The global digestive health supplements market size was estimated to be USD 43.71 billion in 2023 and is expected to reach at USD 121.27 billion by 2034 with a CAGR of 9.72% during the forecast period 2024-2034. Growing prevalence of digestive diseases, surge in number of weight management programs, rising health awareness, increasing consumption of high-sodium foods & changing eating habits, growing research & development activities, surge in demand for digestive health products, rising focus on product innovation, and increasing introduction of new products by leading market players are some of the key factors boosting the market growth.
Increasing introduction of new products by leading market players is predicted to boost the market growth during the forecast period. Supplements for digestive well-being are designed to enhance and sustain the proper functioning of the digestive system. These products encompass a range of nutrients, enzymes, probiotics, prebiotics, and other bioactive elements that support optimal digestion, balance the gut microbiota, and contribute to overall gastrointestinal (GI) health. For instance, in March 2023, Nutrazee has introduced its latest offering, the Nutrazee Probiotic Gummies designed to enhance digestive and immune health. This new addition to their product range is carefully crafted to cater to individuals of all ages, including children and adults.
By product, probiotic was the highest revenue-grossing segment in the global digestive health supplements market in 2023 owing to the increasing awareness regarding gut health among consumers, growing preference for supplements for controlling the healthcare costs, rising introduction of advanced delivery forms, and surge in initiatives by major market players. For instance, in June 2022, Amway Korea has rolled out a precision probiotics service in which individuals can submit fecal samples for analysis. They will then receive recommendations on the specific probiotics to take in order to enhance their gut microbiome and boost the production of beneficial short-chain fatty acids. Additionally, fulvic acid is predicted to grow at fastest CAGR during the forecast period owing to the rising demand for the effective treatment of allergies, fatigue, insomnia, & chronic illnesses, increasing adoption of supplements which are effective for the treatment of Small Intestinal Bacterial Overgrowth (SIBO), Irritable Bowel Syndrome (IBS), diarrhoea, chronic constipation, & leaky gut, and surge in demand of enzyme cultures from the food & beverage industry.
By form, powders was the highest revenue-grossing segment in the global digestive health supplements market in 2023 owing to the growing awareness regarding the side effects of harmful chemicals, increasing popularity of organic ingredients, rising focus on developing powders that may be used to boost the effects of tablets in any beverage or smoothie, and surge in launch of innovative products. For instance, in August 2022, Megalabs USA, a branch of Megalabs Inc. responsible for producing, promoting, and delivering pharmaceutical items and nutritional supplements across the Americas, has expanded its North American range by introducing two fresh additions: Abintra and Glutapak R. Additionally, liquids is predicted to grow at fastest CAGR during the forecast period owing to the increasing demand for clinical nutrition products and surge in awareness regarding prevention of malnutrition,
By distribution channel, OTC was the highest revenue-grossing segment in the global digestive health supplements market in 2023 owing to the increasing government initiatives for the development of healthcare infrastructure, surge in favourable reimbursement policies, rising focus on development of innovative products by market participants, growing introduction of new products by market players. For instance, in January 2022, Lonza has introduced TWK10 sports probiotics to the European market. Additionally, prescribed is predicted to grow at fastest CAGR during the forecast period owing to the growing geriatric population, surge in the prescribed supplements by medical practitioners, rising number of pharmacies & drugstores, increasing research & development expenditure.
North America region is anticipated for the highest revenue share during the forecast period owing to the growing demand for digestive health supplements, rising prevalence of digestive disorders, & lifestyle-related diseases, increasing adoption of poor eating habits & high consumption of processed foods, surge in consumption of probiotic supplements among adults, and rising launch of new products by key market players. For instance, in May 2022, Soulfuel, a wellness company, has launched Soulfuel protein powder, designed to enhance gut health through an innovative blend of digestive enzymes, prebiotic insulin, and the branded post-biotic Epicor. Additionally, Asia Pacific region is predicted to grow at fastest CAGR during the forecast period owing to the increasing demand for digestive health products, growing healthcare expenditures, surge in number of weight management programs rising introduction of advanced products. For instance, in February 2022, Organic India has introduced a line of daily pack supplements that are convenient for on-the-go consumption. These supplements utilize holistic herbal formulations to address specific requirements like stress management, mood fluctuations, immune support, and enhancement of cognitive and digestive health.
Increasing introduction of new products by leading market players is predicted to boost the market growth during the forecast period. Supplements for digestive well-being are designed to enhance and sustain the proper functioning of the digestive system. These products encompass a range of nutrients, enzymes, probiotics, prebiotics, and other bioactive elements that support optimal digestion, balance the gut microbiota, and contribute to overall gastrointestinal (GI) health. For instance, in March 2023, Nutrazee has introduced its latest offering, the Nutrazee Probiotic Gummies designed to enhance digestive and immune health. This new addition to their product range is carefully crafted to cater to individuals of all ages, including children and adults.
By product, probiotic was the highest revenue-grossing segment in the global digestive health supplements market in 2023 owing to the increasing awareness regarding gut health among consumers, growing preference for supplements for controlling the healthcare costs, rising introduction of advanced delivery forms, and surge in initiatives by major market players. For instance, in June 2022, Amway Korea has rolled out a precision probiotics service in which individuals can submit fecal samples for analysis. They will then receive recommendations on the specific probiotics to take in order to enhance their gut microbiome and boost the production of beneficial short-chain fatty acids. Additionally, fulvic acid is predicted to grow at fastest CAGR during the forecast period owing to the rising demand for the effective treatment of allergies, fatigue, insomnia, & chronic illnesses, increasing adoption of supplements which are effective for the treatment of Small Intestinal Bacterial Overgrowth (SIBO), Irritable Bowel Syndrome (IBS), diarrhoea, chronic constipation, & leaky gut, and surge in demand of enzyme cultures from the food & beverage industry.
By form, powders was the highest revenue-grossing segment in the global digestive health supplements market in 2023 owing to the growing awareness regarding the side effects of harmful chemicals, increasing popularity of organic ingredients, rising focus on developing powders that may be used to boost the effects of tablets in any beverage or smoothie, and surge in launch of innovative products. For instance, in August 2022, Megalabs USA, a branch of Megalabs Inc. responsible for producing, promoting, and delivering pharmaceutical items and nutritional supplements across the Americas, has expanded its North American range by introducing two fresh additions: Abintra and Glutapak R. Additionally, liquids is predicted to grow at fastest CAGR during the forecast period owing to the increasing demand for clinical nutrition products and surge in awareness regarding prevention of malnutrition,
By distribution channel, OTC was the highest revenue-grossing segment in the global digestive health supplements market in 2023 owing to the increasing government initiatives for the development of healthcare infrastructure, surge in favourable reimbursement policies, rising focus on development of innovative products by market participants, growing introduction of new products by market players. For instance, in January 2022, Lonza has introduced TWK10 sports probiotics to the European market. Additionally, prescribed is predicted to grow at fastest CAGR during the forecast period owing to the growing geriatric population, surge in the prescribed supplements by medical practitioners, rising number of pharmacies & drugstores, increasing research & development expenditure.
North America region is anticipated for the highest revenue share during the forecast period owing to the growing demand for digestive health supplements, rising prevalence of digestive disorders, & lifestyle-related diseases, increasing adoption of poor eating habits & high consumption of processed foods, surge in consumption of probiotic supplements among adults, and rising launch of new products by key market players. For instance, in May 2022, Soulfuel, a wellness company, has launched Soulfuel protein powder, designed to enhance gut health through an innovative blend of digestive enzymes, prebiotic insulin, and the branded post-biotic Epicor. Additionally, Asia Pacific region is predicted to grow at fastest CAGR during the forecast period owing to the increasing demand for digestive health products, growing healthcare expenditures, surge in number of weight management programs rising introduction of advanced products. For instance, in February 2022, Organic India has introduced a line of daily pack supplements that are convenient for on-the-go consumption. These supplements utilize holistic herbal formulations to address specific requirements like stress management, mood fluctuations, immune support, and enhancement of cognitive and digestive health.
Segmentation: Digestive Health Supplements Market Report 2022 - 2033
Digestive Health Supplements Market Analysis & Forecast by Product 2023 - 2034 (Revenue USD Bn)
- Enzymes
- Prebiotics
- Fulvic Acid
- Probiotics
- Others
Digestive Health Supplements Market Analysis & Forecast by Form 2023 - 2034 (Revenue USD Bn)
- Powders
- Tablets
- Liquids
- Capsules
- Others
Digestive Health Supplements Market Analysis & Forecast by Distribution Channel 2023 - 2034 (Revenue USD Bn)
- Prescribed
- OTC
- Convenience Stores
- Supermarkets/Hypermarkets/Food Stores
- Online
- Drug Stores & Pharmacies
- Others
Digestive Health Supplements Market Analysis & Forecast by Region 2023 - 2034 (Revenue USD Bn)
North America
- U.S.
- Canada
Europe
- Germany
- France
- UK
- Spain
- Italy
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- Australia
- South Korea
- Rest of APAC
Latin America
- Brazil
- Mexico
- Argentina
- Rest of LATAM
Middle East & Africa
- South Africa
- GCC
- Rest of MEA
Table of Contents
1. Research Methodology
2. Introduction
4. Market Environment Analysis
5. Market Dynamics
7. Digestive Health Supplements Market: Product Estimates & Trend Analysis
8. Digestive Health Supplements Market: Form Estimates & Trend Analysis
9. Digestive Health Supplements Market: Distribution Channel Estimates & Trend Analysis
10. Regional Market Analysis
11. North America Digestive Health Supplements Market
12. Europe Global Digestive Health Supplements Market
13. Asia Pacific Global Digestive Health Supplements Market
14. Latin America Global Digestive Health Supplements Market
15. MEA Global Digestive Health Supplements Market
16. Competitor Analysis
17. Company Profiles
Companies Mentioned
- Amway Corporation
- NOW Health Group Inc.
- GalaxoSmithKline PLC
- BASF SE
- Nestle SA
- Herbalife Nutrition Ltd
- Pfizer Inc.
- The Bountiful Company (Nature’s Bounty)
- Sanofi
- Bayer AG
- Royal DSM
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 145 |
| Published | October 2023 |
| Forecast Period | 2023 - 2034 |
| Estimated Market Value ( USD | $ 43.71 Billion |
| Forecasted Market Value ( USD | $ 121.27 Billion |
| Compound Annual Growth Rate | 9.7% |
| Regions Covered | Global |
| No. of Companies Mentioned | 11 |
