Stouts and Porters Global Market Report 2024

The stouts and porters market size has grown strongly in recent years. It will grow from $9.65 billion in 2023 to $10.45 billion in 2024 at a compound annual growth rate (CAGR) of 8.2%. The growth observed during the historical period can be attributed to various factors, including the influence of traditional brewing practices and heritage, regional and cultural preferences shaping beer choices, the rise of the craft beer movement, a dedicated and loyal consumer base, as well as effective marketing and branding strategies employed within the industry.

The stouts and porters market size is expected to see strong growth in the next few years. It will grow to $14.26 billion in 2028 at a compound annual growth rate (CAGR) of 8.1%. The anticipated growth in the forecast period is expected to stem from the ongoing momentum of the craft beer industry, driven by factors such as continued interest in craft beer, increased emphasis on flavor diversity and experimentation, a growing consumer fascination with specialty beers, trends in culinary beer pairings, and the globalization of craft beer. Key trends projected in the forecast period encompass the rise of low alcohol by volume (ABV) options catering to diverse consumer preferences, the incorporation of dessert flavors into beer varieties, evolving trends in canning and packaging methods, the expansion of online sales and direct-to-consumer models in beer distribution, as well as the emergence of beer tourism experiences catering to enthusiasts seeking unique brewery visits and experiences.

The anticipated surge in the demand for craft beer is set to drive the growth of the stouts and porters market. Craft beer, produced by independently owned breweries outside large corporations, has gained popularity due to its unique flavor profile, the craft beer movement, a willingness to experiment with new styles, and a preference for natural and authentic products. For example, in April 2023, the Brewers Association (BA), a US-based trade association representing small and independent American craft brewers, reported that in 2022, small and independent brewers produced 24.3 million barrels of beer, maintaining a level comparable to figures from the previous year. Craft beer's overall market share, measured by volume, increased slightly from 13.1% to 13.2% during the same period. This growing demand for craft beer is a significant driver behind the expansion of the stouts and porters market.

The proliferation of cafes and bars is poised to contribute to the growth of the stouts and porters market. Cafes and bars, serving as social spaces that offer beverages and food, often feature stouts and porters as choices to enhance the overall drinking experience for customers. According to the 2021 State of the Restaurant Industry, sales in eating and drinking places reached $548.3 billion in 2021, reflecting a 10.2% increase from the previous year. This rise in cafes and bars is a driving force behind the growth of the stouts and porters market.

Major companies in the stouts and porters market are actively involved in the development of flavored porter liquids, such as bittersweet caramel-flavored porter, catering to specific market needs, such as railroads. A bittersweet caramel-flavored porter combines the rich and robust qualities of a porter with the distinctive taste of bittersweet caramel. For instance, in January 2021, Niang Brewery Co., a Singapore-based craft beer brewery, expanded its beer lineup with offerings such as Trooper’s Arrow, a porter, and Forbidden Ballad, a West Coast IPA. Trooper’s Arrow is crafted as a bittersweet caramel-flavored porter, drawing inspiration from the founder's childhood memories of medicinal remedies, particularly a brown-hued liquid from a Chinese medicine shop. This innovation reflects the commitment of major players to meet evolving consumer preferences and drive growth in the stouts and porters market.

Major players in the stouts and porters market are actively engaged in innovative practices, particularly in the development of cans, utilizing processes such as Double-dosing with nitrogen to deliver a premium stout experience for consumers at home. Double-dosing with nitrogen involves the addition of nitrogen to a beverage during the canning process, ensuring a distinctive stout experience. For example, in April 2021, Carlsberg Malaysia, a Malaysia-based company involved in the production of beer, stout, cider, shandy, and non-alcoholic beverages, introduced its iconic draught stout experience in cans. This innovation allows consumers to enjoy the creamy head and roasty undertones of the stout in the comfort of their homes. The process involves double-dosing with nitrogen before canning, preserving the signature smooth head and cascading effect. The British-inspired brew, available in 320ml and 500ml cans, maintains its original 1700s recipe, blending four premium malts to achieve a unique balance of bitterness and robustness. The cans are designed with a British pub-inspired style, offering a visually appealing and authentic experience.

In October 2023, Ackley Brands, a US-based investment company, acquired Brewery Mac & Jack’s Brewing Company for an undisclosed amount. This strategic acquisition is aimed at fortifying the legacy brewery's position in the Pacific Northwest, reinforcing its commitment to quality and community. Brewery Mac & Jack’s Brewing Company, a US-based craft brewery, is known for its diverse beer offerings, including African Amber, Serengeti Wheat, Blackcat Porter, Theoretical Mass Oatmeal Stout, and Resolution IPA. The acquisition underscores the significance of strategic partnerships and acquisitions in the stouts and porters market, enabling companies to enhance their market presence and uphold their commitment to delivering quality products to consumers.

Major companies operating in the stouts and porters market report are Anheuser Busch InBev SA NV, Asahi Group Holdings Ltd., Beerwulf BV, Bells Brewery Inc., Carlsberg Breweries AS, Deschutes Brewery, Diageo Plc., Heineken NV, J and B Craft Drinks, Kirin Holdings Co. Ltd., Left Hand Brewing Co., Molson Coors Beverage Co., Oskar Blues LLC, Port Brewing Co., Rogue Ales and Spirits, Sprecher Brewery Co. LLC, Stone Brewing Co. LLC, Boston Beer Co. Inc., Sierra Nevada Brewing Co., Arthur Guinness Son & Co. Ltd., Samuel Smith Old Brewery, Brooklyn Brewery Corp., Lagunitas Brewing Company, New Belgium Brewing Company, Victory Brewing Company, Founders Brewing Company, Great Lakes Brewing Company, Left Hand Brewing Company, North Coast Brewing Company, Odell Brewing Company, Surly Brewing Company, Three Floyds Brewing Company, Kalamazoo Brewing Company Inc., Dogfish Head Craft Brewery, Firestone Walker Brewing Company, Green Flash Brewing Company, Mass. Bay Brewing Company Inc., New Glarus Brewing Company, Russian River Brewing Company, Southern Tier Brewing Company, Tröegs Brewing Company, Weyerbacher Brewing Company, Avery Brewing Company, Cigar City Brewing Company, Clown Shoes Beer Inc., Epic Brewing Company, Funky Buddha Brewery LLC, Prairie Artisan Ales LLC.

Europe was the largest region in the stouts & porters market in 2023. The regions covered in the stouts and porters market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the stouts and porters market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The main ingredients used in stouts and porters include unmalted and roasted barley, along with malted barley. Unmalted barley refers to grains that haven't undergone the malt conversion process. Stouts are produced using a combination of unmalted, roasted barley, and malted barley. These beers are packaged in cans and bottles, available across premium and regular categories, and distributed through on-trade (such as bars and restaurants) and off-trade (such as retail stores) channels.

The stouts and porters market research report is one of a series of new reports that provides stouts and porters market statistics, including stouts and porters industry global market size, regional shares, competitors with an stouts and porters market share, detailed stouts and porters market segments, market trends, and opportunities, and any further data you may need to thrive in the stouts and porters industry. This stouts and porters market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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