Cut Flowers Market Report 2026

The cut flowers market size has grown steadily in recent years. It will grow from $36.94 billion in 2025 to $38.74 billion in 2026 at a compound annual growth rate (CAGR) of 4.9%. The growth in the historic period can be attributed to rise in traditional floriculture practices, increasing cultural usage of flowers, growth in global flower trade networks, expansion of greenhouse flower production, rising demand from wedding and event industries.

The cut flowers market size is expected to see steady growth in the next few years. It will grow to $46.98 billion in 2030 at a compound annual growth rate (CAGR) of 4.9%. The growth in the forecast period can be attributed to increasing trend of online floral retail, rising preference for sustainable flower farming, growing demand for specialty and rare flowers, expanding international export opportunities, increasing floral use in lifestyle and wellness applications. Major trends in the forecast period include growing demand for premium and exotic cut flowers, rising popularity of floral gifting for events and occasions, expansion of online flower retail and subscription services, increasing use of flowers in wellness, aromatherapy, and lifestyle products, seasonal and holiday-driven surge in decorative flower consumption.

The increasing expenditure on wedding decorations is anticipated to boost the growth of the cut flowers market in the future. Wedding decorations encompass various decorative elements that enhance the visual appeal and ambiance of a wedding venue, including floral arrangements, lighting, table centerpieces, backdrops, linens, and ceremonial arches. The rising demand and spending on wedding decorations are fueled by couples seeking personalized and memorable experiences, as well as unique aesthetics that reflect their individual styles, thus driving the wedding decor market. Cut flowers play a significant role in weddings, serving as bouquets, centerpieces, and venue decorations that add elegance, color, and a natural aesthetic to the celebration. For instance, a survey conducted by The Knot Worldwide in February 2024, involving 9,318 US married couples, revealed that the average spending on combined wedding ceremonies and receptions reached $35,000 in 2023, an increase of $5,000 from 2022. Furthermore, 30% of couples included eco-friendly or sustainable elements in their weddings, including flowers and décor. Consequently, the growing expenditure on wedding decorations is expected to drive the cut flowers market.

Major players in the cut flowers market are strategically directing their efforts towards the development of innovative floral products, such as genetically modified flowers, to secure a competitive advantage. Genetically modified flowers refer to plants whose genetic makeup has been deliberately altered through genetic engineering techniques to instill specific desired traits or characteristics. A prime example occurred in August 2023 when Suntory Flowers, a US-based pioneer in creative floral development, introduced the BluOcean Chrysanthemum. This genetically modified flower, cultivated in partnership with Japan's National Agriculture and Food Research Organization, boasts vibrant violets and blues, exhibiting enhanced color traits tailored for professional florists aiming to elevate their floral arrangements.

In January 2023, Dutch Flower Group (DFG), a Netherlands based floral wholesaler, acquired a stake in Nini Herburg Roses for an undisclosed amount. Through this acquisition, DFG aims to achieve vertical integration, enhance supply chain efficiency, secure direct sourcing for retailers, improve logistics and packaging, and strengthen sustainability and growth opportunities. Nini Herburg Roses, based in the Netherlands, specializes in producing high-quality cut roses for mass-market retailers and auction platforms.

Major companies operating in the cut flowers market are DeLaval Inc., GEA Group AG, Pearson International LLC, Nedap NV, Fullwood Packo, Trioliet, Dairymaster Inc., BouMatic LLC, Alta Genetics Inc., SCR Dairy Inc. (Allflex/MSD Animal Health), Waikato Milking Systems, Afimilk Agricultural Cooperative Ltd., Milkline, Herdwatch, Farmtec, SUM-IT, FarmWizard, FBS Systems Inc., Infovet S.R.L., Lely Holdings S.A.R.L., Allflex Livestock Intelligence, Valley Agricultural Software (VAS), BouMatic Robotics, Cainthus, SAC Milking.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs on imported flowers, greenhouse materials, and logistics inputs have increased supply chain costs for the cut flowers market, particularly affecting major import-dependent regions such as Europe and North America. These tariffs impact segments like roses, lilies, and chrysanthemums by raising procurement and distribution expenses. However, tariffs can also stimulate domestic flower cultivation, support local growers, and encourage investment in regional production infrastructure, generating selective long-term benefits.

The cut flowers market research report is one of a series of new reports that provides cut flowers market statistics, including cut flowers industry global market size, regional shares, competitors with cut flowers market share, detailed cut flowers market segments, market trends, and opportunities, and any further data you may need to thrive in the cut flowers industry. This cut flowers market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

Cut flowers are detached blooms produced in field or covered operations, used for decorative purposes.

Cut flowers encompass various types, including roses, chrysanthemums, carnations, gerberas, lilies, and several others. Roses, renowned for symbolizing love and beauty, stand as a classic and popular choice within the cut flower industry. These flowers find application across diverse contexts, including personal use, events such as parties, weddings, cultural celebrations, welcoming gestures, conferences, and various other occasions. Distribution channels for these cut flowers span supermarkets, hypermarkets, specialty stores such as florists, online retail platforms, and other avenues to reach consumers.Europe was the largest region in the cut flowers market in 2025. The regions covered in the cut flowers market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the cut flowers market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The cut flowers market consists of sales of daisies, and tulips cut flowers. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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