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Mobile Advertising Market by Device Type (Smartphone, Tablet), Platform (Android, Ios), Channel, Ad Format, Pricing Model, Industry Vertical - Global Forecast 2025-2030- Product Image
Mobile Advertising Market by Device Type (Smartphone, Tablet), Platform (Android, Ios), Channel, Ad Format, Pricing Model, Industry Vertical - Global Forecast 2025-2030- Product Image
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Mobile Advertising Market by Device Type (Smartphone, Tablet), Platform (Android, Ios), Channel, Ad Format, Pricing Model, Industry Vertical - Global Forecast 2025-2030

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    Report

  • 192 Pages
  • August 2025
  • Region: Global
  • 360iResearch™
  • ID: 5889439
UP TO OFF until Dec 31st 2025
1h Free Analyst Time
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The Mobile Advertising Market is experiencing significant transformation as digital touchpoints proliferate and advertisers adapt strategies in response to both regulatory changes and technological advances. This report delivers actionable intelligence for senior executives navigating these rapidly evolving dynamics.

Market Snapshot: Mobile Advertising Market Growth and Trajectory

The global Mobile Advertising Market grew from USD 65.78 billion in 2024 to USD 71.98 billion in 2025. It is forecasted to expand at a compound annual growth rate (CAGR) of 9.35%, reaching USD 112.49 billion by 2030. This growth reflects increasing mobile device usage, ongoing technological evolution, and rising demand for personalized digital experiences across diverse regions.

Scope & Segmentation: Complexities and Opportunities Across the Mobile Advertising Value Chain

  • Device Type: Smartphone, Tablet
  • Platform: Android, iOS
  • Channel: In-App, Mobile Web
  • Ad Format: Banner, Interstitial, Native, Rich Media, Video
  • Pricing Model: Cost Per Acquisition, Cost Per Click, Cost Per Install, Cost Per Thousand Impressions, Cost Per View
  • Industry Vertical: Automotive (Dealerships, OEMs), BFSI (Banking, Insurance), Entertainment (Gaming, Streaming), Retail (Apparel, Electronics, Grocery), Telecommunications (Internet Service Providers, Mobile Operators), Travel and Tourism (Airlines, Hotels)
  • Regional Coverage: Americas (e.g., United States, Canada, Mexico, Brazil, Argentina), Europe, Middle East & Africa (e.g., United Kingdom, Germany, UAE, South Africa, Nigeria), Asia-Pacific (e.g., China, India, Japan, Australia, Indonesia)
  • Leading Companies Analyzed: Alphabet Inc., Meta Platforms, ByteDance Ltd., Amazon.com, Tencent Holdings, Alibaba Group, Snap Inc., Verizon Communications, The Trade Desk, AppLovin Corporation

Key Takeaways: Strategic Insights for Senior Decision-Makers

  • Mobile advertising strategies must integrate nuanced distinctions across device types and operating systems, with campaign performance shaped by factors such as screen size and ecosystem demographics.
  • Shifts in data privacy regulations and platform-level restrictions are accelerating the adoption of cookieless targeting and the prioritization of first-party data strategies that balance personalization with compliance.
  • Emerging technologies, including 5G capability and AI-driven platforms, are enhancing real-time optimization, immersive ad formats, and predictive targeting, prompting advertisers to recalibrate priorities for contextual relevance and speed.
  • Industry consolidation, strategic alliances, and end-to-end solutions within the ad tech segment are enabling unified analytics while safeguarding brand safety in premium environments.
  • Regional differences remain critical for campaign success; mature markets display advanced segmentation and analytics while emerging regions demand mobile-first and localized creative approaches.
  • Fragmentation of channels—for example, the mix between in-app and mobile web—continues to influence user engagement, ad fatigue, and pricing efficiency, underlining the necessity of tailored channel strategies.

Tariff Impact: Navigating Cost Pressures and Market Disruption

New United States tariffs, effective from 2025, are expected to elevate costs across mobile advertising hardware and technology supply chains. Increased procurement expenses for essential components may compress margins for ad tech providers and result in higher device prices, potentially slowing premium inventory uptake. To mitigate cost volatility, decision-makers should review server strategies, pursue resource optimization, and establish robust long-term partnerships within the value chain.

Methodology & Data Sources

This research blends in-depth primary interviews with senior market participants and analyses authoritative industry sources, technology reports, and regulatory filings. Data is validated through comparative frameworks, segmentation studies, and peer review by domain experts to ensure accuracy and actionable insight.

Why This Report Matters: Executive Value & Competitive Edge

  • Enables precise budget allocation by segmenting device types, formats, and regional opportunities.
  • Guides adaptation to regulatory and technological shifts with scenario-based and qualitative analysis.
  • Supports strategic partnerships by mapping the competitive landscape and identifying emerging technology-led opportunities.

Conclusion

This report offers a clear roadmap for navigating uncertainty, aligning campaign execution with evolving mobile advertising trends. It empowers senior leaders to drive growth and maximize return in a complex, dynamic market landscape.

 

Additional Product Information:

  • Purchase of this report includes 1 year online access with quarterly updates.
  • This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Market Sizing & Forecasting
5. Market Dynamics
5.1. Impact of Apple’s App Tracking Transparency framework on mobile ad measurement and attribution
5.2. Adoption of AI-driven creative optimization engines to personalize mobile ad experiences at scale
5.3. Rise of contextual targeting platforms replacing third-party cookies in mobile in-app advertising
5.4. Integration of augmented reality and 5G-enabled interactive mobile ad formats driving higher engagement
5.5. Shift toward privacy-first programmatic ecosystems leveraging first-party data and server-to-server bidding
6. Market Insights
6.1. Porter’s Five Forces Analysis
6.2. PESTLE Analysis
7. Cumulative Impact of United States Tariffs 2025
8. Mobile Advertising Market, by Device Type
8.1. Introduction
8.2. Smartphone
8.3. Tablet
9. Mobile Advertising Market, by Platform
9.1. Introduction
9.2. Android
9.3. Ios
10. Mobile Advertising Market, by Channel
10.1. Introduction
10.2. In-App
10.3. Mobile Web
11. Mobile Advertising Market, by Ad Format
11.1. Introduction
11.2. Banner
11.3. Interstitial
11.4. Native
11.5. Rich Media
11.6. Video
12. Mobile Advertising Market, by Pricing Model
12.1. Introduction
12.2. Cost Per Acquisition
12.3. Cost Per Click
12.4. Cost Per Install
12.5. Cost Per Thousand Impressions
12.6. Cost Per View
13. Mobile Advertising Market, by Industry Vertical
13.1. Introduction
13.2. Automotive
13.2.1. Dealerships
13.2.2. Oems
13.3. BFSI
13.3.1. Banking
13.3.2. Insurance
13.4. Entertainment
13.4.1. Gaming
13.4.2. Streaming
13.5. Retail
13.5.1. Apparel
13.5.2. Electronics
13.5.3. Grocery
13.6. Telecommunications
13.6.1. Internet Service Providers
13.6.2. Mobile Operators
13.7. Travel And Tourism
13.7.1. Airlines
13.7.2. Hotels
14. Americas Mobile Advertising Market
14.1. Introduction
14.2. United States
14.3. Canada
14.4. Mexico
14.5. Brazil
14.6. Argentina
15. Europe, Middle East & Africa Mobile Advertising Market
15.1. Introduction
15.2. United Kingdom
15.3. Germany
15.4. France
15.5. Russia
15.6. Italy
15.7. Spain
15.8. United Arab Emirates
15.9. Saudi Arabia
15.10. South Africa
15.11. Denmark
15.12. Netherlands
15.13. Qatar
15.14. Finland
15.15. Sweden
15.16. Nigeria
15.17. Egypt
15.18. Turkey
15.19. Israel
15.20. Norway
15.21. Poland
15.22. Switzerland
16. Asia-Pacific Mobile Advertising Market
16.1. Introduction
16.2. China
16.3. India
16.4. Japan
16.5. Australia
16.6. South Korea
16.7. Indonesia
16.8. Thailand
16.9. Philippines
16.10. Malaysia
16.11. Singapore
16.12. Vietnam
16.13. Taiwan
17. Competitive Landscape
17.1. Market Share Analysis, 2024
17.2. FPNV Positioning Matrix, 2024
17.3. Competitive Analysis
17.3.1. Alphabet Inc.
17.3.2. Meta Platforms, Inc.
17.3.3. ByteDance Ltd.
17.3.4. Amazon.com, Inc.
17.3.5. Tencent Holdings Limited
17.3.6. Alibaba Group Holding Limited
17.3.7. Snap Inc.
17.3.8. Verizon Communications Inc.
17.3.9. The Trade Desk, Inc.
17.3.10. AppLovin Corporation
18. ResearchAI
19. ResearchStatistics
20. ResearchContacts
21. ResearchArticles
22. Appendix
List of Figures
FIGURE 1. MOBILE ADVERTISING MARKET RESEARCH PROCESS
FIGURE 2. GLOBAL MOBILE ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 3. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY REGION, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 4. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 5. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2024 VS 2030 (%)
FIGURE 6. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 7. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2024 VS 2030 (%)
FIGURE 8. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 9. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2024 VS 2030 (%)
FIGURE 10. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 11. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2024 VS 2030 (%)
FIGURE 12. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 13. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2024 VS 2030 (%)
FIGURE 14. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 15. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2024 VS 2030 (%)
FIGURE 16. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 17. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
FIGURE 18. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 19. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY STATE, 2024 VS 2030 (%)
FIGURE 20. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY STATE, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 21. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
FIGURE 22. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 23. ASIA-PACIFIC MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
FIGURE 24. ASIA-PACIFIC MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 25. MOBILE ADVERTISING MARKET SHARE, BY KEY PLAYER, 2024
FIGURE 26. MOBILE ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2024
FIGURE 27. MOBILE ADVERTISING MARKET: RESEARCHAI
FIGURE 28. MOBILE ADVERTISING MARKET: RESEARCHSTATISTICS
FIGURE 29. MOBILE ADVERTISING MARKET: RESEARCHCONTACTS
FIGURE 30. MOBILE ADVERTISING MARKET: RESEARCHARTICLES
List of Tables
TABLE 1. MOBILE ADVERTISING MARKET SEGMENTATION & COVERAGE
TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
TABLE 3. GLOBAL MOBILE ADVERTISING MARKET SIZE, 2018-2024 (USD MILLION)
TABLE 4. GLOBAL MOBILE ADVERTISING MARKET SIZE, 2025-2030 (USD MILLION)
TABLE 5. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY REGION, 2018-2024 (USD MILLION)
TABLE 6. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY REGION, 2025-2030 (USD MILLION)
TABLE 7. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
TABLE 8. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
TABLE 9. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 10. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 11. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY SMARTPHONE, BY REGION, 2018-2024 (USD MILLION)
TABLE 12. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY SMARTPHONE, BY REGION, 2025-2030 (USD MILLION)
TABLE 13. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY TABLET, BY REGION, 2018-2024 (USD MILLION)
TABLE 14. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY TABLET, BY REGION, 2025-2030 (USD MILLION)
TABLE 15. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 16. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 17. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY ANDROID, BY REGION, 2018-2024 (USD MILLION)
TABLE 18. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY ANDROID, BY REGION, 2025-2030 (USD MILLION)
TABLE 19. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY IOS, BY REGION, 2018-2024 (USD MILLION)
TABLE 20. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY IOS, BY REGION, 2025-2030 (USD MILLION)
TABLE 21. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 22. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 23. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY IN-APP, BY REGION, 2018-2024 (USD MILLION)
TABLE 24. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY IN-APP, BY REGION, 2025-2030 (USD MILLION)
TABLE 25. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY MOBILE WEB, BY REGION, 2018-2024 (USD MILLION)
TABLE 26. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY MOBILE WEB, BY REGION, 2025-2030 (USD MILLION)
TABLE 27. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 28. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 29. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY BANNER, BY REGION, 2018-2024 (USD MILLION)
TABLE 30. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY BANNER, BY REGION, 2025-2030 (USD MILLION)
TABLE 31. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY INTERSTITIAL, BY REGION, 2018-2024 (USD MILLION)
TABLE 32. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY INTERSTITIAL, BY REGION, 2025-2030 (USD MILLION)
TABLE 33. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY NATIVE, BY REGION, 2018-2024 (USD MILLION)
TABLE 34. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY NATIVE, BY REGION, 2025-2030 (USD MILLION)
TABLE 35. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY RICH MEDIA, BY REGION, 2018-2024 (USD MILLION)
TABLE 36. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY RICH MEDIA, BY REGION, 2025-2030 (USD MILLION)
TABLE 37. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY VIDEO, BY REGION, 2018-2024 (USD MILLION)
TABLE 38. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY VIDEO, BY REGION, 2025-2030 (USD MILLION)
TABLE 39. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 40. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 41. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COST PER ACQUISITION, BY REGION, 2018-2024 (USD MILLION)
TABLE 42. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COST PER ACQUISITION, BY REGION, 2025-2030 (USD MILLION)
TABLE 43. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COST PER CLICK, BY REGION, 2018-2024 (USD MILLION)
TABLE 44. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COST PER CLICK, BY REGION, 2025-2030 (USD MILLION)
TABLE 45. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COST PER INSTALL, BY REGION, 2018-2024 (USD MILLION)
TABLE 46. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COST PER INSTALL, BY REGION, 2025-2030 (USD MILLION)
TABLE 47. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COST PER THOUSAND IMPRESSIONS, BY REGION, 2018-2024 (USD MILLION)
TABLE 48. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COST PER THOUSAND IMPRESSIONS, BY REGION, 2025-2030 (USD MILLION)
TABLE 49. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COST PER VIEW, BY REGION, 2018-2024 (USD MILLION)
TABLE 50. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY COST PER VIEW, BY REGION, 2025-2030 (USD MILLION)
TABLE 51. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 52. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 53. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2018-2024 (USD MILLION)
TABLE 54. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2025-2030 (USD MILLION)
TABLE 55. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY DEALERSHIPS, BY REGION, 2018-2024 (USD MILLION)
TABLE 56. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY DEALERSHIPS, BY REGION, 2025-2030 (USD MILLION)
TABLE 57. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY OEMS, BY REGION, 2018-2024 (USD MILLION)
TABLE 58. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY OEMS, BY REGION, 2025-2030 (USD MILLION)
TABLE 59. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 60. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 61. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY BFSI, BY REGION, 2018-2024 (USD MILLION)
TABLE 62. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY BFSI, BY REGION, 2025-2030 (USD MILLION)
TABLE 63. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY BANKING, BY REGION, 2018-2024 (USD MILLION)
TABLE 64. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY BANKING, BY REGION, 2025-2030 (USD MILLION)
TABLE 65. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY INSURANCE, BY REGION, 2018-2024 (USD MILLION)
TABLE 66. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY INSURANCE, BY REGION, 2025-2030 (USD MILLION)
TABLE 67. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 68. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 69. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, BY REGION, 2018-2024 (USD MILLION)
TABLE 70. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, BY REGION, 2025-2030 (USD MILLION)
TABLE 71. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY GAMING, BY REGION, 2018-2024 (USD MILLION)
TABLE 72. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY GAMING, BY REGION, 2025-2030 (USD MILLION)
TABLE 73. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY STREAMING, BY REGION, 2018-2024 (USD MILLION)
TABLE 74. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY STREAMING, BY REGION, 2025-2030 (USD MILLION)
TABLE 75. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 76. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 77. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY RETAIL, BY REGION, 2018-2024 (USD MILLION)
TABLE 78. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY RETAIL, BY REGION, 2025-2030 (USD MILLION)
TABLE 79. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY APPAREL, BY REGION, 2018-2024 (USD MILLION)
TABLE 80. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY APPAREL, BY REGION, 2025-2030 (USD MILLION)
TABLE 81. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY ELECTRONICS, BY REGION, 2018-2024 (USD MILLION)
TABLE 82. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY ELECTRONICS, BY REGION, 2025-2030 (USD MILLION)
TABLE 83. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY GROCERY, BY REGION, 2018-2024 (USD MILLION)
TABLE 84. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY GROCERY, BY REGION, 2025-2030 (USD MILLION)
TABLE 85. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 86. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 87. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, BY REGION, 2018-2024 (USD MILLION)
TABLE 88. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, BY REGION, 2025-2030 (USD MILLION)
TABLE 89. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY INTERNET SERVICE PROVIDERS, BY REGION, 2018-2024 (USD MILLION)
TABLE 90. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY INTERNET SERVICE PROVIDERS, BY REGION, 2025-2030 (USD MILLION)
TABLE 91. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY MOBILE OPERATORS, BY REGION, 2018-2024 (USD MILLION)
TABLE 92. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY MOBILE OPERATORS, BY REGION, 2025-2030 (USD MILLION)
TABLE 93. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 94. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 95. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, BY REGION, 2018-2024 (USD MILLION)
TABLE 96. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, BY REGION, 2025-2030 (USD MILLION)
TABLE 97. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY AIRLINES, BY REGION, 2018-2024 (USD MILLION)
TABLE 98. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY AIRLINES, BY REGION, 2025-2030 (USD MILLION)
TABLE 99. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY HOTELS, BY REGION, 2018-2024 (USD MILLION)
TABLE 100. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY HOTELS, BY REGION, 2025-2030 (USD MILLION)
TABLE 101. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2018-2024 (USD MILLION)
TABLE 102. GLOBAL MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2025-2030 (USD MILLION)
TABLE 103. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 104. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 105. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 106. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 107. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 108. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 109. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 110. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 111. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 112. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 113. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 114. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 115. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 116. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 117. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 118. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 119. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 120. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 121. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 122. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 123. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 124. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 125. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2018-2024 (USD MILLION)
TABLE 126. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2025-2030 (USD MILLION)
TABLE 127. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
TABLE 128. AMERICAS MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
TABLE 129. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 130. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 131. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 132. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 133. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 134. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 135. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 136. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 137. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 138. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 139. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 140. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 141. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 142. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 143. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 144. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 145. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 146. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 147. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 148. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 149. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 150. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 151. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2018-2024 (USD MILLION)
TABLE 152. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2025-2030 (USD MILLION)
TABLE 153. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY STATE, 2018-2024 (USD MILLION)
TABLE 154. UNITED STATES MOBILE ADVERTISING MARKET SIZE, BY STATE, 2025-2030 (USD MILLION)
TABLE 155. CANADA MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 156. CANADA MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 157. CANADA MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 158. CANADA MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 159. CANADA MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 160. CANADA MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 161. CANADA MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 162. CANADA MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 163. CANADA MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 164. CANADA MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 165. CANADA MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 166. CANADA MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 167. CANADA MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 168. CANADA MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 169. CANADA MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 170. CANADA MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 171. CANADA MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 172. CANADA MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 173. CANADA MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 174. CANADA MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 175. CANADA MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 176. CANADA MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 177. CANADA MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2018-2024 (USD MILLION)
TABLE 178. CANADA MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2025-2030 (USD MILLION)
TABLE 179. MEXICO MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 180. MEXICO MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 181. MEXICO MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 182. MEXICO MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 183. MEXICO MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 184. MEXICO MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 185. MEXICO MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 186. MEXICO MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 187. MEXICO MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 188. MEXICO MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 189. MEXICO MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 190. MEXICO MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 191. MEXICO MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 192. MEXICO MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 193. MEXICO MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 194. MEXICO MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 195. MEXICO MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 196. MEXICO MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 197. MEXICO MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 198. MEXICO MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 199. MEXICO MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 200. MEXICO MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 201. MEXICO MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2018-2024 (USD MILLION)
TABLE 202. MEXICO MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2025-2030 (USD MILLION)
TABLE 203. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 204. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 205. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 206. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 207. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 208. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 209. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 210. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 211. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 212. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 213. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 214. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 215. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 216. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 217. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 218. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 219. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 220. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 221. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 222. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 223. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 224. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 225. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2018-2024 (USD MILLION)
TABLE 226. BRAZIL MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2025-2030 (USD MILLION)
TABLE 227. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 228. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 229. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 230. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 231. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 232. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 233. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 234. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 235. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 236. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 237. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 238. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 239. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 240. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 241. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 242. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 243. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 244. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 245. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 246. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 247. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 248. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 249. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2018-2024 (USD MILLION)
TABLE 250. ARGENTINA MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2025-2030 (USD MILLION)
TABLE 251. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 252. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 253. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 254. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 255. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 256. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 257. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 258. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 259. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 260. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 261. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 262. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 263. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 264. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 265. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 266. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 267. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 268. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 269. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 270. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 271. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 272. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 273. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2018-2024 (USD MILLION)
TABLE 274. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2025-2030 (USD MILLION)
TABLE 275. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
TABLE 276. EUROPE, MIDDLE EAST & AFRICA MOBILE ADVERTISING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
TABLE 277. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 278. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 279. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 280. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 281. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 282. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 283. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 284. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 285. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 286. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 287. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 288. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 289. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 290. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 291. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 292. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 293. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 294. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 295. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 296. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 297. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 298. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 299. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2018-2024 (USD MILLION)
TABLE 300. UNITED KINGDOM MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2025-2030 (USD MILLION)
TABLE 301. GERMANY MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 302. GERMANY MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 303. GERMANY MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 304. GERMANY MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 305. GERMANY MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 306. GERMANY MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 307. GERMANY MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 308. GERMANY MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 309. GERMANY MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 310. GERMANY MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 311. GERMANY MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 312. GERMANY MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 313. GERMANY MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 314. GERMANY MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 315. GERMANY MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 316. GERMANY MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 317. GERMANY MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 318. GERMANY MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 319. GERMANY MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 320. GERMANY MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 321. GERMANY MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 322. GERMANY MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 323. GERMANY MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2018-2024 (USD MILLION)
TABLE 324. GERMANY MOBILE ADVERTISING MARKET SIZE, BY TRAVEL AND TOURISM, 2025-2030 (USD MILLION)
TABLE 325. FRANCE MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 326. FRANCE MOBILE ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 327. FRANCE MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 328. FRANCE MOBILE ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 329. FRANCE MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2018-2024 (USD MILLION)
TABLE 330. FRANCE MOBILE ADVERTISING MARKET SIZE, BY CHANNEL, 2025-2030 (USD MILLION)
TABLE 331. FRANCE MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 332. FRANCE MOBILE ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 333. FRANCE MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
TABLE 334. FRANCE MOBILE ADVERTISING MARKET SIZE, BY PRICING MODEL, 2025-2030 (USD MILLION)
TABLE 335. FRANCE MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 336. FRANCE MOBILE ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 337. FRANCE MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2018-2024 (USD MILLION)
TABLE 338. FRANCE MOBILE ADVERTISING MARKET SIZE, BY AUTOMOTIVE, 2025-2030 (USD MILLION)
TABLE 339. FRANCE MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2018-2024 (USD MILLION)
TABLE 340. FRANCE MOBILE ADVERTISING MARKET SIZE, BY BFSI, 2025-2030 (USD MILLION)
TABLE 341. FRANCE MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2018-2024 (USD MILLION)
TABLE 342. FRANCE MOBILE ADVERTISING MARKET SIZE, BY ENTERTAINMENT, 2025-2030 (USD MILLION)
TABLE 343. FRANCE MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2018-2024 (USD MILLION)
TABLE 344. FRANCE MOBILE ADVERTISING MARKET SIZE, BY RETAIL, 2025-2030 (USD MILLION)
TABLE 345. FRANCE MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2018-2024 (USD MILLION)
TABLE 346. FRANCE MOBILE ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, 2025-2030 (USD MILLION)
TABLE 347.

Samples

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Companies Mentioned

The companies profiled in this Mobile Advertising market report include:
  • Alphabet Inc.
  • Meta Platforms, Inc.
  • ByteDance Ltd.
  • Amazon.com, Inc.
  • Tencent Holdings Limited
  • Alibaba Group Holding Limited
  • Snap Inc.
  • Verizon Communications Inc.
  • The Trade Desk, Inc.
  • AppLovin Corporation

Table Information

Report AttributeDetails
No. of Pages192
PublishedAugust 2025
Forecast Period2025 - 2030
Estimated Market Value ( USD ) in 2025 $ 71.98 Billion
Forecasted Market Value ( USD ) by 2030 $ 112.49 Billion
Compound Annual Growth Rate9.3%
Regions CoveredGlobal
No. of Companies Mentioned11

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