Europe Gems & Jewelry Market Outlook, 2028

Europe has a long history when it comes to jewelry. In fact, some of the earliest artifacts uncovered date back tens of thousands of years and are linked to Homo sapiens and Neanderthals. The first ornamental items were created from hunting relics tens of thousands of years ago and featured animal bones, teeth, and claws. Their goal was to support locals in showcasing their courage and accountability. They eventually evolved into prestige insignia for the wealthy and powerful as civilization spread. In contemporary European culture, jewelry serves a variety of purposes. It is intended to enhance someone's physical appearance, stand up for particular causes, and highlight their personalities and values. It is also seen as a statement of financial power and a differentiator of class. The gems and jewelry market in Europe is a multifaceted landscape that embraces a wide array of products, materials, and styles. Diamonds, precious metals like gold and silver, and a stunning array of colored gemstones are at the forefront of this industry. The European market is driven by a blend of factors including historical traditions, fashion trends, economic prosperity, and cultural values. Europe has been a hub of artistic innovation and craftsmanship for centuries. The region is renowned for its jewelry heritage, with iconic houses like Cartier, Bulgari, and Tiffany & Co. having left an indelible mark on the industry. Artisans and jewelers in Europe have mastered the art of creating timeless pieces that blend exquisite design with meticulous attention to detail. Just as European fashion houses have embraced sustainable practices, the gems and jewelry industry is also seeing a shift towards ethical sourcing and sustainability. Consumers are increasingly conscious of the environmental and ethical impact of their purchases. This has led to a rise in demand for responsibly sourced materials, transparency in supply chains, and support for fair labor practices.

According to the research report, “Europe Gems & Jewelry Market Outlook, 2028” the market is anticipated to add over USD 13 Billion from 2023 to 2028. The demand in the imitation jewelry business in Europe is mostly being driven by the rising costs of diamonds, solid gold, and other metals. Producing lovely replica jewelry designs where consumers are interested in purchasing such jewelry aids in market expansion. The demand on the market is further fueled by the globalization of brands throughout the European region. The degree of demand in the market is due to expanding e-commerce platforms in metropolitan areas and rising disposable income in developing countries. The leading players' release of strategic developments is significantly boosting this market's demand. The market for imitation jewelry in Europe is expected to grow as low-cost jewelry becomes more in demand. Due to their growing fashion consciousness, teenagers are demonstrating an interest in fashion jewelry, which is another factor boosting the market's growth pace. The introduction of numerous items with varied styles at affordable prices is drawing buyers, which is propelling the growth of the imitation jewelry industry in Europe. The market growth rate in Europe is also influenced by the increased demand for male costume jewelry in several nations. In the upcoming years, it is projected that growing consumer awareness of the availability of international brands would present growth prospects for the Europe imitation jewelry industry. While Europe's gems and jewelry industry is steeped in tradition, it is also evolving to cater to modern tastes. Contemporary designers are pushing boundaries, experimenting with new materials, innovative designs, and unique aesthetics. This fusion of old-world charm and modern creativity has given rise to an exciting and diverse range of jewelry pieces.

Based on the countries, Spain is expected to grow with prominent CAGR during the forecast period. Spain, a country steeped in history and culture, is renowned for its vibrant traditions, architectural marvels, and culinary delights. Beyond these well-celebrated aspects lies another facet of Spain's allure - its blossoming Gems & Jewelry Market. With a blend of rich heritage, evolving consumer preferences, and global influences, the Spanish jewelry market has been on a captivating journey of growth and transformation. Jewelry often holds cultural and historical significance. Spain has a rich history and cultural heritage, and traditional jewelry styles and designs can hold sentimental value for people. There is a trend of people embracing their cultural heritage through the purchase of traditional jewelry. One of the driving forces behind the growth of Spain's Gems & Jewelry Market is the country's economic prosperity. As the Spanish economy has witnessed steady growth, so has the disposable income of its citizens. With more financial flexibility, consumers are increasingly indulging in luxury purchases, and fine jewelry has emerged as a favored choice. This rise in disposable income has also led to an increased demand for exclusive and personalized jewelry pieces, as buyers seek to express their individuality.

Bracelets segment is expected to grow with more than 6% CAGR by 2023-28 in Europe gems & jewelry market. Bracelets are versatile accessories that can be worn with a wide range of outfits and for various occasions. Whether it's a casual outing, a formal event, or even daily wear, bracelets offer a stylish way to enhance an individual's overall look. This adaptability makes bracelets a popular choice among consumers who seek accessories that complement different styles. Also, the trend of stacking and layering bracelets has gained substantial traction. This trend involves wearing multiple bracelets together, often mixing different styles, materials, and sizes to create a personalized and visually appealing wrist stack. This trend encourages consumers to buy multiple bracelets to achieve a fashionable and curated look. Based on the material, platinum is highly valued for its rarity, durability, and luxurious appearance. It is often associated with prestige and exclusivity, making it a preferred metal for crafting high-end jewelry pieces. Platinum is a popular choice for engagement rings and wedding bands in Europe. Its white, lustrous finish complements the brilliance of diamonds and other gemstones, creating a timeless and elegant look. Platinum's strength and malleability allow jewelers to create intricate designs and settings for gemstones. It can be used for a variety of jewelry styles, from classic to modern, due to its adaptability. Platinum is hypoallergenic, making it a great choice for individuals with sensitive skin. It does not cause skin irritations or allergies, which is an important factor for many customers. In Europe, platinum jewelry is often marked with specific hallmarks indicating its purity and authenticity. These hallmarks vary from country to country and are used to ensure the quality and authenticity of the metal.

Many European royal families have had a profound influence on jewelry trends. The iconic sapphire engagement ring worn by Princess Diana and now by Catherine, Duchess of Cambridge, is a prime example of how royal choices impact popular fashion. Europe has a rich history of jewelry design and craftsmanship. From the intricate designs of the Renaissance to the art nouveau and art deco movements, European jewelry has often reflected the cultural and artistic trends of its time. The House of Fabergé, known for its exquisite and intricate jeweled eggs created for the Russian Imperial family, remains an enduring symbol of luxury and craftsmanship. Although based in Russia, Fabergé's creations had a significant impact on European jewelry design. Also, Europe is home to some of the world's most famous jewelry houses, including Cartier, Tiffany & Co., Bulgari, and Chopard. These brands have played a pivotal role in shaping jewelry trends and setting industry standards. European gem cutters have historically been at the forefront of innovation in gemstone cutting techniques. The rose cut and cabochon cut are examples of cutting styles that originated in Europe and continue to influence jewelry design. Additionally, European jewelry designers often blur the lines between art and fashion, creating pieces that are not just accessories, but wearable works of art. This approach to design adds a layer of sophistication and uniqueness to the market. The fashion segment is projected to grow with more than 6% CAGR by the end of the forecast period.

Based on the distribution channel, jewelry stores in Europe play a crucial role in the gems and jewelry industry, serving as hubs for buying, selling, and showcasing various types of jewelry to consumers. Jewelry stores are primary points of sale for consumers looking to purchase jewelry. They offer a physical space where customers can browse, try on, and purchase a wide range of jewelry items, from engagement rings and necklaces to bracelets and watches. Jewelry stores educate customers about different types of gemstones, metals, and jewelry-making techniques. They provide information about the Four Cs of diamonds (cut, color, clarity, and carat weight) and help customers make informed decisions. Many jewelry stores offer customization and personalization services, allowing customers to create unique, one-of-a-kind pieces that hold special meaning. This could include engraving, selecting specific gemstones, or designing entirely bespoke jewelry. Jewelry stores collaborate with suppliers, artisans, and jewelry designers to curate collections that align with market trends and customer preferences. They source a variety of gems, metals, and styles to offer a diverse selection. In addition to that, jewelry stores cater to special occasions like engagements, weddings, anniversaries, birthdays, and more. They offer engagement rings, wedding bands, and other celebratory pieces that hold sentimental value. In Europe, where many regions have deep historical and cultural ties to jewelry-making, jewelry stores play a role in preserving traditional techniques and designs while adapting to modern tastes.

The increasing demand for luxury products is being driven by the growing number of high-net-worth individuals in Europe. These individuals are increasingly spending on luxury goods, including jewelry. The growing trend of personalized and customized jewelry is being driven by the increasing popularity of self-expression and the growing desire to own unique and one-of-a-kind pieces of jewelry. For example, many jewelry brands now offer the option to customize necklaces, rings, and bracelets with initials, birthstones, or other personal symbols. The increasing awareness of ethical and sustainable jewelry is being driven by the growing concerns about environmental and social responsibility. Many jewelry brands are now committed to using recycled materials and/or producing their jewelry in an ethical and sustainable manner. The rise of online jewelry retailers is being driven by the convenience and affordability of online shopping. Many consumers now prefer to shop for jewelry online, where they can compare prices and find a wider selection of products. The growing popularity of colored gemstones is being driven by the growing demand for unique and stylish jewelry. Colored gemstones offer a wider range of colors and styles than diamonds, making them a popular choice for consumers who are looking for something different.

Market Dynamics

• Royalty and Historical Significance: Europe's history is rich with royalty, aristocracy, and historical events that have left a significant impact on the gems and jewelry market. Many European countries have a strong tradition of royal families and aristocratic societies, and jewelry has played a central role in their culture, traditions, and ceremonies. These historical connections have contributed to the allure and prestige associated with certain types of jewelry. Pieces that have been worn by royals or have historical significance often command premium prices and become highly sought after by collectors and enthusiasts. The stories behind these pieces add an extra layer of fascination and exclusivity, driving demand for such items in the European market.
• Economic Volatility and Luxury Consumption: The Europe gems and jewelry market faces a challenge related to economic volatility and its impact on luxury consumption. Economic downturns or uncertainties can lead to shifts in consumer spending patterns, particularly in the luxury segment. During challenging economic times, consumers might cut back on discretionary spending, including high-end jewelry purchases. The market's ability to navigate these economic challenges while maintaining demand for luxury jewelry is crucial. Brands that can adapt their strategies to cater to changing economic conditions and consumer sentiments stand a better chance of sustaining their market presence.
• Vintage and Antique Revival: A trend that has gained momentum in the Europe gems and jewelry market is the revival of vintage and antique styles. Consumers are increasingly drawn to the unique charm and historical significance of vintage and antique jewelry pieces. These pieces often have intricate craftsmanship, distinctive designs, and a story to tell. Jewelry brands are responding by creating modern pieces inspired by vintage aesthetics, incorporating elements such as filigree work, Art Nouveau motifs, and Victorian influences. This trend caters to consumers seeking pieces that stand out from mass-produced jewelry and carry a sense of timeless elegance.

Key Players Insights

Key players like LVMH Moët Hennessy Louis Vuitton, Kering S.A., Compagnie Financière Richemont S.A, Ralph Lauren Corporation, Burberry Group plc, D. Swarovski KG, Prada S.p.A., The Swatch Group Ltd, Giorgio Armani S.p.A., Chanel Limited, Titan Company Limited, Pandora A/S, Graff Diamonds International Ltd., Chopard compete fiercely in the gems and jewelry market. To enhance their geographic reach and consumer base, major businesses are concentrating on online distribution channels for the online marketing and branding of their products. Due to their rising income levels and cultural traditions, wherein people in China and India view giving jewelry ornaments as auspicious, leading manufacturers in the gems and jewelry industry are concentrating on utilizing the opportunities presented by these emerging markets to increase their revenue. To give their product offers a luxurious feel and flawless craftsmanship, the leading brands are launching innovative projects and new product advancements.

Considered in this report

• Geography: Europe
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Europe Gems & Jewelry with its value and forecast along with its segments
• Country-wise Gems & Jewelry market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Countries covered in the report:

• Germany
• United Kingdom
• France
• Spain
• Italy
• Russia

By Material

• Gold
• Silver
• Platinum
• Diamond
• Others (Gemstones, palladium, titanium, bronze, copper, brass)

By Product

• Rings
• Necklaces
• Earrings
• Bracelets
• Chains and Pendants
• Others (brooches, cufflinks, and hair accessories)

By Application

• Weddings
• Collections
• Festive Blessing
• Fashions
• Others (birthdays, graduations, or religious holidays)

By Distribution Channel

• Jewelry Stores
• Multi Branded Stores
• Standalone
• Online

The approach of the report:

This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations and organizations related to the Gems & Jewelry industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.