Global Commerce Cloud Market Growth
The growth of the commerce cloud market is driven by its ability to enable businesses to expand internationally without the high costs of infrastructure, providing a cost-effective solution by eliminating the need for physical hardware. Scalability allows businesses to adjust to demand, while flexibility ensures they can adapt to market changes. Cloud tools improve customer experiences by delivering faster, more personalised services. In September 2023, Merkle, a leader in data-driven customer experience management, introduced its global accelerator for Salesforce Commerce Cloud, helping brands implement a modern composable, API-first architecture more quickly, enhancing integration with platforms like Contentful and Magnolia.Cloud solutions effortlessly integrate with various business applications such as ERP, CRM, and marketing tools, offering real-time data access for quick decision-making, thus influencing the commerce cloud market dynamics and trends. With advanced security measures like encryption and multi-factor authentication, businesses ensure the protection of their data. The cloud promotes collaboration across different locations while enabling quicker time-to-market for new products and services.
Key Trends and Recent Developments
The commerce cloud market expansion is propelled by the integration of AI and machine learning with cloud technologies, a growing emphasis on security and data privacy, the rise of multi-cloud and hybrid environments, and the increasing popularity of cloud-based e-commerce platforms.November 2024
SAP Service Cloud integrated Coveo’s AI-driven search and recommendation capabilities as part of an expanded partnership. This resulted in the launch of the SAP Endorsed App, Coveo AI Search and Recommendations for SAP Customer Experience, available on the SAP Store. The integration helps businesses enhance customer interactions with AI-powered tools.August 2024
GroupM, the media investment arm of WPP, introduced a global Integrated Commerce Management solution in collaboration with Pacvue. By merging GroupM's data and insights with Pacvue’s technology, this integrated solution improves media management and retail operations for clients. Retail media is the fastest-growing sector in digital advertising.January 2024
Ahead of NRF 2024, Google Cloud introduced several AI-powered solutions to enhance retail operations. These include generative AI chatbots for personalised shopping, catalog enrichment tools, and improved search technology. Google Distributed Cloud Edge helps retailers scale AI applications across locations, aiming to modernise customer experiences and operations.June 2023
Salesforce announced that J.P. Morgan launched its Payments Partner Network, powered by Commerce Cloud. This marketplace integrates third-party partners with J.P. Morgan’s Payments platform, allowing clients to discover relevant solutions. J.P. Morgan aims to create the world’s leading global ecosystem for end-to-end payment partner solutions.Cloud Integration with AI and Machine Learning is Influencing Commerce Cloud Market Dynamics and Trends
The integration of Artificial Intelligence (AI) and Machine Learning (ML) into commerce cloud platforms is transforming the way businesses operate, enabling automation and delivering personalised customer experiences. These technologies offer businesses deeper insights into consumer behaviour, optimising operations, predicting trends, and enhancing decision-making processes. Cloud computing accelerates AI and ML deployment, allowing businesses to scale operations dynamically and receive real-time, hyper-personalised insights. This combination helps companies improve efficiency, achieve business outcomes faster, and foster transformative changes that drive success in an increasingly competitive landscape, reshaping the commerce cloud market.
Increased Focus on Security and Data Privacy is Driving the Commerce Cloud Market Growth
With businesses increasingly adopting global commerce cloud solutions, cybersecurity has become a top priority. Cloud platforms are incorporating advanced security features, such as end-to-end encryption, multi-factor authentication, and real-time threat monitoring, to safeguard data privacy and prevent cyber-attacks. This heightened focus on security helps businesses address growing concerns about data breaches and regulatory compliance. In November 2023, three-year partnership formed between Konecta and Google Cloud. This collaboration leverages AI to automate processes, boost productivity, and enhance customer experience, ensuring businesses remain competitive while maintaining secure, efficient operations.Expansion of Multi-Cloud and Hybrid Environments is Impacting Commerce Cloud Market Revenue
The rise of multi-cloud and hybrid cloud strategies is reshaping the commerce cloud market, offering businesses greater flexibility and scalability. By adopting these strategies, companies can avoid vendor lock-in while leveraging the best features of multiple cloud providers. This approach allows businesses to maintain control over sensitive data while easily deploying applications and services across different cloud environments. In November 2024, Hitachi Vantara launched new solutions via its Virtual Storage Platform One data platform to optimise storage and data management for AI and analytics workloads. The new solutions offer security, simplicity, and scalable data management, benefiting businesses adopting multi-cloud environments.Rise of Cloud-Based E-commerce Platforms is a Key Trend in the Commerce Cloud Market
The rapid growth of e-commerce is significantly driving the adoption of cloud-based platforms in the market. These platforms offer businesses scalable, flexible, and cost-effective solutions to manage sales, customer service, marketing, and other aspects of their operations. Cloud-based e-commerce platforms integrate seamlessly with payment systems, inventory management tools, and CRM software, helping businesses streamline their processes and meet customer demands more effectively. In November 2024, Garanti BBVA, a Turkish bank, launched TAMi, a digital payments platform that simplifies online transactions by offering a multi-bank POS system and prepaid cards, supporting e-commerce businesses and consumers.Global Commerce Cloud Market Trends
The demand for the commerce cloud market is driven by the integration of AI and analytics into cloud platforms, enabling businesses to gain valuable insights from customer data, enhancing decision-making. Cloud solutions reduce IT costs, enabling businesses to focus on core activities. Agility improves, allowing quick responses to disruptions, while disaster recovery ensures continuity. Multi-device access facilitates remote management. In October 2023, Flipkart launched 'Flipkart Commerce Cloud', providing AI-driven retail technology solutions for international e-commerce platforms, including tools for pricing, inventory management, and forecasting, supporting global retailers to scale securely and efficiently.The commerce cloud market opportunities are expanding as cloud platforms automate routine tasks, boosting efficiency in inventory management, order processing, and customer service. Maintenance costs are minimised as cloud providers handle updates. Global payment capabilities simplify international transactions, while advanced analytics offer in-depth customer insights. Furthermore, the cloud helps promote sustainability by reducing carbon footprints compared to traditional data centres.
Global Commerce Cloud Industry Segmentation
The report titled “Global Commerce Cloud Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:Market Breakup by Component
- Platforms
- Services
Market Breakup by Organization Size
- Small and Medium-Sized Businesses
- Large Enterprises
Market Breakup by Application
- Electronics, Furniture, and Bookstores
- Grocery and Pharmaceutical
- Automotive
- Fashion and Apparel
- Quick Service Restaurants
- Travel and Hospitality
- Beauty and Cosmetics
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Global Commerce Cloud Market Share
According to the commerce cloud market analysis, the market is primarily driven by the scalability, flexibility, and cost-effectiveness offered by commerce cloud platforms. These platforms allow businesses to efficiently manage online sales by integrating with various applications, providing real-time data access, and automating tasks like inventory management and order processing. This leads to enhanced operational efficiency and improved customer experiences. In September 2024, Salesforce launched the next generation of Commerce Cloud, which unifies B2C, DTC, B2B commerce, order management, and payments on a single platform powered by AI. The new features, such as Agentforce agents and enhanced inventory planning tools, enable seamless cross-channel integration and revenue growth.The growth of the commerce cloud market is significantly driven by the comprehensive services provided within the cloud. These services offer tailored solutions for businesses to optimise their digital commerce operations, such as cloud integration, security management, data analytics, and AI-powered tools. They enhance customer engagement, ensure data privacy, and streamline transactions, fostering growth and innovation. In September 2024, Vantage Discovery launched its first app on Salesforce Commerce Cloud, marking an important milestone in AI-driven retail innovation. The app transitions from traditional keyword-based search to more efficient, AI-powered semantic search, leading to better shopper experiences and higher conversion rates. Vantage raised USD 20 million in funding to further advance this technology.
Competitive Landscape
The commerce cloud market key players specialise in the quote-to-cash process, offering a suite of products to help businesses automate their sales, revenue, and contract management operations. These solutions seamlessly integrate with Salesforce, allowing companies to streamline pricing, quoting, contract generation, and revenue recognition processes. They are particularly recognised for optimising pricing models and automating workflows, which improve operational efficiency and support business growth.Apttus Corporation
Apttus Corporation, headquartered in California, United States was established in 2006. The company specialises in providing cloud-based solutions for managing sales, contracts, and revenue. Apttus' platform integrates with Salesforce, helping businesses automate their quote-to-cash processes, improve sales efficiency, and ensure compliance.Salesforce, Inc.
Salesforce, Inc. was founded in 1999 and is headquartered in San Francisco, United States. As a global leader in customer relationship management (CRM), Salesforce offers cloud-based solutions for sales, service, marketing, and more. The company helps businesses enhance customer engagement and drive growth through its innovative CRM tools and ecosystem.
IBM Corporation
Founded in 1911, IBM Corporation is based in Armonk, New York. A global leader in technology and consulting, IBM provides hardware, software, and services to businesses worldwide. The company is known for its innovations in AI, cloud computing, and quantum computing, driving digital transformation for clients globally.Oracle Corp.
Established in 1977 and headquartered in Texas, United States, Oracle Corporation is a multinational technology company specialising in database software, cloud services, and enterprise solutions. Known for its comprehensive suite of business applications, Oracle offers solutions for businesses in various industries, from finance to supply chain management.
Other key players in the commerce cloud market report are BigCommerce, Episerver, Magento, Conga, and SAP, among others.
Table of Contents
Companies Mentioned
The key companies featured in this Commerce Cloud market report include:- Apttus Corporation
- Salesforce, Inc.
- IBM Corporation
- Oracle Corp.
- BigCommerce
- Episerver
- Magento
- Conga
- SAP
Table Information
Report Attribute | Details |
---|---|
No. of Pages | 156 |
Published | August 2025 |
Forecast Period | 2025 - 2034 |
Estimated Market Value ( USD | $ 17.71 Billion |
Forecasted Market Value ( USD | $ 129.37 Billion |
Compound Annual Growth Rate | 22.0% |
Regions Covered | Global |
No. of Companies Mentioned | 10 |