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Asia-Pacific (APAC) Digital Signage Market Summary, Competitive Analysis and Forecast to 2027

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    Report

  • 51 Pages
  • July 2023
  • Region: Asia Pacific
  • GlobalData
  • ID: 5867849
Digital Signage in Asia-Pacific industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • Digital signage helps broadcast digital audio-visual content to multiple screens in different locations to deliver commercial content, news, and alerts. The market scope includes LCD, LED, and projection.
  • The Asia-Pacific digital signage market had total revenues of $6,905.2 million in 2022, representing a compound annual growth rate (CAGR) of 4.4% between 2017 and 2022.
  • The hardware segment accounted for the market's largest proportion in 2022, with total revenues of $3,696.5 million, equivalent to 53.5% of the market's overall value.
  • The Asia-Pacific region dominated the global digital signage market in 2022, capturing the second-largest share of 26.5%.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the digital signage market in Asia-Pacific
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the digital signage market in Asia-Pacific
  • Leading company profiles reveal details of key digital signage market players' global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Asia-Pacific digital signage market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the Asia-Pacific digital signage market by value in 2022?
  • What will be the size of the Asia-Pacific digital signage market in 2027?
  • What factors are affecting the strength of competition in the Asia-Pacific digital signage market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Asia-Pacific's digital signage market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading players?
7.4. What have been the most recent developments in the market?
8 Company Profiles
8.1. Samsung Electronics Co Ltd.
8.2. LG Electronics, Inc.
8.3. Sony Corporation
8.4. Panasonic Holdings Corporation
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related Research
  • About the Publisher
List of Tables
Table 1: Asia-Pacific digital signage market value: $ million, 2017-22
Table 2: Asia-Pacific digital signage market category segmentation: % share, by value, 2017-2022
Table 3: Asia-Pacific digital signage market category segmentation: $ million, 2017-2022
Table 4: Asia-Pacific digital signage market geography segmentation: $ million, 2022
Table 5: Asia-Pacific digital signage market value forecast: $ million, 2022-27
Table 6: Samsung Electronics Co Ltd.: key facts
Table 7: Samsung Electronics Co Ltd.: annual financial ratios
Table 8: Samsung Electronics Co Ltd.: key employees
Table 9: Samsung Electronics Co Ltd.: key employees Continued
Table 10: LG Electronics, Inc.: key facts
Table 11: LG Electronics, Inc.: annual financial ratios
Table 12: LG Electronics, Inc.: key employees
Table 13: Sony Corporation: key facts
Table 14: Sony Corporation: annual financial ratios
Table 15: Sony Corporation: key employees
Table 16: Sony Corporation: key employees Continued
Table 17: Panasonic Holdings Corporation: key facts
Table 18: Panasonic Holdings Corporation: annual financial ratios
Table 19: Panasonic Holdings Corporation: key employees
Table 20: Panasonic Holdings Corporation: key employees Continued
Table 21: Asia-Pacific exchange rate, 2018-22
List of Figures
Figure 1: Asia-Pacific digital signage market value: $ million, 2017-22
Figure 2: Asia-Pacific digital signage market category segmentation: $ million, 2017-2022
Figure 3: Asia-Pacific digital signage market geography segmentation: % share, by value, 2022
Figure 4: Asia-Pacific digital signage market value forecast: $ million, 2022-27
Figure 5: Forces driving competition in the digital signage market in Asia-Pacific, 2022
Figure 6: Drivers of buyer power in the digital signage market in Asia-Pacific, 2022
Figure 7: Drivers of supplier power in the digital signage market in Asia-Pacific, 2022
Figure 8: Factors influencing the likelihood of new entrants in the digital signage market in Asia-Pacific, 2022
Figure 9: Factors influencing the threat of substitutes in the digital signage market in Asia-Pacific, 2022
Figure 10: Drivers of degree of rivalry in the digital signage market in Asia-Pacific, 2022

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Samsung Electronics Co Ltd.
  • LG Electronics, Inc.
  • Sony Corporation
  • Panasonic Holdings Corporation