Snack and Nonalcoholic Beverage Bars Market Report 2026

The snack and nonalcoholic beverage bars market size has grown strongly in recent years. It will grow from $333.12 billion in 2025 to $352.46 billion in 2026 at a compound annual growth rate (CAGR) of 5.8%. The growth in the historic period can be attributed to urban lifestyle changes, growth of quick service formats, increasing snacking culture, expansion of beverage focused outlets, rising youth population.

The snack and nonalcoholic beverage bars market size is expected to see strong growth in the next few years. It will grow to $456.47 billion in 2030 at a compound annual growth rate (CAGR) of 6.7%. The growth in the forecast period can be attributed to demand for plant based snacks, growth of on the go consumption, innovation in beverage formulations, expansion in high footfall locations, adoption of sustainable packaging. Major trends in the forecast period include rising demand for healthy and functional snacks, growth of specialty beverage concepts, expansion of chained snack and beverage outlets, increasing focus on premium and artisanal products, adoption of digital ordering and payment systems.

The rising demand for leisure and entertainment activities is expected to drive the growth of the snack and non-alcoholic beverage bars market in the coming years. Leisure refers to free time activities associated with relaxation and enjoyment, while entertainment includes activities that capture attention and provide pleasure, such as films, music, television, sports, and social media. Growing participation in leisure pursuits such as meditation, painting, sports, and various forms of entertainment has increased the consumption of snacks, coffee, tea, and non-alcoholic beverages in social and recreational settings. For example, in September 2025, according to the U.S. Bureau of Labor Statistics, a US-based government statistical agency, nearly 94% of individuals aged 15 and over engaged in leisure and sports activities on an average day in 2024, with adults spending an average of 5.07 hours per day on these activities. Therefore, the increasing demand for leisure and entertainment is fueling the growth of the snack and non-alcoholic beverage bars market.

Major players in the snacks and non-alcoholic beverage bars market are focusing on innovation by introducing new plant-based allergen-free nutrition bars. This strategy aims to gain a competitive edge in the market by catering to the increasing demand for healthier and allergen-free food options. For example, NEX-XOS Worldwide LLC, a U.S.-based shelf-stable foods company, launched OBAR by OMEALS in February 2023. OBAR is an innovative everyday bar that serves as a meal replacement or nutrition bar. These bars are plant-based, allergen-free, gluten-free, non-GMO, and contain minimally processed ingredients without preservatives or emulsifiers. With a shelf life of 5 years, OBARs provide a well-balanced nutrient combination, offering 300 calories per bar in two flavors, blueberry and chocolate.

In November 2023, The J.M. Smucker Company, a U.S.-based food company, made a strategic move by acquiring Hostess Brands Inc. The acquisition of Hostess Brands allows The J.M. Smucker Co. to expand its portfolio with popular sweet baked snacks, enhancing distribution capabilities and capitalizing on synergies. Hostess Brands, known for its expertise in sweet baked goods and snacks, complements The J.M. Smucker Co.'s strategic goals, aiming for sustained growth in the dynamic sweet baked goods category. This strategic acquisition positions the company to meet consumer preferences for diverse and appealing snack options in the market.

Major companies operating in the snack and nonalcoholic beverage bars market are Starbucks Corporation, Inspire Brands Inc., McDonald's Corporation, Barista Coffee Company Limited, Gloria Jean's Coffees LLC, JAB Holding Company, Brinker International Inc., BJ's Restaurants Inc., Dunkin' Brands Group Inc., Tim Hortons Inc., Costa Coffee Ltd, Peet’s Coffee Inc., Caribou Coffee Company Inc., Caffè Nero Group Ltd, Blue Bottle Coffee Inc., Dutch Bros Inc., Juice It Up Inc., Jamba Juice Company, Smoothie King Franchises Inc., Pret A Manger Ltd.

Asia-Pacific was the largest region in the snacks and non-alcoholic beverage bars market in 2025. North America is expected to be the fastest-growing region in the snack and non-alcoholic beverage bars market report during the forecast period. The regions covered in the snack and nonalcoholic beverage bars market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the snack and nonalcoholic beverage bars market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The snack and non-alcoholic beverage bars market consists of sales of snacks, non-alcoholic beverages, and other related goods including coffee beans, mugs, and coffee machines. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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