The Indonesia prepaid cards market size reached USD 35.5 Billion in 2024. Looking forward, the publisher expects the market to reach USD 128.6 Billion by 2033, exhibiting a growth rate (CAGR) of 14.6% during 2025-2033.
A prepaid card is also known as "stored-value card” that uses preloaded transaction funds. These cards do not require any bank account to be linked as they can be used by anyone irrespective of their credit rating, income, status, or someone holding the bank account. Some prepaid cards cannot be reloaded and are disposed after their value is used up. On the other hand, reloadable prepaid cards can be refilled with funds.
Indonesia has witnessed tremendous development in the e-commerce industry, pushing the younger population to use the internet payment platform. Younger population prefer card as their payment method over others which is driving the adoption of prepaid cards in the country. Moreover, the growing use of POS (Point of Service), EDC terminals and ATM facilities in Indonesia have motivated retailers to use electrical payment methods that encourage consumers to use prepaid cards. The government has also pushed the Prepaid Cards Market through numerous projects focusing cashless economy such as the cashless toll road scheme in 2017. However, there is also some reduction in average transaction values as large numbers of customers entered the cashless payment system and increasing numbers of banks that have exacerbated Indonesia's prepaid industry.
The latest report provides a deep insight into the Indonesia prepaid cards market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Indonesia prepaid cards market in any manner.
2. What is the expected growth rate of the Indonesia prepaid cards market during 2025-2033?
3. What are the key factors driving the Indonesia prepaid cards market?
4. What has been the impact of COVID-19 on the Indonesia prepaid cards market?
5. What is the breakup of the Indonesia prepaid cards market based on the card type?
6. What is the breakup of the Indonesia prepaid cards market based on the purpose?
7. What is the breakup of the Indonesia prepaid cards market based on vertical?
8. What are the key regions in the Indonesia prepaid cards market?
9. Who are the key players/companies in the Indonesia prepaid cards market?
A prepaid card is also known as "stored-value card” that uses preloaded transaction funds. These cards do not require any bank account to be linked as they can be used by anyone irrespective of their credit rating, income, status, or someone holding the bank account. Some prepaid cards cannot be reloaded and are disposed after their value is used up. On the other hand, reloadable prepaid cards can be refilled with funds.
Indonesia has witnessed tremendous development in the e-commerce industry, pushing the younger population to use the internet payment platform. Younger population prefer card as their payment method over others which is driving the adoption of prepaid cards in the country. Moreover, the growing use of POS (Point of Service), EDC terminals and ATM facilities in Indonesia have motivated retailers to use electrical payment methods that encourage consumers to use prepaid cards. The government has also pushed the Prepaid Cards Market through numerous projects focusing cashless economy such as the cashless toll road scheme in 2017. However, there is also some reduction in average transaction values as large numbers of customers entered the cashless payment system and increasing numbers of banks that have exacerbated Indonesia's prepaid industry.
The latest report provides a deep insight into the Indonesia prepaid cards market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Indonesia prepaid cards market in any manner.
Key Market Segmentation:
The publisher provides an analysis of the key trends in each sub-segment of the Indonesia prepaid cards market report, along with forecasts at the country and regional level from 2025-2033. Our report has categorized the market based on card type, purpose and vertical.Breakup by Card Type:
- Closed Loop Cards
- Open Loop Cards
Breakup by Purpose:
- Transportation
- Gas/Fuel
- Food and Beverages
- Others
Breakup by Vertical:
- Retail
- Corporate/Organization
- Government
- Others
Breakup by Region:
- Java
- Sumatra
- Kalimantan
- Sulawesi
- Others
Competitive Landscape:
The report has also examined the competitive landscape of the Indonesia prepaid cards market. Some of the major players include:- Mandiri Bank
- Bank DKI
- Bank Negara Indonesia
- Bank Central Asia
- Bank Rakyat Indonesia
- Bank BNI
Key Questions Answered in This Report
1. What was the size of the Indonesia prepaid cards market in 2024?2. What is the expected growth rate of the Indonesia prepaid cards market during 2025-2033?
3. What are the key factors driving the Indonesia prepaid cards market?
4. What has been the impact of COVID-19 on the Indonesia prepaid cards market?
5. What is the breakup of the Indonesia prepaid cards market based on the card type?
6. What is the breakup of the Indonesia prepaid cards market based on the purpose?
7. What is the breakup of the Indonesia prepaid cards market based on vertical?
8. What are the key regions in the Indonesia prepaid cards market?
9. Who are the key players/companies in the Indonesia prepaid cards market?
Table of Contents
1 Preface2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Indonesia Prepaid Cards Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Card Type
5.5 Market Breakup by Purpose
5.6 Market Breakup by Vertical
5.7 Market Breakup by Region
5.8 Market Forecast
5.9 SWOT Analysis
5.9.1 Overview
5.9.2 Strengths
5.9.3 Weaknesses
5.9.4 Opportunities
5.9.5 Threats
5.10 Value Chain Analysis
5.11 Porters Five Forces Analysis
5.11.1 Overview
5.11.2 Bargaining Power of Buyers
5.11.3 Bargaining Power of Suppliers
5.11.4 Degree of Competition
5.11.5 Threat of New Entrants
5.11.6 Threat of Substitutes
5.12 Key Success and Risk Factors
6 Market Breakup by Card Type
6.1 Closed Loop Cards
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Open Loop Cards
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Purpose
7.1 Transportation
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Gas/Fuel
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Food and Beverages
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Vertical
8.1 Retail
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Corporate/Organization
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Government
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Others
8.4.1 Market Trends
8.4.2 Market Forecast
9 Market Breakup by Region
9.1 Java
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Kalimantan
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Sumatra
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Sulawesi
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Others
9.5.1 Market Trends
9.5.2 Market Forecast
10 Competitive Landscape
10.1 Market Structure
10.2 Key Players
10.3 Profiles of Key Players
10.3.1 Mandiri Bank
10.3.2 Bank DKI
10.3.3 Bank Negara Indonesia
10.3.4 Bank Central Asia
10.3.5 Bank Rakyat Indonesia
10.3.6 Bank BNI
List of Figures
Figure 1: Indonesia: Prepaid Cards Market: Major Drivers and Challenges
Figure 2: Indonesia: Prepaid Cards Market: Value Trends (in Billion USD), 2019-2024
Figure 3: Indonesia: Prepaid Cards Market: Breakup by Card Type (in %), 2024
Figure 4: Indonesia: Prepaid Cards Market: Breakup by Purpose (in %), 2024
Figure 5: Indonesia: Prepaid Cards Market: Breakup by Vertical (in %), 2024
Figure 6: Indonesia: Prepaid Cards Market: Breakup by Region (in %), 2024
Figure 7: Indonesia: Prepaid Cards Market Forecast: Value Trends (in Billion USD), 2025-2033
Figure 8: Indonesia: Prepaid Cards Industry: SWOT Analysis
Figure 9: Indonesia: Prepaid Cards Industry: Value Chain Analysis
Figure 10: Indonesia: Prepaid Cards Industry: Porter’s Five Forces Analysis
Figure 11: Indonesia: Prepaid Cards Market (Closed Loop Cards): Value Trends (in Million USD), 2019 & 2024
Figure 12: Indonesia: Prepaid Cards Market Forecast (Closed Loop Cards): Value Trends (in Million USD), 2025-2033
Figure 13: Indonesia: Prepaid Cards Market (Open Loop Cards): Value Trends (in Million USD), 2019 & 2024
Figure 14: Indonesia: Prepaid Cards Market Forecast (Open Loop Cards): Value Trends (in Million USD), 2025-2033
Figure 15: Indonesia: Prepaid Cards Market (Transportation): Value Trends (in Million USD), 2019 & 2024
Figure 16: Indonesia: Prepaid Cards Market Forecast (Transportation): Value Trends (in Million USD), 2025-2033
Figure 17: Indonesia: Prepaid Cards Market (Gas/ Fuel): Value Trends (in Million USD), 2019 & 2024
Figure 18: Indonesia: Prepaid Cards Market Forecast (Gas/ Fuel): Value Trends (in Million USD), 2025-2033
Figure 19: Indonesia: Prepaid Cards Market (Food and Beverages): Value Trends (in Million USD), 2019 & 2024
Figure 20: Indonesia: Prepaid Cards Market Forecast (Food and Beverages): Value Trends (in Million USD), 2025-2033
Figure 21: Indonesia: Prepaid Cards Market (Others): Value Trends (in Million USD), 2019 & 2024
Figure 22: Indonesia: Prepaid Cards Market Forecast (Others): Value Trends (in Million USD), 2025-2033
Figure 23: Indonesia: Prepaid Cards Market (Retail): Value Trends (in Million USD), 2019 & 2024
Figure 24: Indonesia: Prepaid Cards Market Forecast (Retail): Value Trends (in Million USD), 2025-2033
Figure 25: Indonesia: Prepaid Cards Market (Corporate/Organization): Value Trends (in Million USD), 2019 & 2024
Figure 26: Indonesia: Prepaid Cards Market Forecast (Corporate/Organization): Value Trends (in Million USD), 2025-2033
Figure 27: Indonesia: Prepaid Cards Market (Government): Value Trends (in Million USD), 2019 & 2024
Figure 28: Indonesia: Prepaid Cards Market Forecast (Government): Value Trends (in Million USD), 2025-2033
Figure 29: Indonesia: Prepaid Cards Market (Others): Value Trends (in Million USD), 2019 & 2024
Figure 30: Indonesia: Prepaid Cards Market Forecast (Others): Value Trends (in Million USD), 2025-2033
Figure 31: Java: Prepaid Cards Market: Value Trends (in Million USD), 2019 & 2024
Figure 32: Java: Prepaid Cards Market Forecast: Value Trends (in Million USD), 2025-2033
Figure 33: Kalimantan: Prepaid Cards Market: Value Trends (in Million USD), 2019 & 2024
Figure 34: Kalimantan: Prepaid Cards Market Forecast: Value Trends (in Million USD), 2025-2033
Figure 35: Sumatra: Prepaid Cards Market: Value Trends (in Million USD), 2019 & 2024
Figure 36: Sumatra: Prepaid Cards Market Forecast: Value Trends (in Million USD), 2025-2033
Figure 37: Sulawesi: Prepaid Cards Market: Value Trends (in Million USD), 2019 & 2024
Figure 38: Sulawesi: Prepaid Cards Market Forecast: Value Trends (in Million USD), 2025-2033
Figure 39: Others: Prepaid Cards Market: Value Trends (in Million USD), 2019 & 2024
Figure 40: Others: Prepaid Cards Market Forecast: Value Trends (in Million USD), 2025-2033
List of Tables
Table 1: Indonesia: Prepaid Cards Market: Key Industry Highlights, 2024 and 2033
Table 2: Indonesia: Prepaid Cards Market Forecast: Breakup by Card Type (in Million USD), 2025-2033
Table 3: Indonesia: Prepaid Cards Market Forecast: Breakup by Purpose (in Million USD), 2025-2033
Table 4: Indonesia: Prepaid Cards Market Forecast: Breakup by Vertical (in Million USD), 2025-2033
Table 5: Indonesia: Prepaid Cards Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 6: Indonesia: Prepaid Cards Market Structure
Table 7: Indonesia: Prepaid Cards Market: Key Players
Companies Mentioned
- Mandiri Bank
- Bank DKI
- Bank Negara Indonesia
- Bank Central Asia
- Bank Rakyat Indonesia and Bank BNI
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 117 |
| Published | August 2025 |
| Forecast Period | 2024 - 2033 |
| Estimated Market Value ( USD | $ 35.5 Billion |
| Forecasted Market Value ( USD | $ 128.6 Billion |
| Compound Annual Growth Rate | 15.4% |
| Regions Covered | Indonesia |
| No. of Companies Mentioned | 5 |
