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Smart Bathroom Market Size, Share & Trends Analysis Report by Product (Smart Toilet, Smart Soap Dispenser, Smart Faucets, Showers, Smart Bathroom Mirrors, Smart Bathtubs), By Application, By Region, And Segment Forecasts, 2023 - 2030

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    Report

  • 100 Pages
  • July 2023
  • Region: Global
  • Grand View Research
  • ID: 5853832
The global smart bathroom market size is expected to reach USD 18.76 billion by 2030. The increasing adoption of smart home technologies and the growing trend of home automation are contributing to the rise of smart bathrooms. Consumers are seeking integrated and connected solutions that enhance convenience, efficiency, and comfort in their homes, and smart bathrooms provide a seamless and futuristic experience.

The rising awareness and resultant emphasis on hygiene and wellness are playing a significant role in driving the growth of the market. Smart bathrooms offer features such as touchless faucets, automatic flushing toilets, and sensor-based soap dispensers, which promote better hygiene practices and reduce the spread of germs and bacteria. Additionally, smart bathroom products like smart mirrors with built-in health monitoring capabilities, such as temperature sensors and body composition analysis, cater to the growing interest in personal wellness.

Energy conservation and sustainability concerns are influencing the adoption of smart bathroom technologies. Smart bathroom solutions incorporate energy-efficient features like water-saving fixtures, automated lighting controls, and smart thermostats, which help reduce water and energy consumption. This eco-friendly approach aligns with the global focus on environmental preservation and encourages consumers to opt for smart bathroom products that contribute to sustainability.

The growing prevalence of additional bathrooms in households is driving an increased acceptance of modern and intelligent bathroom products. Over the last fifty years, the average number of bathrooms per person in the United States has doubled. Furthermore, the proportion of homes with ten or more bathrooms has also doubled in the last ten years, as reported in a January 2020 blog post by The Atlantic. The U.S. Census Bureau states that out of the 970,000 single-family homes completed in 2021, 27,000 had one and a half bathrooms or fewer, while 320,000 homes featured three or more bathrooms.

Smart Bathroom Market Report Highlights

  • The smart faucets segment is projected to register a CAGR of 11.7% from 2023 to 2030. The emerging concepts of smart bathrooms are increasing the prominence of smart faucets across industries. The increasing inclination toward convenience has led to the development of hands-free faucets, especially in the commercial sector. COVID-19 has also fueled the demand for hands-free faucets
  • Commercial application held a market share of 68.3% in 2022 The significant growth of the hotel industry, coupled with the increasing number of eateries and restaurants across the globe, is projected to propel the demand for smart bathrooms over the forecast period. Moreover, the expansion of commercial infrastructure and increasing development across developing economies are supporting this market’s growth
  • Asia Pacific is expected to register the fastest CAGR during the forecast period. As per a study published by Google and Accenture, in 2020, the household penetration of connected home devices in Australia was 22%, South Korea was 21%, and Japan was 13%. However, countries such as India, Indonesia, and Thailand each had a penetration rate of 2%. The rising spending power of consumers coupled with the increasing penetration of smart homes is acting as a major catalyst for the smart bathroom industry’s growth in the region

Table of Contents

Chapter 1 Methodology & Scope
1.1 Market Segmentation & Scope
1.2 Market Definition
1.3 Information Procurement
1.3.1 Purchased Database
1.3.2 The Internal Database
1.3.3 Secondary Sources And Third-Party Perspectives
1.3.4 Primary Research
1.4 Information Analysis
1.4.1 Data Analysis Models
1.5 Market Formulation & Data Visualization
1.6 Data Validation & Publishing
Chapter 2 Executive Summary
2.1 Market Snapshot
2.2 Segment Snapshot
2.3 Competitive Landscape Snapshot
Chapter 3 Smart Bathroom Market Variables, Trends & Scope
3.1 Market Lineage Outlook
3.2 Value Chain Analysis
3.2.1 Raw Material Outlook
3.2.2 Manufacturing And Technology Outlook
3.2.3 Profit Margin Analysis
3.3 Market Dynamics
3.3.1 Market Driver Impact Analysis
3.3.1.1 Rising Adoption Of Smart Technology In Homes Across The Globe
3.3.1.2 Rising Preference For Smart Bathrooms Due To Water - And Energy-Saving Features
3.3.2 Market Restraint Analysis
3.3.2.1 High Cost Of Smart Bathroom Products
3.3.2.2 Concerns Regarding Security And Privacy
3.3.3 Market Challenges Analysis
3.3.4 Market Opportunities Analysis
3.4 Business Environment Analysis
3.4.1 Industry Analysis: Porter’s Five Forces
3.5 Market Entry Strategies
Chapter 4 Consumer Behavior Analysis
4.1 Demographic Analysis
4.1.1 By Age Group
4.1.2 By Income
4.1.3 By Gender
4.2 Consumer Trends & Preferences
4.2.1 Impact Of Brand Marketing & Promotional Activities
4.2.2 Pain Point Of Consumers For Existing Products
4.3 Factors Affecting Buying Decision
4.4 Consumer Product Adoption
4.4.1 Why Are Consumers Switching To Smart Bathroom Products?
4.5 Observations & Recommendations
Chapter 5 Smart Bathroom Market: Product Analysis and Estimates
5.1 Product Movement Analysis & Market Share, 2022 & 2030
5.2 Smart Bathroom Market Estimates & Forecast, By Product (USD Billion)
5.2.1 Smart Toilet
5.2.2 Smart Soap Dispenser
5.2.3 Smart Faucets
5.2.4 Smart Showers
5.2.5 Smart Bathroom Mirrors
5.2.6 Smart Bathtubs
5.2.7 Others
Chapter 6 Smart Bathroom Market: Application Analysis and Estimates
6.1 Application Movement Analysis & Market Share, 2022 & 2030
6.2 Smart Bathroom Market Estimates & Forecast, By Application (USD Billion)
6.2.1 Residential
6.2.2 Commercial
6.2.2.1 Hotels and restaurants
6.2.2.2 Gyms
6.2.2.3 Spas and wellness centers
6.2.2.4 Others
Chapter 7 Smart Bathroom Market: Regional Estimates & Trend Analysis
7.1 Smart Bathroom Market: Regional Outlook
7.2 North America
7.2.1 North America Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.2.2 U.S.
7.2.2.1 Key Country Dynamics
7.2.2.2 U.S. Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.3 Europe
7.3.1 Europe Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.3.2 Germany
7.3.2.1 Key Country Dynamics
7.3.2.2 Germany Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.3.3 UK
7.3.3.1 Key Country Dynamics
7.3.3.2 UK Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.3.4 France
7.3.4.1 Key Country Dynamics
7.3.4.2 France Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.4 Asia Pacific
7.4.1 Asia Pacific Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.4.2 China
7.4.2.1 Key Country Dynamics
7.4.2.2 China Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.4.3 India
7.4.3.1 Key Country Dynamics
7.4.3.2 India Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.4.4 Japan
7.4.4.1 Key Country Dynamics
7.4.4.2 Japan Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.5 Central & South America
7.5.1 Central & South America Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.5.2 Brazil
7.5.2.1 Key Country Dynamics
7.5.2.2 Brazil Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.6 Middle East & Africa
7.6.1 Middle East & Africa Smart Bathroom Market Estimates & Forecast, 2017 - 2030 (USD Billion)
7.6.2 Saudi Arabia
7.6.2.1 Key country dynamics
7.6.2.2 Saudi Arabia smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Chapter 8 Smart Bathroom Market - Competitive Landscape
8.1 Recent Developments & Impact Analysis, By Key Market Participants
8.2 Company Categorization
8.3 Participant’s Overview
8.4 Financial Performance
8.5 Product Benchmarking
8.6 Company Market Share Analysis, 2022
8.7 Company Heat Map Analysis
8.8 Strategy Mapping
8.8.1 Product Launch
8.8.2 Others
8.9 List of key companies analyzed in this section includes
8.9.1 Jacuzzi Brands, LLC
8.9.2 Villeroy & Boch AG
8.9.3 Signature Hardware (Ferguson Enterprises, LLC)
8.9.4 Pfister (Spectrum Brands, Inc.)
8.9.5 Kraus USA Plumbing LLC
8.9.6 Delta Faucet Company
8.9.7 GROHE AMERICA, INC. (LIXIL Corporation)
8.9.8 American Standard (LIXIL Corporation)
8.9.9 Moen Incorporated
8.9.10 Kohler Co.
8.9.11 Duravit AG
8.9.12 Roca Sanitario, S.A
8.9.13 TOTO LTD.
8.9.14 Aqualisa
8.9.15 GetHai, Inc.
8.9.16 WaterHawk
8.9.17 Dornbracht AG & Co. KG
List of Tables
Table 1 Percentage of condos, single-family homes, and multi-family homes classified as “Smart” as of December 2019 in the U.S.
Table 2 Smart bathroom market - Restraint factor market analysis
Table 3 Price comparison of smart products vs. conventional products (USD)
Table 4 Price comparison of smart bathroom fixtures vs. conventional bathroom fixtures (USD)
Table 5 Smart bathroom market estimates & forecast, by product (USD Billion)
Table 6 Smart bathroom market estimates & forecast, by application (USD Billion)
Table 7 U.S. macro-economic outlay
Table 8 Germany macro-economic outlay
Table 9 UK macro-economic outlay
Table 10 France macro-economic outlay
Table 11 China macro-economic outlay
Table 12 India macro-economic outlay
Table 13 Japan macro-economic outlay
Table 14 Brazil macro-economic outlay
Table 15 Saudi Arabia macro-economic outlay
Table 16 Recent developments & impact analysis, by key market participants
Table 17 Company market share, 2022
Table 18 Company heat map analysis
List of Figures
Fig. 1 Smart bathroom market segmentation
Fig. 2 Information procurement
Fig. 3 Primary research pattern
Fig. 4 Primary research approaches
Fig. 5 Primary research process
Fig. 6 Market snapshot
Fig. 7 Segment snapshot
Fig. 8 Competitive landscape Snapshot
Fig. 9 Smart Home Market, 2022 (USD Billion)
Fig. 10 Global smart bathroom market size, 2017 to 2030 (USD Billion)
Fig. 11 Smart bathroom market: Value chain analysis
Fig. 12 Smart bathroom market: Profit-margin analysis
Fig. 13 Smart bathroom market: Dynamics
Fig. 14 Top 5 most common benefits of smart home devices
Fig. 15 Smart bathroom market: Porter’s five forces analysis
Fig. 16 Factors affecting buying decisions for smart bathroom
Fig. 17 Smart bathroom market, by product: Key takeaways
Fig. 18 Smart bathroom market, by product: Market share, 2022 & 2030
Fig. 19 Smart toilet market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 20 Smart soap dispenser market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 21 Smart faucets market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 22 Smart showers market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 23 Smart bathroom mirrors market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 24 Smart bathtubs market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 25 Other smart bathroom products market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 26 Smart bathroom market, by application: Key takeaways
Fig. 27 Smart bathroom market, by application: Market share, 2022 & 2030
Fig. 28 Smart bathroom market estimates & forecast, by residential applications, 2017 - 2030 (USD Billion)
Fig. 29 Smart bathroom market estimates & forecast, by commercial applications, 2017 - 2030 (USD Billion)
Fig. 30 Smart bathroom market estimates & forecast, by hotels & restaurants, 2017 - 2030 (USD Billion)
Fig. 31 Smart bathroom market estimates & forecast, by gym, 2017 - 2030 (USD Billion)
Fig. 32 Smart bathroom market estimates & forecast, by spa & wellness centers, 2017 - 2030 (USD Billion)
Fig. 33 Smart bathroom market estimates & forecast, by other applications, 2017 - 2030 (USD Billion)
Fig. 34 Smart bathroom market revenue, by region, 2022 & 2030 (USD Billion)
Fig. 35 Regional marketplace: Key takeaways
Fig. 36 North America smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 37 U.S. smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 38 Europe smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 39 Germany smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 40 UK smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 41 France smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 42 Asia Pacific smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 43 China smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 44 India smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 45 Japan smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 46 Central & South America smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 47 Brazil smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 48 Middle East & Africa smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 49 Saudi Arabia smart bathroom market estimates & forecast, 2017 - 2030 (USD Billion)
Fig. 50 Company market share analysis, 2022
Fig. 51 Strategic framework of the smart bathroom market

Companies Mentioned

  • Jacuzzi Brands, LLC
  • Villeroy & Boch AG
  • Signature Hardware (Ferguson Enterprises, LLC)
  • Pfister (Spectrum Brands, Inc.)
  • Kraus USA Plumbing LLC
  • Delta Faucet Company
  • GROHE AMERICA, INC. (LIXIL Corporation)
  • American Standard (LIXIL Corporation)
  • Moen Incorporated
  • Kohler Co.
  • Duravit AG
  • Roca Sanitario, S.A
  • TOTO LTD.
  • Aqualisa
  • GetHai, Inc.
  • WaterHawk
  • Dornbracht AG & Co. KG

Methodology

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Table Information