Digitally Printed Wallpaper Market Report 2026

The digitally printed wallpaper market size has grown rapidly in recent years. It will grow from $10.26 billion in 2025 to $11.65 billion in 2026 at a compound annual growth rate (CAGR) of 13.5%. The growth in the historic period can be attributed to growth in residential and commercial interior renovation, shift from traditional to digital wallpaper printing, increasing consumer preference for design variety, expansion of real estate development projects, advancements in digital printing hardware.

The digitally printed wallpaper market size is expected to see rapid growth in the next few years. It will grow to $19.43 billion in 2030 at a compound annual growth rate (CAGR) of 13.7%. The growth in the forecast period can be attributed to rising demand for personalized interior décor, growing adoption of eco-friendly wallpaper materials, expansion of commercial interior design projects, increasing use of digital design tools, advancements in inkjet and electrophotographic printing. Major trends in the forecast period include increasing adoption of customized wallpaper designs, rising use of high-resolution digital printing technology, growing demand for short production runs, expansion of design-driven interior decor applications, enhanced focus on color accuracy and detail.

The expansion of the construction industry is expected to drive the growth of the digitally printed wallpaper market in the coming years. The construction industry includes activities related to the planning, design, execution, and management of buildings, infrastructure, and related projects across residential, commercial, and civil engineering sectors. Digitally printed wallpaper is increasingly used in construction projects as it offers customizable and visually attractive design solutions that enhance interior aesthetics and enable personalized spaces. For example, in July 2023, according to the Australian Bureau of Statistics, an Australian government agency, the total number of dwellings under construction reached a record high of 240,813 in March 2023, representing a 1.3% increase during the March quarter. Of these, new private houses accounted for 103,778 units, up from 101,240 in March 2022. Therefore, growth in construction activity is contributing to the expansion of the digitally printed wallpaper market.

Companies operating in the digitally printed wallpaper market are increasingly focusing on innovation in advanced products such as digital inks to deliver improved print quality. Digital ink refers to advanced printing solutions developed using modern technologies to enhance efficiency, durability, and visual performance. For instance, in September 2023, Nur Ink Innovations Ltd., an Israel-based high-tech company, introduced Digital Sol-Gel, an advanced water-based pigmented digital ink that uses sophisticated 3D cross-linking chemistry. This ink is suitable for a wide range of applications, including direct-to-garment, direct-to-textile, and roll-to-roll printing, making it ideal for wallpaper as well as indoor and outdoor advertising. A key advantage of Digital Sol-Gel ink is its ability to print on multiple substrates while maintaining a low environmental impact, as it is free from harmful volatile organic compounds. The ink offers enhanced durability, flexibility, and vibrant color reproduction, making it well suited for textile, signage, and wallpaper applications. In addition, Digital Sol-Gel inks are developed for OEM private-label production, allowing printer manufacturers to adopt the technology under their own brand names.

In October 2023, Pierre Frey Inc., a France-based interior design company, acquired Zuber & Cie for an undisclosed amount. Through this acquisition, Pierre Frey aims to revitalize the historic Zuber brand while preserving its heritage and traditional craftsmanship. Zuber & Cie is a France-based company specializing in the production of wallpapers and fabrics.

Major companies operating in the digitally printed wallpaper market are A.S. Création Tapeten AG, Flavor Paper, 4Walls Inc., Graham and Brown Ltd., Great Wall Custom Coverings Corporation, Hollywood Monster Company, Color X Inc., Moonavoor Seinakattestuudio, Muraspec Decorative Solutions Ltd., MX Display Corporation, The Printed Wallpaper Company, Vision Sign and Digital Ltd., John Mark Ltd., Arte International, Asheu Wallpaper Factory, Astek S.A., Glamora Srl, Daisy James, Grandeco WallFashion Group, Arthouse Ltd., ASLAN S.L., Brewster Home Fashions Inc., Cole & Son Wallpapers Ltd., Eijffinger b.v., Emery & Cie, Erbessan GmbH & Co. KG, Harlequin Group plc, Instamural LLC, Komar GmbH, Papillon Diffusion S.A.S.

North America was the largest region in the digitally printed wallpaper market in 2025.Asia-Pacific is expected to be the fastest-growing region in the global digitally printed wallpaper market report during the forecast period. The regions covered in the digitally printed wallpaper market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the digitally printed wallpaper market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The digitally printed wallpaper market consists of sales of solid vinyl, naturally textured, mylar, and paper-based wallpaper. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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