as overall health. It is also widely used to ease anxiety and promote relaxation by shifting focus toward calming thoughts or sensations. For example, in May 2024, according to the American Psychiatric Association, a US-based organization, 43% of adults in 2024 reported feeling more anxious than they did the previous year, up from 37% in 2023 and 32% in 2022. Adults expressed significant concern about current events (70%), the economy (77%), the 2024 US election (73%), and gun violence (69%) as major sources of anxiety. When identifying factors influencing their mental health, adults most commonly cited stress (53%) and sleep (40%). As a result, the increasing incidence of stress and anxiety is fueling the growth of the meditation market.

Key players in the meditation market are directing their efforts towards pioneering solutions such as Calm-inspired meditation and mental health platforms to fortify their market presence. A meditation and mental health platform typically denotes a digital application offering a range of resources supporting mental well-being, including guided meditations, sleep aids, relaxation tools, and educational material. For example, in July 2023, Muvi One, a US-based comprehensive OTT platform provider specializing in audio and video streaming solutions, unveiled a meditation and mental health platform reminiscent of Calm. This platform encompasses tailored meditation sessions tailored to users' preferences and needs, in-app purchases or subscription options for extra content or features, progress monitoring, and statistics tracking user advancement.

In March 2023, The Healing Company, Inc., a US-based provider of integrated wellness brands, holistic health products, meditation and wellbeing digital experiences, and community engagement platforms, acquired Chopra Global’s wellbeing experiences businesses for an undisclosed amount. Through this acquisition, The Healing Company sought to expand its presence in the global meditation and integrative wellbeing market by integrating Chopra’s well-established meditation app, licensed experiences, and physical wellness products to accelerate consumer engagement and broaden holistic health offerings. Chopra Global is a US-based provider of integrative health and wellbeing solutions, including guided meditation content, holistic wellness programs, lifestyle products, and immersive experiences developed under the leadership of Dr. Deepak Chopra.

Major companies operating in the meditation market report are Stop Breathe & Think PBC, Calm.com Inc., Headspace Inc., Insight Network Inc. (Insight Timer), Chopra Global LLC, Meditopia Inc., Smiling Mind Ltd., Aura Health Inc., Simple Habit Inc., Unplug Meditation LLC, Waking Up LLC, Ten Percent Happier Inc., Breethe Inc., Omvana Inc., Journey Meditation Inc., Prana Breath Ltd., MindTastik LLC, Zenify Technologies Inc., Sattva Inc., Yoga International LLC, Happify Inc., Mindfulness Everywhere.

North America was the largest region in the meditation market in 2025. The regions covered in the meditation market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the meditation market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The meditation market includes revenues earned by entities by providing services such as applications, publications, online meditation courses, meditation workshops, and yoga facilities. This market covers other forms of meditation such as mindfulness, mantra yoga, mantra meditation, or Japa. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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