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Global Communication Platform-as-a-Service Market (CPaaS) by Component (Service, Solution), Organization Size (Large Enterprises, Small & Medium Enterprises (SMEs)), End-User - Forecast 2024-2030

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  • 191 Pages
  • March 2024
  • Region: Global
  • 360iResearch™
  • ID: 5887884
UP TO OFF until Dec 31st 2024
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The Communication Platform-as-a-Service Market size was estimated at USD 17.23 billion in 2023, USD 22.52 billion in 2024, and is expected to grow at a CAGR of 35.27% to reach USD 142.87 billion by 2030.

Communication platform-as-a-service offers real-time communication through SMS, voice, video, text, and more additional channels. The growing focus of businesses on customer engagement is anticipated to drive the communication platform-as-a-service. Similarly, the advancements in cloud technologies are expected to boost CPaaS adoption. Further, as industries are witnessing digital transformation, enterprises are keen on investing in various communication platforms to connect with customers digitally. However, these solutions are vulnerable to data security issues where the lack of solid security procedures frequently results in enterprise vulnerabilities and fraud attacks. Data breaches lead to the loss of trust and revenue, even in international companies, and hence the risk-to-benefit ratio for communication safety is crucial against any possible security threats. Nevertheless, an increase in technological advancement, such as using AI, cloud, and other technologies to overcome market challenges, is expected to offer remunerative opportunities for expanding the communication platform as a service market during the forecast period.

Regional Insights

The presence of key players across various industries from North America, Europe, and APAC and their increased demand for advanced communication platform systems are fueling the market growth over the past few years. The market is rapidly growing in the U.S. and Canada owing to a rapidly increasing customer base across all communication channels to help industries create excellent customer relationships and expand their customer base. Countries including China, Japan, India, and Singapore are projected to witness notable growth in the forecast period due to rising government investments in digital transformation and the increase in small and medium enterprises. Moreover, the industries in the UK, Germany, France, and other countries in Europe are investing in customer-based services to expand their client base and to fuel revenue growth, which is expected to surge the adoption of communication platform-as-a-services. Furthermore, the growing productivity in the Middle East and Africa manufacturing industry is expected to create lucrative growth opportunities for communication platform-as-a-service software providers in the coming years.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Communication Platform-as-a-Service Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Communication Platform-as-a-Service Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Communication Platform-as-a-Service Market, highlighting leading vendors and their innovative profiles. These include 2600Hz Inc., 3CX, 8x8 Inc., ALE International, Avaya Inc., AVOXI, Inc., Bandwidth Inc., Bharti Airtel Limited, BICS by Proximus PLC, CM.com Netherlands B.V., Commio, Digital Samba, SL, Dolby.io by Dolby Laboratories, Inc., iBASIS, Inc., iFlyChat, IMImobile Limited, Infinite Connect, Infobip Limited, Innoinstant, IntelePeer Cloud Communications LLC, Iotum Inc., JivoChat, Kaleyra Inc., Lark Technologies Pte. Ltd., LiveAgent by Quality Unit, s. r. o., Mavenir Systems, Inc., MessageBird B.V., Mitel Networks Corporation, MOBtexting, MSG91, Nylas Inc., Plivo Inc., PT. Telekomunikasi Indonesia International (Telin), RingCentral, Inc., Route Mobile Limited, SendBird, Inc., Sinch AB, Tanla Platforms Limited, Telesign Corporation, Telnyx LLC, Text Us Services, Inc., TextMagic Limited, Twilio Inc., Vonage Holdings Corp. by Ericsson AB, Voximplant Inc., Voxvalley Technologies Pvt. Ltd., Wazo Communication Inc., Weavy by Mindroute Incentive USA, Inc., Yellow.ai, and Zadarma Corporate Group.

Market Segmentation & Coverage

This research report categorizes the Communication Platform-as-a-Service Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Component
    • Service
      • Managed Services
      • Professional Service
        • Implementation & Integration
        • Support & Maintenance
        • Training & Consulting
    • Solution
      • Application Programming Interface (API) Platform
        • Messaging API
          • Multimedia Messaging Service (MMS)
          • Rich Communication Services (RCS)
          • Short Message Service (SMS)
        • Video API
          • Video Calling & Conference
          • WebRTC- based Video
        • Voice API
          • Interactive Voice Response Calls
          • Outbound & Inbound Voice Calls
          • SIP Trunking Services
          • Voice Over Internet Protocol (VoIP)
          • WebRTC- based Calling
      • Software Development Kit (SDK) Platform
  • Organization Size
    • Large Enterprises
    • Small & Medium Enterprises (SMEs)
  • End-User
    • Banking, Financial Service and Insurance
    • Education
    • Healthcare
    • Information Technology & Telecommunication
    • Media & Entertainment
    • Retail & e-Commerce
    • Transportation & Logistic
    • Travel & Hospitality
  • Region
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Mexico
      • United States
        • California
        • Florida
        • Illinois
        • New York
        • Ohio
        • Pennsylvania
        • Texas
    • Asia-Pacific
      • Australia
      • China
      • India
      • Indonesia
      • Japan
      • Malaysia
      • Philippines
      • Singapore
      • South Korea
      • Taiwan
      • Thailand
      • Vietnam
    • Europe, Middle East & Africa
      • Denmark
      • Egypt
      • Finland
      • France
      • Germany
      • Israel
      • Italy
      • Netherlands
      • Nigeria
      • Norway
      • Poland
      • Qatar
      • Russia
      • Saudi Arabia
      • South Africa
      • Spain
      • Sweden
      • Switzerland
      • Turkey
      • United Arab Emirates
      • United Kingdom

The report offers valuable insights on the following aspects

  1. Market Penetration: It presents comprehensive information on the market provided by key players.
  2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
  3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
  4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
  5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as

  1. What is the market size and forecast of the Communication Platform-as-a-Service Market?
  2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Communication Platform-as-a-Service Market?
  3. What are the technology trends and regulatory frameworks in the Communication Platform-as-a-Service Market?
  4. What is the market share of the leading vendors in the Communication Platform-as-a-Service Market?
  5. Which modes and strategic moves are suitable for entering the Communication Platform-as-a-Service Market?

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This report also includes a complimentary Excel file with data from the report for purchasers at the Site License or greater level.

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Communication Platform-as-a-Service Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Growing demand for improved customer service and engagement to enrich customer communications channels
5.1.1.2. Increasing adoption of cloud-based video conferencing and contact center platforms
5.1.1.3. Significant penetration of CPaaS in education and BFSI sector
5.1.2. Restraints
5.1.2.1. Latency issue pertaining to the addition of multiple APIs
5.1.3. Opportunities
5.1.3.1. Integration of advanced technologies to enhance customer communication channel
5.1.3.2. Emergence of new communication channels for higher quality metrics and analytics data
5.1.4. Challenges
5.1.4.1. Absence of robust security procedures and increased susceptibility of organizations to fraud attacks
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Communication Platform-as-a-Service Market, by Component
6.1. Introduction
6.2. Service
6.3.1. Managed Services
6.3.2. Professional Service
6.3.3.1. Implementation & Integration
6.3.3.2. Support & Maintenance
6.3.3.3. Training & Consulting
6.3. Solution
6.4.1. Application Programming Interface (API) Platform
6.4.2.1. Messaging API
6.4.2.2.1. Multimedia Messaging Service (MMS)
6.4.2.2.2. Rich Communication Services (RCS)
6.4.2.2.3. Short Message Service (SMS)
6.4.2.2. Video API
6.4.2.3.1. Video Calling & Conference
6.4.2.3.2. WebRTC- based Video
6.4.2.3. Voice API
6.4.2.4.1. Interactive Voice Response Calls
6.4.2.4.2. Outbound & Inbound Voice Calls
6.4.2.4.3. SIP Trunking Services
6.4.2.4.4. Voice Over Internet Protocol (VoIP)
6.4.2.4.5. WebRTC- based Calling
6.4.2. Software Development Kit (SDK) Platform
7. Communication Platform-as-a-Service Market, by Organization Size
7.1. Introduction
7.2. Large Enterprises
7.3. Small & Medium Enterprises (SMEs)
8. Communication Platform-as-a-Service Market, by End-User
8.1. Introduction
8.2. Banking, Financial Service and Insurance
8.3. Education
8.4. Healthcare
8.5. Information Technology & Telecommunication
8.6. Media & Entertainment
8.7. Retail & e-Commerce
8.8. Transportation & Logistic
8.9. Travel & Hospitality
9. Americas Communication Platform-as-a-Service Market
9.1. Introduction
9.2. Argentina
9.3. Brazil
9.4. Canada
9.5. Mexico
9.6. United States
10. Asia-Pacific Communication Platform-as-a-Service Market
10.1. Introduction
10.2. Australia
10.3. China
10.4. India
10.5. Indonesia
10.6. Japan
10.7. Malaysia
10.8. Philippines
10.9. Singapore
10.10. South Korea
10.11. Taiwan
10.12. Thailand
10.13. Vietnam
11. Europe, Middle East & Africa Communication Platform-as-a-Service Market
11.1. Introduction
11.2. Denmark
11.3. Egypt
11.4. Finland
11.5. France
11.6. Germany
11.7. Israel
11.8. Italy
11.9. Netherlands
11.10. Nigeria
11.11. Norway
11.12. Poland
11.13. Qatar
11.14. Russia
11.15. Saudi Arabia
11.16. South Africa
11.17. Spain
11.18. Sweden
11.19. Switzerland
11.20. Turkey
11.21. United Arab Emirates
11.22. United Kingdom
12. Competitive Landscape
12.1. FPNV Positioning Matrix
12.2. Market Share Analysis, By Key Player
12.3. Competitive Scenario Analysis, By Key Player
12.3.1. Merger & Acquisition
12.3.1.1. Infobip completes Peerless Network acquisition strengthening its U.S. and global offer
12.3.1.2. Vercom acquires marketing automation startup MailerLite for $90M
12.3.1.3. Ninjacart acquires SaaS platform Tecxprt to streamline supply chain
12.3.2. Agreement, Collaboration, & Partnership
12.3.2.1. RingCentral Announces Extended and Expanded Strategic Partnership Agreement with Avaya
12.3.2.2. Redis and AWS extend partnership to accelerate cloud migration and application development
12.3.2.3. PECB signs a partnership agreement with MyBusybee, Inc.
12.3.2.4. Zain Jordan and Infobip Sign Strategic Partnership Agreement at MWC Barcelona to provide innovative technology solutions in Jordan
12.3.2.5. Specsavers selects LINK Mobility to transform its conversational messaging
12.3.3. New Product Launch & Enhancement
12.3.3.1. Comviva launches Microsoft Azure-powered communication platform for telcos
12.3.3.2. e& enterprise launches engageX, a communications platform as a service solution
13. Competitive Portfolio
13.1. Key Company Profiles
13.1.1. 2600Hz Inc.
13.1.2. 3CX
13.1.3. 8x8 Inc.
13.1.4. ALE International
13.1.5. Avaya Inc.
13.1.6. AVOXI, Inc.
13.1.7. Bandwidth Inc.
13.1.8. Bharti Airtel Limited
13.1.9. BICS by Proximus PLC
13.1.10. CM.com Netherlands B.V.
13.1.11. Commio
13.1.12. Digital Samba, SL
13.1.13. Dolby.io by Dolby Laboratories, Inc.
13.1.14. iBASIS, Inc.
13.1.15. iFlyChat
13.1.16. IMImobile Limited
13.1.17. Infinite Connect
13.1.18. Infobip Limited
13.1.19. Innoinstant
13.1.20. IntelePeer Cloud Communications LLC
13.1.21. Iotum Inc.
13.1.22. JivoChat
13.1.23. Kaleyra Inc.
13.1.24. Lark Technologies Pte. Ltd.
13.1.25. LiveAgent by Quality Unit, s. r. o.
13.1.26. Mavenir Systems, Inc.
13.1.27. MessageBird B.V.
13.1.28. Mitel Networks Corporation
13.1.29. MOBtexting
13.1.30. MSG91
13.1.31. Nylas Inc.
13.1.32. Plivo Inc.
13.1.33. PT. Telekomunikasi Indonesia International (Telin)
13.1.34. RingCentral, Inc.
13.1.35. Route Mobile Limited
13.1.36. SendBird, Inc.
13.1.37. Sinch AB
13.1.38. Tanla Platforms Limited
13.1.39. Telesign Corporation
13.1.40. Telnyx LLC
13.1.41. Text Us Services, Inc.
13.1.42. TextMagic Limited
13.1.43. Twilio Inc.
13.1.44. Vonage Holdings Corp. by Ericsson AB
13.1.45. Voximplant Inc.
13.1.46. Voxvalley Technologies Pvt. Ltd.
13.1.47. Wazo Communication Inc.
13.1.48. Weavy by Mindroute Incentive USA, Inc.
13.1.49. Yellow.ai
13.1.50. Zadarma Corporate Group
13.2. Key Product Portfolio
14. Appendix
14.1. Discussion Guide
14.2. License & Pricing
List of Figures
FIGURE 1. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET RESEARCH PROCESS
FIGURE 2. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, 2023 VS 2030
FIGURE 3. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET DYNAMICS
FIGURE 7. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY COMPONENT, 2023 VS 2030 (%)
FIGURE 8. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY COMPONENT, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2030 (%)
FIGURE 10. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
FIGURE 12. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. AMERICAS COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 14. AMERICAS COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. UNITED STATES COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 16. UNITED STATES COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. ASIA-PACIFIC COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 18. ASIA-PACIFIC COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. EUROPE, MIDDLE EAST & AFRICA COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 20. EUROPE, MIDDLE EAST & AFRICA COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 22. COMMUNICATION PLATFORM-AS-A-SERVICE MARKET SHARE, BY KEY PLAYER, 2023

Companies Mentioned

  • 2600Hz Inc.
  • 3CX
  • 8x8 Inc.
  • ALE International
  • Avaya Inc.
  • AVOXI, Inc.
  • Bandwidth Inc.
  • Bharti Airtel Limited
  • BICS by Proximus PLC
  • CM.com Netherlands B.V.
  • Commio
  • Digital Samba, SL
  • Dolby.io by Dolby Laboratories, Inc.
  • iBASIS, Inc.
  • iFlyChat
  • IMImobile Limited
  • Infinite Connect
  • Infobip Limited
  • Innoinstant
  • IntelePeer Cloud Communications LLC
  • Iotum Inc.
  • JivoChat
  • Kaleyra Inc.
  • Lark Technologies Pte. Ltd.
  • LiveAgent by Quality Unit, s. r. o.
  • Mavenir Systems, Inc.
  • MessageBird B.V.
  • Mitel Networks Corporation
  • MOBtexting
  • MSG91
  • Nylas Inc.
  • Plivo Inc.
  • PT. Telekomunikasi Indonesia International (Telin)
  • RingCentral, Inc.
  • Route Mobile Limited
  • SendBird, Inc.
  • Sinch AB
  • Tanla Platforms Limited
  • Telesign Corporation
  • Telnyx LLC
  • Text Us Services, Inc.
  • TextMagic Limited
  • Twilio Inc.
  • Vonage Holdings Corp. by Ericsson AB
  • Voximplant Inc.
  • Voxvalley Technologies Pvt. Ltd.
  • Wazo Communication Inc.
  • Weavy by Mindroute Incentive USA, Inc.
  • Yellow.ai
  • Zadarma Corporate Group

Methodology

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