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Canada Fruits and Vegetables - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026-2031)- Product Image
Canada Fruits and Vegetables - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026-2031)- Product Image
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Canada Fruits and Vegetables - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026-2031)

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    Report

  • 80 Pages
  • August 2026
  • Region: Canada
  • Mordor Intelligence
  • ID: 5854372
Description Jump to:
The canada fruits and vegetables market size reached USD 14.10 billion in 2026 and is projected to climb to USD 16.80 billion by 2031, advancing at a 3.57% CAGR during the forecast period. The Canada Fruits and Vegetables Market Includes Production Analysis (Volume), Consumption Analysis (Value and Volume), Import Analysis (Value and Volume), Export Analysis (Value and Volume), Wholesale Price Trend Analysis, and Seasonality Analysis. The Report Also Includes End-Use Applications and Industries, List of Key Players, and More. The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).

Canada Fruits And Vegetables Market Trends and Insights

Rising Consumer Preference for Locally Grown Produce

Surveys conducted in 2024 revealed that 88% of Quebec consumers and 84% in British Columbia prioritize domestic produce, with three-quarters willing to pay premiums averaging 12% above those for imported items. Higher-income households drive most of the uplift, widening the market for premium berries and organic apples while price-sensitive shoppers switch to imports when budgets tighten. Retailers respond with province-specific branding and “grown close to home” shelf tags that lift in-season velocity. Despite the enthusiasm, 62% of Canadians admit they will revert to cheaper imports during economic slowdowns, signaling that loyalty is conditional on price parity. Growers, therefore, rely on traceability technologies and direct-to-consumer channels to protect their margins without losing volume when exchange-rate shifts or logistics bottlenecks favor offshore supply.

Federal and Provincial Subsidy Programs

AgriStability and AgriInvest together transferred more than CAD 2.0 billion (USD 1.5 billion) to producers in 2024, yet only a minority of horticulture operators fully utilized the benefits, as reference-margin formulas and paperwork hurdles deterred enrollment. Tailored interventions at the provincial level help bridge some gaps, as British Columbia offered CAD 70 million (USD 51 million) for tree-fruit replanting after the 2024 freeze. Audits show 38% of eligible farms in Quebec and Atlantic Canada left funds on the table, highlighting an administrative barrier rather than a funding shortfall. Streamlined digital sign-ups and crop-specific indexing would unlock additional coverage, stabilizing income when pest outbreaks or tariff swings compress margins.

Climatic Volatility and Extreme Weather

British Columbia’s January 2024 freeze destroyed entire stone-fruit crops and 85% of sweet cherries, inflicting more than CAD 700 million (USD 500 million) in losses. Drought stress affected 70% of the country's farmland in 2024, resulting in a 12% reduction in Atlantic berry yields. Prairie potato growers faced water allocation cuts of 20-30%, forcing acreage abandonment. Frost fans, hail netting, and drip systems are shifting from optional to mandatory, yet, at CAD 10,000-30,000 (USD 7,500-22,500) per hectare, few smallholders can afford the upgrades. Crop insurance uptake remains patchy, with only 54% of British Columbia's horticulture acreage carried coverage in 2024, prompting the exploration of parametric weather policies that pay out automatically when key thresholds are breached.

Other drivers and restraints analyzed in the detailed report include:

  • Expansion of Controlled-Environment Agriculture
  • Indigenous Community-Led Horticulture Projects
  • Farm-Labor Shortages and Rising Wages

Segment Analysis

In 2025, vegetables accounted for 54.8% of the Canada fruits and vegetables market share, reflecting the overall Canada fruits and vegetables market size and supported by greenhouse-grown tomatoes, peppers, and cucumbers, as well as field-grown potatoes and onions. Fruits are projected to grow at a faster CAGR of 3.8% through 2031, driven by export-oriented blueberries and high-margin apple varieties. Fruit demand is typically higher among higher-income households and health-conscious consumers, while vegetables remain more sensitive to price changes.

Berry production in Canada is driven by export competitiveness and varietal specialization, with blueberries leading the way due to their scalability, storage durability, and high international demand. Strawberries and cranberries support regional production and value-added processing. Apple growers are shifting to premium cultivars, focusing on texture, sweetness, and brand recognition to optimize margins. Leafy greens, such as lettuce, face climate and seasonal challenges, making Canada reliant on cross-border sourcing and vulnerable to fluctuations in trade costs. Potatoes balance fresh consumption with processing demand, with contracts, storage, and proximity to processors shaping planting decisions.

Complete Report Scope:

  • Fruits
    • Apple
      • Production Analysis
        • Production Volume
        • Area Harvested and Yield
      • Consumption Analysis (Value and Volume)
      • Trade Analysis (Value and Volume)
        • Import Market Analysis
          • Import Value and Volume
          • Key Supplying Markets
        • Export Market Analysis
          • Export Value and Volume
          • Key Destination Markets
      • Wholesale Price Trend Analysis and Forecast
      • Seasonality Analysis
    • Berries
      • Production Analysis
        • Production Volume
        • Area Harvested and Yield
      • Consumption Analysis (Value and Volume)
      • Trade Analysis (Value and Volume)
        • Import Market Analysis
          • Import Value and Volume
          • Key Supplying Markets
        • Export Market Analysis
          • Export Value and Volume
          • Key Destination Markets
      • Wholesale Price Trend Analysis and Forecast
      • Seasonality Analysis
    • Grapes
      • Production Analysis
        • Production Volume
        • Area Harvested and Yield
      • Consumption Analysis (Value and Volume)
      • Trade Analysis (Value and Volume)
        • Import Market Analysis
          • Import Value and Volume
          • Key Supplying Markets
        • Export Market Analysis
          • Export Value and Volume
          • Key Destination Markets
      • Wholesale Price Trend Analysis and Forecast
      • Seasonality Analysis
    • Citrus
      • Production Analysis
        • Production Volume
        • Area Harvested and Yield
      • Consumption Analysis (Value and Volume)
      • Trade Analysis (Value and Volume)
        • Import Market Analysis
          • Import Value and Volume
          • Key Supplying Markets
        • Export Market Analysis
          • Export Value and Volume
          • Key Destination Markets
      • Wholesale Price Trend Analysis and Forecast
      • Seasonality Analysis
    • Bananas
      • Production Analysis
        • Production Volume
        • Area Harvested and Yield
      • Consumption Analysis (Value and Volume)
      • Trade Analysis (Value and Volume)
        • Import Market Analysis
          • Import Value and Volume
          • Key Supplying Markets
        • Export Market Analysis
          • Export Value and Volume
          • Key Destination Markets
      • Wholesale Price Trend Analysis and Forecast
      • Seasonality Analysis
  • Vegetables
    • Potato
      • Production Analysis
        • Production Volume
        • Area Harvested and Yield
      • Consumption Analysis (Value and Volume)
      • Trade Analysis (Value and Volume)
        • Import Market Analysis
          • Import Value and Volume
          • Key Supplying Markets
        • Export Market Analysis
          • Export Value and Volume
          • Key Destination Markets
      • Wholesale Price Trend Analysis and Forecast
      • Seasonality Analysis
    • Tomato
      • Production Analysis
        • Production Volume
        • Area Harvested and Yield
      • Consumption Analysis (Value and Volume)
      • Trade Analysis (Value and Volume)
        • Import Market Analysis
          • Import Value and Volume
          • Key Supplying Markets
        • Export Market Analysis
          • Export Value and Volume
          • Key Destination Markets
      • Wholesale Price Trend Analysis and Forecast
      • Seasonality Analysis
    • Lettuce
      • Production Analysis
        • Production Volume
        • Area Harvested and Yield
      • Consumption Analysis (Value and Volume)
      • Trade Analysis (Value and Volume)
        • Import Market Analysis
          • Import Value and Volume
          • Key Supplying Markets
        • Export Market Analysis
          • Export Value and Volume
          • Key Destination Markets
      • Wholesale Price Trend Analysis and Forecast
      • Seasonality Analysis
    • Chillies and Peppers
      • Production Analysis
        • Production Volume
        • Area Harvested and Yield
      • Consumption Analysis (Value and Volume)
      • Trade Analysis (Value and Volume)
        • Import Market Analysis
          • Import Value and Volume
          • Key Supplying Markets
        • Export Market Analysis
          • Export Value and Volume
          • Key Destination Markets
      • Wholesale Price Trend Analysis and Forecast
      • Seasonality Analysis
    • Onions
      • Production Analysis
        • Production Volume
        • Area Harvested and Yield
      • Consumption Analysis (Value and Volume)
      • Trade Analysis (Value and Volume)
        • Import Market Analysis
          • Import Value and Volume
          • Key Supplying Markets
        • Export Market Analysis
          • Export Value and Volume
          • Key Destination Markets
      • Wholesale Price Trend Analysis and Forecast
      • Seasonality Analysis

List of Companies Covered in this Report:

  • Market Overview
  • Market Drivers
  • Market Restraints
  • Opportunities
  • Challenges
  • Value Chain Analysis
  • Technologies and usage of AI in the Industry
  • Input Market Analysis
  • Distribution Channel Analysis
  • Market Sentiment Analysis
  • PESTLE Analysis
  • Regulatory Framework
  • Logistics and Infrastructure
  • Overview of the Competition
  • Recent Developments
  • Market Concentration Analysis
  • List of Key Players
  • Market Opportunities and Future Outlook

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

Table of Contents

1 Introduction
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 Research Methodology3 Executive Summary
4 Market Landscape
4.1 Market Overview
4.2 Market Drivers
4.2.1 Rising consumer preference for locally grown produce
4.2.2 Federal and provincial subsidy programs
4.2.3 Expansion of controlled-environment agriculture
4.2.4 Climate resilience and crop diversification strategies
4.2.5 Indigenous community-led horticulture projects
4.2.6 Off-take demand from plant-based food processors
4.3 Market Restraints
4.3.1 Climatic volatility and extreme weather
4.3.2 Farm-labor shortages and rising wages
4.3.3 Seasonal tariff gaps under trade agreements
4.3.4 Refrigerated logistics bottlenecks in remote areas
4.4 Opportunities
4.5 Challenges
4.6 Value Chain Analysis
4.7 Technologies and usage of AI in the Industry
4.8 Input Market Analysis
4.8.1 Seeds
4.8.2 Fertilizers
4.8.3 Crop Protection Chemicals
4.9 Distribution Channel Analysis
4.10 Market Sentiment Analysis
4.11 PESTLE Analysis
4.12 Regulatory Framework
4.13 Logistics and Infrastructure
5 Market Size and Growth Forecasts (Value and Volume)
5.1 Fruits
5.1.1 Apple
5.1.1.1 Production Analysis
5.1.1.1.1 Production Volume
5.1.1.1.2 Area Harvested and Yield
5.1.1.2 Consumption Analysis (Value and Volume)
5.1.1.3 Trade Analysis (Value and Volume)
5.1.1.3.1 Import Market Analysis
5.1.1.3.1.1 Import Value and Volume
5.1.1.3.1.2 Key Supplying Markets
5.1.1.3.2 Export Market Analysis
5.1.1.3.2.1 Export Value and Volume
5.1.1.3.2.2 Key Destination Markets
5.1.1.4 Wholesale Price Trend Analysis and Forecast
5.1.1.5 Seasonality Analysis
5.1.2 Berries
5.1.2.1 Production Analysis
5.1.2.1.1 Production Volume
5.1.2.1.2 Area Harvested and Yield
5.1.2.2 Consumption Analysis (Value and Volume)
5.1.2.3 Trade Analysis (Value and Volume)
5.1.2.3.1 Import Market Analysis
5.1.2.3.1.1 Import Value and Volume
5.1.2.3.1.2 Key Supplying Markets
5.1.2.3.2 Export Market Analysis
5.1.2.3.2.1 Export Value and Volume
5.1.2.3.2.2 Key Destination Markets
5.1.2.4 Wholesale Price Trend Analysis and Forecast
5.1.2.5 Seasonality Analysis
5.1.3 Grapes
5.1.3.1 Production Analysis
5.1.3.1.1 Production Volume
5.1.3.1.2 Area Harvested and Yield
5.1.3.2 Consumption Analysis (Value and Volume)
5.1.3.3 Trade Analysis (Value and Volume)
5.1.3.3.1 Import Market Analysis
5.1.3.3.1.1 Import Value and Volume
5.1.3.3.1.2 Key Supplying Markets
5.1.3.3.2 Export Market Analysis
5.1.3.3.2.1 Export Value and Volume
5.1.3.3.2.2 Key Destination Markets
5.1.3.4 Wholesale Price Trend Analysis and Forecast
5.1.3.5 Seasonality Analysis
5.1.4 Citrus
5.1.4.1 Production Analysis
5.1.4.1.1 Production Volume
5.1.4.1.2 Area Harvested and Yield
5.1.4.2 Consumption Analysis (Value and Volume)
5.1.4.3 Trade Analysis (Value and Volume)
5.1.4.3.1 Import Market Analysis
5.1.4.3.1.1 Import Value and Volume
5.1.4.3.1.2 Key Supplying Markets
5.1.4.3.2 Export Market Analysis
5.1.4.3.2.1 Export Value and Volume
5.1.4.3.2.2 Key Destination Markets
5.1.4.4 Wholesale Price Trend Analysis and Forecast
5.1.4.5 Seasonality Analysis
5.1.5 Bananas
5.1.5.1 Production Analysis
5.1.5.1.1 Production Volume
5.1.5.1.2 Area Harvested and Yield
5.1.5.2 Consumption Analysis (Value and Volume)
5.1.5.3 Trade Analysis (Value and Volume)
5.1.5.3.1 Import Market Analysis
5.1.5.3.1.1 Import Value and Volume
5.1.5.3.1.2 Key Supplying Markets
5.1.5.3.2 Export Market Analysis
5.1.5.3.2.1 Export Value and Volume
5.1.5.3.2.2 Key Destination Markets
5.1.5.4 Wholesale Price Trend Analysis and Forecast
5.1.5.5 Seasonality Analysis
5.2 Vegetables
5.2.1 Potato
5.2.1.1 Production Analysis
5.2.1.1.1 Production Volume
5.2.1.1.2 Area Harvested and Yield
5.2.1.2 Consumption Analysis (Value and Volume)
5.2.1.3 Trade Analysis (Value and Volume)
5.2.1.3.1 Import Market Analysis
5.2.1.3.1.1 Import Value and Volume
5.2.1.3.1.2 Key Supplying Markets
5.2.1.3.2 Export Market Analysis
5.2.1.3.2.1 Export Value and Volume
5.2.1.3.2.2 Key Destination Markets
5.2.1.4 Wholesale Price Trend Analysis and Forecast
5.2.1.5 Seasonality Analysis
5.2.2 Tomato
5.2.2.1 Production Analysis
5.2.2.1.1 Production Volume
5.2.2.1.2 Area Harvested and Yield
5.2.2.2 Consumption Analysis (Value and Volume)
5.2.2.3 Trade Analysis (Value and Volume)
5.2.2.3.1 Import Market Analysis
5.2.2.3.1.1 Import Value and Volume
5.2.2.3.1.2 Key Supplying Markets
5.2.2.3.2 Export Market Analysis
5.2.2.3.2.1 Export Value and Volume
5.2.2.3.2.2 Key Destination Markets
5.2.2.4 Wholesale Price Trend Analysis and Forecast
5.2.2.5 Seasonality Analysis
5.2.3 Lettuce
5.2.3.1 Production Analysis
5.2.3.1.1 Production Volume
5.2.3.1.2 Area Harvested and Yield
5.2.3.2 Consumption Analysis (Value and Volume)
5.2.3.3 Trade Analysis (Value and Volume)
5.2.3.3.1 Import Market Analysis
5.2.3.3.1.1 Import Value and Volume
5.2.3.3.1.2 Key Supplying Markets
5.2.3.3.2 Export Market Analysis
5.2.3.3.2.1 Export Value and Volume
5.2.3.3.2.2 Key Destination Markets
5.2.3.4 Wholesale Price Trend Analysis and Forecast
5.2.3.5 Seasonality Analysis
5.2.4 Chillies and Peppers
5.2.4.1 Production Analysis
5.2.4.1.1 Production Volume
5.2.4.1.2 Area Harvested and Yield
5.2.4.2 Consumption Analysis (Value and Volume)
5.2.4.3 Trade Analysis (Value and Volume)
5.2.4.3.1 Import Market Analysis
5.2.4.3.1.1 Import Value and Volume
5.2.4.3.1.2 Key Supplying Markets
5.2.4.3.2 Export Market Analysis
5.2.4.3.2.1 Export Value and Volume
5.2.4.3.2.2 Key Destination Markets
5.2.4.4 Wholesale Price Trend Analysis and Forecast
5.2.4.5 Seasonality Analysis
5.2.5 Onions
5.2.5.1 Production Analysis
5.2.5.1.1 Production Volume
5.2.5.1.2 Area Harvested and Yield
5.2.5.2 Consumption Analysis (Value and Volume)
5.2.5.3 Trade Analysis (Value and Volume)
5.2.5.3.1 Import Market Analysis
5.2.5.3.1.1 Import Value and Volume
5.2.5.3.1.2 Key Supplying Markets
5.2.5.3.2 Export Market Analysis
5.2.5.3.2.1 Export Value and Volume
5.2.5.3.2.2 Key Destination Markets
5.2.5.4 Wholesale Price Trend Analysis and Forecast
5.2.5.5 Seasonality Analysis
6 End Use Applications and Industries
6.1 Primary Applications and Emerging Applications
6.2 Consumption Breakdown by Industries
7 Competitive Landscape
7.1 Overview of the Competition
7.2 Recent Developments
7.3 Market Concentration Analysis
7.4 List of Key Players
7.4.1 Mastronardi Produce Ltd.
7.4.2 Red Sun Farms Ontario Inc.
7.4.3 Nature Fresh Farms Inc.
7.4.4 Les Serres Sagami Inc.
7.4.5 Great Lakes Greenhouses Inc.
7.4.6 Mucci International Marketing Inc.
7.4.7 McCain Foods Limited
7.4.8 Cavendish Farms Inc.
7.4.9 Lamb Weston Holdings, Inc.
7.4.10 PepsiCo, Inc.
7.4.11 GoodLeaf Farms Ltd.
7.4.12 UP Vertical Farms Ltd.
7.4.13 Elevation Farms Inc.
7.4.14 Loblaw Companies Limited
7.4.15 Sobeys Inc.
7.5 Market Opportunities and Future Outlook

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