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Sports Global Market Opportunities and Strategies to 2033

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    Report

  • 399 Pages
  • May 2024
  • Region: Global
  • The Business Research Company
  • ID: 5849319
This report describes and explains the sports market and covers 2018-2023, termed the historic period, and 2023-2028, 2033F termed the forecast period. The report evaluates the market across each region and for the major economies within each region.

The global sports market reached a value of nearly $484.9 billion in 2023, having grown at a compound annual growth rate (CAGR) of 3.6% since 2018. The market is expected to grow from $484.9 billion in 2023 to $651 billion in 2028 at a rate of 6.1%. The market is then expected to grow at a CAGR of 5.8% from 2028 and reach $862.6 billion in 2033.

Growth in the historic period resulted from strong economic growth in emerging markets, increase in internet accessible devices, emergence of multiple sports channels and high spending on sponsorships. Factors that negatively affected growth in the historic period was shortage of sports officials and increase in regulations on sports.

Going forward, rise in sports tourism, rise in e-commerce platforms, rising disposable income and increase in globalization of sports will drive the growth. Factors that could hinder the growth of the sports market in the future include competition from home entertainment and negative publicity and scandals.

The sports market is segmented by type into spectator sports and participatory sports. The participatory sports market was the largest segment of the sports market segmented by type, accounting for 63.5% or $307.8 billion of the total in 2023. Going forward, the spectator sports segment is expected to be the fastest growing segment in the sports market segmented by type, at a CAGR of 7.2% during 2023-2028.

The sports market is segmented by revenue source into media rights, merchandising, tickets and sponsorship. The media rights market was the largest segment of the sports market segmented by revenue source, accounting for 29.8% or $144.5 billion of the total in 2023. Going forward, the media rights segment is expected to be the fastest growing segment in the sports market segmented by revenue source, at a CAGR of 6.8% during 2023-2028.

The sports market is segmented by ownership into chained and standalone. The standalone market was the largest segment of the sports market segmented by ownership, accounting for 54.8% or $265.7 billion of the total in 2023. Going forward, the standalone segment is expected to be the fastest growing segment in the sports market segmented by ownership, at a CAGR of 6.6% during 2023-2028.

North America was the largest region in the sports market, accounting for 35% or $169.6 billion of the total in 2023. It was followed by Asia Pacific, Western Europe and then the other regions. Going forward, the fastest-growing regions in the sports market will be South America and Middle East where growth will be at CAGRs of 17.1% and 15% respectively. These will be followed by Africa and Asia Pacific where the markets are expected to grow at CAGRs of 12.4% and 7.7% respectively.

The global sports market is highly fragmented, with a large number of players operating in the market. The top ten competitors in the market made up to 2.72% of the total market in 2022. Liberty Media Corporation was the largest competitor with 0.56% share of the market, followed by Life Time Group Holdings with 0.38%, Futbol Club Barcelona with 0.33%, Topgolf Callaway Brands Corp with 0.30%, MARUHAN Corporation with 0.26%, Dallas Cowboys with 0.21%, Real Madrid C.F. with 0.19%, Golden State Warriors with 0.17%, Manchester City FC with 0.16%, and Los Angeles Rams with 0.15%.

The top opportunities in the sports market segmented by type will arise in the participatory sports segment, which will gain $92 billion of global annual sales by 2028. The top opportunities in the sports market by revenue source will arise in the media rights segment, which will gain $55.93 billion of global annual sales by 2028. The top opportunities in the sports market by ownership will arise in the standalone segment, which will gain $100.3 billion of global annual sales by 2028. The sports market size will gain the most in China at $39.7 billion.

Market-trend-based strategies for the sports market include focus on adoption and integration of latest technologies to bring transformation, usage of mobile ticketing for hassle-free ticket purchase experience, launch of sports streaming apps for easy accessibility, development of contactless sporting events/contactless venues for safety and efficiency and personalized fan engagement to deliver tailored experiences.

Player-adopted strategies in the sports market include focus on focus on enhancing its operational capabilities through strategic acquisitions, collaborations and partnerships.

To take advantage of the opportunities, the analyst recommends the sports companies to focus on technological integration, focus on mobile ticketing solutions, focus on sports streaming apps, focus on contactless technologies for outdoor sporting venues, focus on spectator sports market growth, focus on media rights and sponsorship segments, expand in emerging markets, continue to focus on developed markets, provide competitively priced offerings, continue to use B2B promotions, focus on enhancing offerings for end-users and focus on e-commerce users.

Table of Contents

1 Executive Summary
1.1 Sports - Market Attractiveness and Macro Economic Landscape
2 Table of Contents3 List of Tables4 List of Figures5 Report Structure
6 Market Characteristics
6.1 General Market Definition
6.2 Summary
6.3 Sports Market Definition and Segmentations
6.4 Market Segmentation by Type
6.4.1 Spectator Sports
6.4.2 Participatory Sports
6.5 Market Segmentation by Revenue Source
6.5.1 Media Rights
6.5.2 Merchandising
6.5.3 Tickets
6.5.4 Sponsorship
6.6 Market Segmentation by Ownership
6.6.1 Chained
6.6.2 Standalone
7 Sports Market, Product/Service Analysis - Product/Service Examples8 Sports Market, Supply Chain Analysis
9 Customer Information
9.1 Concerns Regarding Decline in Sportsmanship
9.2 Social Media Emerging as Top Source for Sports Content
9.3 Growing Use of Smartphone App or Website for Sports Betting
9.4 Improvement in Physical Strength is a Major Factor for Participating in Sports Activities
9.5 Customers Watching Paralympics on Digital Channels
9.6 Resurgence of Sports Activities
9.7 Customer Preferring Branded Companies
9.8 Effect of COVID-19 on Sporting Clubs in Australia
10 Major Market Trends
10.1 Adoption and Integration of Latest Technologies to Bring Transformation
10.2 Usage of Mobile Ticketing for Hassle-Free Ticket Purchase Experience
10.3 Launch of Sports Streaming Apps for Easy Accessibility
10.4 Development of Contactless Sporting Events/Contactless Venues for Safety and Efficiency
10.5 Personalized Fan Engagement to Deliver Tailored Experiences
11 Sports Market - Macro Economic Scenario
11.1 COVID-19 Impact on the Sports Market
11.2 Impact of the War in Ukraine on the Sports Market
11.3 Impact of High Inflation on the Sports Market
12 Global Market Size and Growth
12.1 Market Size
12.2 Historic Market Growth, 2018-2023, Value ($ Million)
12.2.1 Market Drivers 2018-2023
12.2.2 Market Restraints 2018-2023
12.3 Forecast Market Growth, 2023-2028, 2033F Value ($ Million)
12.3.1 Market Drivers 2023-2028
12.3.2 Market Restraints 2023-2028
13 Sports Market, Regional Analysis
13.1 Global Sports Market, by Region, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
13.2 Global Sports Market, 2018-2028, Historic and Forecast, by Region
13.3 Global Sports Market, 2023-2028, Growth and Market Share Comparison, by Region
14 Global Sports Market Segmentation
14.1 Global Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
14.2 Global Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
14.3 Global Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
15 Market Comparison with Macro Economic Factors
15.1 Sports Market Size, Percentage of GDP, Global
15.2 Per Capita Average Sports Market Expenditure, Global
16 Asia-Pacific Market
16.1 Summary
16.1.1 Market Overview
16.1.2 Region Information
16.1.3 Market Information
16.1.4 Background Information
16.1.5 Government Initiatives
16.1.6 Regulations
16.1.7 Regulatory Bodies
16.1.8 Major Associations
16.1.9 Taxes Levied
16.1.10 Corporate Tax Structure
16.1.11 Investments
16.1.12 Major Companies
16.2 Asia-Pacific Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.3 Asia-Pacific Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.4 Asia-Pacific Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.5 Asia-Pacific Sports Market, 2023, by Country, Value ($ Million)
16.6 Asia-Pacific Sports Market, 2018-2028, Historic and Forecast, by Country
16.7 Asia-Pacific Sports Market, 2023-2028, Growth and Market Share Comparison, by Country
16.8 Asia-Pacific Sports Market Metrics
16.8.1 Per Capita Sports Expenditure, 2023, Asia-Pacific Major Countries
16.8.2 Estimated Number of Enterprises & Employees, Sports Market, Sports Market/Number of Enterprises & Employees, 2023, Asia-Pacific Countries
16.9 Asia-Pacific Sports Market: Country Analysis
16.10 Australia Market
16.11 Australia Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.12 Australia Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.13 Australia Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.14 Bangladesh Market
16.15 Bangladesh Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.16 China Market
16.17 Summary
16.17.1 Market Overview
16.17.2 Country Information
16.17.3 Market Information
16.17.4 Background Information
16.17.5 Government Initiatives
16.17.6 Regulations
16.17.7 Regulatory Bodies
16.17.8 Major Associations
16.17.9 Taxes Levied
16.17.10 Corporate Tax Structure
16.17.11 Investments
16.17.12 Major Companies
16.18 China Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.19 China Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.20 China Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.21 Hong Kong Market
16.22 Hong Kong Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.23 India Market
16.24 India Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.25 India Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.26 India Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.27 Indonesia Market
16.28 Indonesia Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.29 Indonesia Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.30 Indonesia Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.31 Japan Market
16.32 Japan Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.33 Japan Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.34 Japan Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.35 Malaysia Market
16.36 Malaysia Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.37 New Zealand Market
16.38 New Zealand Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.39 Philippines Market
16.40 Philippines Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.41 Singapore Market
16.42 Singapore Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.43 South Korea Market
16.44 South Korea Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.45 South Korea Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.46 South Korea Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.47 Thailand Market
16.48 Thailand Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
16.49 Vietnam Market
16.50 Vietnam Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17 Western Europe Market
17.1 Summary
17.1.1 Market Overview
17.1.2 Region Information
17.1.3 Market Information
17.1.4 Background Information
17.1.5 Government Initiatives
17.1.6 Regulations
17.1.7 Regulatory Bodies
17.1.8 Major Associations
17.1.9 Taxes Levied
17.1.10 Corporate Tax Structure
17.1.11 Investments
17.1.12 Major Companies
17.2 Western Europe Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.3 Western Europe Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.4 Western Europe Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.5 Western Europe Sports Market, 2023, by Country, Value ($ Million)
17.6 Western Europe Sports Market, 2018-2028, Historic and Forecast, by Country
17.7 Western Europe Sports Market, 2023-2028, Growth and Market Share Comparison, by Country
17.8 Western Europe Sports Market Metrics
17.8.1 Per Capita Sports Expenditure, 2023, Western Europe Major Countries
17.8.2 Estimated Number of Enterprises & Employees, Sports Market, Sports Market/Number of Enterprises & Employees, 2023, Western Europe Countries
17.9 Western Europe Sports Market: Country Analysis
17.10 Austria Market
17.11 Austria Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.12 Belgium Market
17.13 Belgium Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.14 Denmark Market
17.15 Denmark Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.16 Finland Market
17.17 Finland Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.18 France Market
17.19 France Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.20 France Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.21 France Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.22 Germany Market
17.23 Germany Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.24 Germany Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.25 Germany Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.26 Ireland Market
17.27 Ireland Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.28 Italy Market
17.29 Italy Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.30 Italy Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.31 Italy Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.32 Netherlands Market
17.33 Netherlands Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.34 Norway Market
17.35 Norway Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.36 Portugal Market
17.37 Portugal Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.38 Spain Market
17.39 Spain Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.40 Spain Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.41 Spain Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.42 Sweden Market
17.43 Sweden Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.44 Switzerland Market
17.45 Switzerland Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.46 UK Market
17.47 UK Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.48 UK Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
17.49 UK Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
18 Eastern Europe Market
18.1 Summary
18.1.1 Market Overview
18.1.2 Region Information
18.1.3 Market Information
18.1.4 Background Information
18.1.5 Government Initiatives
18.1.6 Regulations
18.1.7 Regulatory Bodies
18.1.8 Major Associations
18.1.9 Taxes Levied
18.1.10 Corporate Tax Structure
18.1.11 Investments
18.1.12 Major Companies
18.2 Eastern Europe Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
18.3 Eastern Europe Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
18.4 Eastern Europe Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
18.5 Eastern Europe Sports Market, 2023, by Country, Value ($ Million)
18.6 Eastern Europe Sports Market, 2018-2028, Historic and Forecast, by Country
18.7 Eastern Europe Sports Market, 2023-2028, Growth and Market Share Comparison, by Country
18.8 Eastern Europe Sports Market Metrics
18.8.1 Per Capita Sports Expenditure, 2023, Eastern Europe Major Countries
18.8.2 Estimated Number of Enterprises & Employees, Sports Market, Sports Market/Number of Enterprises & Employees, 2023, Eastern Europe Countries
18.9 Eastern Europe Sports Market: Country Analysis
18.10 Czech Republic Market
18.11 Czech Republic Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
18.12 Poland Market
18.13 Poland Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
18.14 Romania Market
18.15 Romania Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
18.16 Russia Market
18.17 Russia Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
18.18 Russia Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
18.19 Russia Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
18.20 Ukraine Market
18.21 Ukraine Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
19 North America Market
19.1 Summary
19.1.1 Market Overview
19.1.2 Region Information
19.1.3 Market Information
19.1.4 Background Information
19.1.5 Government Initiatives
19.1.6 Regulation
19.1.7 Regulatory Bodies
19.1.8 Major Associations
19.1.9 Taxes Levied
19.1.10 Corporate Tax Structure
19.1.11 Investments
19.1.12 Major Companies
19.2 North America Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
19.3 North America Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
19.4 North America Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
19.5 North America Sports Market, 2023, by Country, Value ($ Million)
19.6 North America Sports Market, 2018-2028, Historic and Forecast, by Country
19.7 North America Sports Market, 2023-2028, Growth and Market Share Comparison, by Country
19.8 North America Sports Market Metrics
19.8.1 Per Capita Sports Expenditure, 2023, North America Major Countries
19.8.2 Estimated Number of Enterprises & Employees, Sports Market, Sports Market/Number of Enterprises & Employees, 2023, North America Countries
19.9 North America Sports Market: Country Analysis
19.10 Canada Market
19.11 Canada Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
19.12 Canada Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
19.13 Canada Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
19.14 Mexico Market
19.15 Mexico Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
19.16 USA Market
19.17 Summary
19.17.1 Market Overview
19.17.2 Country Information
19.17.3 Market Information
19.17.4 Background Information
19.17.5 Government Initiatives
19.17.6 Regulation
19.17.7 Regulatory Bodies
19.17.8 Major Associations
19.17.9 Taxes Levied
19.17.10 Corporate Tax Structure
19.17.11 Investments
19.17.12 Major Companies
19.18 USA Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
19.19 USA Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
19.20 USA Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
20 South America Market
20.1 Summary
20.1.1 Market Overview
20.1.2 Region Information
20.1.3 Market Information
20.1.4 Background Information
20.1.5 Government Initiatives
20.1.6 Regulation
20.1.7 Regulatory Bodies
20.1.8 Major Associations
20.1.9 Taxes Levied
20.1.10 Corporate Tax Structure
20.1.11 Investments
20.1.12 Major Companies
20.2 South America Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
20.3 South America Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
20.4 South America Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
20.5 South America Sports Market, 2023, by Country, Value ($ Million)
20.6 South America Sports Market, 2018-2028, Historic and Forecast, by Country
20.7 South America Sports Market, 2023-2028, Growth and Market Share Comparison, by Country
20.8 South America Sports Market Metrics
20.8.1 Per Capita Sports Expenditure, 2023, South America Major Countries
20.8.2 Estimated Number of Enterprises & Employees, Sports Market, Sports Market/Number of Enterprises & Employees, 2023, South America Countries
20.9 South America Sports Market: Country Analysis
20.10 Argentina Market
20.11 Argentina Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
20.12 Brazil Market
20.13 Brazil Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
20.14 Brazil Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
20.15 Brazil Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
20.16 Chile Market
20.17 Chile Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
20.18 Colombia Market
20.19 Colombia Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
20.20 Peru Market
20.21 Peru Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
21 Middle East Market
21.1 Summary
21.1.1 Market Overview
21.1.2 Region Information
21.1.3 Market Information
21.1.4 Background Information
21.1.5 Government Initiatives
21.1.6 Regulations
21.1.7 Regulatory Bodies
21.1.8 Major Associations
21.1.9 Taxes Levied
21.1.10 Corporate Tax Structure
21.1.11 Investments
21.1.12 Major Companies
21.2 Middle East Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
21.3 Middle East Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
21.4 Middle East Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
21.5 Middle East Sports Market, 2023, by Country, Value ($ Million)
21.6 Middle East Sports Market, 2018-2028, Historic and Forecast, by Country
21.7 Middle East Sports Market, 2023-2028, Growth and Market Share Comparison, by Country
21.8 Middle East Sports Market Metrics
21.8.1 Per Capita Sports Expenditure, 2023, Middle East Major Countries
21.8.2 Estimated Number of Enterprises & Employees, Sports Market, Sports Market/Number of Enterprises & Employees, 2023, Middle East Countries
21.9 Middle East Sports Market: Country Analysis
21.10 Iran Market
21.11 Iran Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
21.12 Israel Market
21.13 Israel Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
21.14 Saudi Arabia Market
21.15 Saudi Arabia Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
21.16 Turkey Market
21.17 Turkey Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
21.18 UAE Market
21.19 UAE Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
22 Africa Market
22.1 Summary
22.1.1 Market Overview
22.1.2 Region Information
22.1.3 Market Information
22.1.4 Background Information
22.1.5 Government Initiatives
22.1.6 Regulations
22.1.7 Regulatory Bodies
22.1.8 Major Associations
22.1.9 Taxes Levied
22.1.10 Corporate Tax Structure
22.1.11 Investments
22.1.12 Major Companies
22.2 Africa Sports Market, Segmentation by Type, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
22.3 Africa Sports Market, Segmentation by Revenue Source, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
22.4 Africa Sports Market, Segmentation by Ownership, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
22.5 Africa Sports Market, 2023, by Country, Value ($ Million)
22.6 Africa Sports Market, 2018-2028, Historic and Forecast, by Country
22.7 Africa Sports Market, 2023-2028, Growth and Market Share Comparison, by Country
22.8 Africa Sports Market Metrics
22.8.1 Per Capita Sports Expenditure, 2023, Africa Major Countries
22.8.2 Estimated Number of Enterprises & Employees, Sports Market, Sports Market/Number of Enterprises & Employees, 2023, Africa Countries
22.9 Africa Sports Market: Country Analysis
22.10 Egypt Market
22.11 Egypt Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
22.12 Nigeria Market
22.13 Nigeria Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
22.14 South Africa Market
22.15 South Africa Sports Market, Historic and Forecast, 2018-2023, 2028F, 2033F, Value ($ Million)
23 Competitive Landscape and Company Profiles
23.1 Company Profiles
23.2 Liberty Media Corporation
23.2.1 Company Overview
23.2.2 Products and Services
23.2.3 Business Strategy
23.2.4 Financial Overview
23.3 Lifetime Group Holdings
23.3.1 Company Overview
23.3.2 Products and Services
23.3.3 Financial Overview
23.4 Futbol Club Barcelona
23.4.1 Company Overview
23.4.2 Products and Services
23.4.3 Business Strategy
23.4.4 Financial Performance
23.5 Topgolf Callaway Brands Corp
23.5.1 Company Overview
23.5.2 Products and Services
23.5.3 Financial Overview
23.6 MARUHAN Corporation
23.6.1 Company Overview
23.6.2 Products and Services
23.6.3 Financial Overview
24 Other Major and Innovative Companies
24.1 Dallas Cowboys
24.1.1 Company Overview
24.1.2 Products and Services
24.2 Real Madrid C.F.
24.2.1 Company Overview
24.2.2 Products and Services
24.3 Golden State Warriors
24.3.1 Company Overview
24.3.2 Products and Services
24.4 Manchester City FC
24.4.1 Company Overview
24.4.2 Products and Services
24.5 Los Angeles Rams
24.5.1 Company Overview
24.5.2 Products and Services
24.6 New England Patriots
24.6.1 Company Overview
24.6.2 Products and Services
24.7 Manchester United Plc
24.7.1 Company Overview
24.7.2 Products and Services
24.8 New York Yankees
24.8.1 Company Overview
24.8.2 Products and Services
24.9 Heiwa Corporation
24.9.1 Company Overview
24.9.2 Products and Services
24.1 New York Giants
24.10.1 Company Overview
24.10.2 Products and Services
24.11 Juventus
24.11.1 Company Overview
24.11.2 Products and Services
24.12 NASCAR
24.12.1 Company Overview
24.12.2 Products and Services
24.13 KONAMI GROUP CORPORATION
24.13.1 Company Overview
24.13.2 Products and Services
24.14 Los Angeles Dodgers
24.14.1 Company Overview
24.14.2 Products and Services
24.15 Beijing Guoan
24.15.1 Company Overview
24.15.2 Products and Services
25 Competitive Benchmarking26 Competitive Dashboard
27 Key Mergers and Acquisitions
27.1 INEOS Group Acquired a Minority Stake in Manchester United
27.2 Avenue Sports Fund Acquired the United States SailGP Team
27.3 RedBird Capital Acquired AC Milan
27.4 Eldridge Industries and Clearlake Capital Acquired Chelsea Football Club
27.5 Shinsegae Group E-Mart Acquired SK Wyverns
27.6 ZED Sports Company Acquired FC Masr
27.7 Stats Perform Acquired Thuuz Sports
27.8 Shree Cement Acquired East Bengal Football Club
27.9 London Football Exchange Group (LFE) Acquired Majority Stake in Perth Glory Football Club
27.1 ATK Football Club Acquired 80% Stake in Mohun Bagan Football Club (India) Pvt. Ltd.
28 Market Background: Recreation Market
28.1 Market Definition
28.2 Market Segmentation by Type
28.3 Global Recreation Market, Segmentation by Type, 2018-2028, Value ($ Billion)
28.4 Global Recreation Market, 2023, by Region, Value ($ Billion)
28.5 Global Recreation Market, 2018-2028, Historic and Forecast, by Region
29 Opportunities and Strategies
29.1 Global Sports Market in 2028 - Countries Offering Most New Opportunities
29.2 Global Sports Market in 2028 - Segments Offering Most New Opportunities
29.3 Global Sports Market in 2028 - Growth Strategies
29.3.1 Market Trend Based Strategies
29.3.2 Competitor Strategies
30 Sports Market, Conclusions and Recommendations
30.1 Conclusions
30.2 Recommendations
30.2.1 Product
30.2.2 Place
30.2.3 Price
30.2.4 Promotion
30.2.5 People
31 Appendix
31.1 Geographies Covered
31.2 Market Data Sources
31.3 Research Methodology
31.4 Currencies
31.5 About the Analyst
31.6 Copyright and Disclaimer

Executive Summary

Sports Global Market Opportunities and Strategies to 2033 provides the strategists; marketers and senior management with the critical information they need to assess the global sports market as it emerges from the COVID-19 shut down.

Reasons to Purchase:

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50 geographies.
  • Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market research findings.
  • Benchmark performance against key competitors.
  • Utilize the relationships between key data sets for superior strategizing.
  • Suitable for supporting your internal and external presentations with reliable high-quality data and analysis.

Description

Where is the largest and fastest-growing market for sports? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The sports market global report answers all these questions and many more.

The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market’s history and forecasts market growth by geography. It places the market within the context of the wider sports market; and compares it with other markets.

The report covers the following chapters:

  • Introduction and Market Characteristics - Brief introduction to the segmentations covered in the market, definitions and explanations about the segment by type, by revenue source and by ownership.
  • Product Analysis - The product analysis section of the report describes the leading products in the sports market, along with key features and differentiators for those products.
  • Supply Chain - The supply chain section of the report defines and explains the key players in the sports industry supply chain.
  • Customer Information - The chapter covers recent customer trends/preferences in the global sports market.
  • Key Trends - Highlights the major trends shaping the global market. This section also highlights likely future developments in the market.
  • Macro-Economic Scenario - The report provides an analysis of the impact of the COVID-19 pandemic, impact of the Russia-Ukraine war and impact of rising inflation on global and regional markets, providing strategic insights for businesses in the sports market.
  • Global Market Size and Growth - Global historic (2018-2023) and forecast (2023-2028, 2033F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods.
  • Regional and Country Analysis - Historic (2018-2023) and forecast (2023-2028, 2033F) market values and growth and market share comparison by region and country.
  • Market Segmentation - Contains the market values (2018-2023) (2023-2028, 2033F) and analysis for each segment by type by revenue source and by ownership in the market. Historic (2018-2023) and forecast (2023-2028) and (2028-2033) market values and growth and market share comparison by region market.
  • Regional Market Size and Growth - Regional market size (2023), historic (2018-2023) and forecast (2023-2028, 2033F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
  • Competitive Landscape - Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
  • Other Major and Innovative Companies - Details on the company profiles of other major and innovative companies in the market.
  • Competitive Benchmarking - Briefs on the financials comparison between major players in the market.
  • Future Outlook and Potential Analysis - Contains information on growth opportunities across countries, segments and strategies to be followed in those markets. It gives an understanding of where there is significant business to be gained by competitors in the next five years.
  • Key Mergers and Acquisitions - Information on recent mergers and acquisitions in the market covered in the report. This section gives key financial details of mergers and acquisitions, which have shaped the market in recent years.
  • Market Background: Recreation Market - This chapter describes the recreation market of which the sports market is a segment. This chapter includes the global recreation market characteristics and (2018-23, 2028F) values and regional analyses for the recreation market.
  • Appendix - This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.

Scope

Markets Covered:

1) by Type: Spectator Sports; Participatory Sports .
2) by Revenue Source: Media Rights; Merchandising; Tickets and Sponsorship .
3) by Ownership: Chained; Standalone .

Key Companies Mentioned: Liberty Media Corporation; Life Time Group Holdings; Futbol Club Barcelona; Topgolf Callaway Brands Corp; MARUHAN Corporation

Countries: Australia; China; India; Indonesia; Japan; South Korea; Bangladesh; Thailand; Vietnam; Malaysia; Singapore; Philippines; Hong Kong; New Zealand; USA; Canada; Mexico; Brazil; Chile; Argentina; Colombia; Peru; France; Germany; UK; Austria; Belgium; Denmark; Finland; Ireland; Italy; Netherlands; Norway; Portugal; Spain; Sweden; Switzerland; Russia; Czech Republic; Poland; Romania Ukraine; Russia; Czech Republic; Poland; Romania; Ukraine; Egypt; Nigeria; South Africa

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time Series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; sports market indicators comparison.

Data Segmentation: Country and regional historic and forecast data; market share of competitors; market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Liberty Media Corporation
  • Life Time Group Holdings
  • Futbol Club Barcelona
  • Topgolf Callaway Brands Corp
  • MARUHAN Corporation
  • Dallas Cowboys
  • Real Madrid C.F.
  • Golden State Warriors
  • Manchester City FC
  • Los Angeles Rams
  • Guangzhou Evergrande Taobao
  • Shandong Luneng Taishan
  • Dalian Shide
  • Liaoning Football Club
  • Beijing Guoan
  • Shanghai SIPG
  • Jiangsu Suning
  • Shanghai Greenland Shenhua
  • Hebei China Fortune
  • Tianjin Teda
  • Chongqing Lifan
  • Mumbai Indians
  • Kolkata Knight Riders
  • Kings XI Punjab
  • Chennai Super Kings
  • Jaipur Pink Panthers
  • Chennaiyan FC
  • Mumbai City FC
  • Atletico de Kolkata
  • FC Goa
  • Urawa Red Diamonds
  • FC Barcelona
  • Real Madrid C.F
  • FC Bayern Munich
  • Paris Saint-Germain F.C
  • Borussia Dortmund
  • Juventus F.C
  • A.C. Milan
  • Manchester United F.C
  • Liverpool F.C
  • Arsenal F.C
  • Chelsea F.C
  • PFC CSKA Moscow
  • FC Zenit Saint Petersburg
  • FC Lokomotiv Moscow
  • FC Spartak Moscow
  • FC Anzhi Makhachkala
  • Toronto Raptors
  • Toronto Maple Leafs
  • Toronto Blue Jays
  • Montreal Canadien
  • Vancouver Canucks
  • Edmonton Oilers
  • Calgary Flames
  • Ottawa Senators
  • Toronto FC
  • C.F. Monterrey
  • Tigres UANL
  • Dallas Cowboys
  • New York Knicks
  • New York Giants
  • Clube de Regatas do Flamengo
  • Sociedade Esportiva Palmeiras
  • Sport Club Corinthians Paulista
  • Santos Futebol Clube
  • Al Hilal Club
  • Al-Nassr Football Club
  • Al-Ahli Saudi FC
  • Al-Ittihad Club
  • Maccabi Tel Aviv F.C.
  • Hapoel Be'er Sheva F.C.
  • Al Ahly
  • Espérance Sportive de Tunis
  • Club Africain
  • Kaizer Chiefs
  • Mamelodi Sundowns
  • Springboks

Methodology

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Table Information