Countertops Global Market Report 2024

The countertops market has grown steadily in recent years. It will grow from $93.94 billion in 2023 to $97.53 billion in 2024 at a compound annual growth rate (CAGR) of 3.8%. The expansion observed during the historical period can be ascribed to advancements in materials, shifts in aesthetic preferences, trends within the real estate market, and the prevalence of kitchen renovation activities.

The countertops market is expected to see steady growth in the next few years. It will grow to $110.16 billion in 2028 at a compound annual growth rate (CAGR) of 3.1%. The anticipated growth in the forecast period can be linked to the rising demand for sustainable materials, evolving preferences for customization, the ongoing trend of urbanization and modern living, increasing concerns for health and hygiene, as well as the influence of premium and luxury trends in the market. Key trends expected during the forecast period encompass innovations in edge profiles, the utilization of recycled and upcycled materials, the incorporation of digital printing technology, a growing preference for low-maintenance materials, and the expansion of online sales channels in the industry.

Anticipated growth in the countertops market is driven by an increasing number of residential constructions. Residential construction involves the expansion, remodeling, or creation of residences or structures for residential use. Countertops play a vital role in these constructions, serving various functions such as food preparation, cooking, and storage. For example, data from August 2022, according to the U.S. Department of Housing and Urban Development and the U.S. Census Bureau, indicates a 3.5% increase in privately owned housing completions and a 1.1% increase in authorized housing units from 2021 to 2022. This upward trend in residential construction is expected to fuel the demand for countertops in the market.

The expansion of the countertop market is propelled by the increasing number of restaurants. Restaurants, establishments serving prepared food and beverages, rely on countertops for various kitchen activities. As more restaurants are established or undergo renovations, there is a heightened demand for durable and functional countertops. For instance, as of October 2023, the U.S. has over one million restaurants, employing 15.6 million people, with 101,811 chain restaurants in existence as of 2021. This surge in restaurant numbers contributes significantly to the growth of the countertop market.

A key trend influencing the countertops market is product innovation. Major companies are introducing a new range of countertops with modern applications and properties. For instance, in February 2021, SapienStone, an Italy-based manufacturer, launched ACTIVE SURFACES countertops. These countertops possess antibacterial, antiviral, anti-pollution, anti-odor, and self-cleaning properties. The incorporation of such innovative features addresses crucial aspects of sanitation in kitchens, enhancing human health protection. This trend emphasizes the continuous evolution of countertop offerings to meet contemporary demands.

Major companies in the countertops market are leveraging automation technology to gain a competitive edge. Automation involves the use of control systems and processes to perform tasks without human intervention. In June 2022, Hindware Limited, an India-based building products company, introduced Easy Clean countertop basin and shower enclosures. These products feature an innovative auto-clean function, ensuring hygiene and freshness by automatically cleansing the basin after each use. This incorporation of automation technology reflects a commitment to delivering enhanced hygiene solutions in countertop products.

In September 2023, Artisan Design Group (ADG), a U.S.-based interior finishes company, completed the acquisition of KB Kitchen & Bath Concepts Inc., a manufacturer of kitchen and bath cabinetry and countertops. This strategic move strengthens ADG's presence in the Carolinas, providing expanded coverage in the single-family market and enhancing its cabinet offerings in the region. The acquisition underscores ADG's commitment to growth and market expansion through strategic acquisitions.

Major companies operating in the countertops market report are Strasser Steine GmbH, Wilsonart International Holdings LLC, Aro Granite Industries Limited, Masco Corporation, Grupo Cosentino S.A., Century Plyboards & Industries Limited, Greenply Industries Limited, Georgia-Pacific LLC, Weyerhaeuser Corporation, Eksons Corporation Berhad, Jaya Tiasa Holdings Berhad, WTK Holdings Berhad, Linyi Junli Wood Products Co Ltd., Atlantis Marble and Granite Inc., Bergen Marble and Granite Inc., Cambria Company LLC, Lotte Advanced Materials Corp., E.I. du Pont de Nemours and Company, Pokarna Limited, Granite America Inc., Arborite Canada Inc., Aristech Surfaces LLC, Formica Corporation, Asian Granito India Limited, Vicostone Quartz Surfaces, Dal-Tile Corporation, ROSSKOPF + PARTNER AG, Caesarstone Ltd., Silestone Quartz Surfaces, Precision Countertops Inc., Silverstone Technology Co Ltd., StonePark USA LLC, Okite Quartz Surfaces, LG Hausys Viatera, M S International Inc., Hanwha L&C Corporation, Compac The Surface Company.

North America was the largest region in the global countertops market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the countertops market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the countertops market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Primary countertop materials encompass natural stone, engineered stone, concrete, solid surfaces, plastic laminate, and wood. Natural stone denotes a mineral-rich rock sourced from the earth, primarily employed in construction. Such stones, including granite and quartzite, are favored in kitchen countertop applications due to their robustness and visual appeal. These materials cater to a diverse clientele spanning residential, commercial, and industrial sectors.

The countertops market research report provides countertops market statistics, including the countertops industry global market size, regional shares, competitors with a countertops market share, detailed countertops market segments, market trends, and opportunities, and any further data you may need to thrive in the countertops industry. This countertops market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The countertops market consists of sales of marble countertops and stainless-steel countertops. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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