The roadside assistance market has experienced significant growth in recent years and continues to expand due to increasing vehicle ownership, urbanization, and the need for convenient and reliable emergency support. Roadside assistance is an extra protection that enables aid in an emergency. Moreover, a few well-known automakers, including Hyundai, offer temporary support free of charge. Companies are also providing various services including streamlining the service request process, reducing response times, and ensuring the availability of highly trained and professional technicians to ensure competitiveness in the market.
As vehicles grow older, their susceptibility to mechanical breakdowns, component failures, and other issues that necessitate professional assistance increases. This creates a growing need for reliable roadside assistance services to support and rescue stranded drivers. Many countries have experienced a gradual increase in the average age of vehicles on the road due to factors such as improved vehicle durability, economic considerations, and changing consumer preferences. Older vehicles are more prone to breakdowns and mechanical failures due to wear and tear, outdated components, and outdated technology. As a result, owners of aging vehicles are more likely to require roadside assistance when they encounter unexpected problems.
Furthermore, technology plays a vital role in improving the roadside assistance experience. Various key players are focusing on emerging technologies such as mobile applications, GPS tracking, and telematics to enhance communication, enable efficient dispatching of service providers, and provide real-time updates to customers, which further boost demand for the roadside assistance market. Integrating digital platforms and self-service options may also empower customers to manage their assistance needs more independently.
The roadside assistance market is segmented into vehicle, service, provider, and region. By vehicle, the market is differentiated into passenger vehicles and commercial vehicles. Depending on service, it is fragmented into towing, tire replacement, fuel delivery, jump start/pull start, lockout/replacement key service, winch, battery assistance, trip routing/navigational assistance, and others. The provider segment is divided into OEM, motor insurance, independent service provider and others. Region-wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The roadside assistance market is fragmented with the presence of regional vendors such as Agero, Allianz Global Assistance, Allstate Insurance Company, ARC Europe SA, AutoVantage, Falck A/S, Paragon Motor Club, Roadside Masters, SOS International, and Viking Assistance Group AS. Major players operating in this market are adopting various strategies that include product launch and acquisitions to reduce supply and demand gaps. With increase in awareness and demand for roadside assistance across the globe, major players are collaborating on their product portfolio to provide differentiated and innovative products.
As vehicles grow older, their susceptibility to mechanical breakdowns, component failures, and other issues that necessitate professional assistance increases. This creates a growing need for reliable roadside assistance services to support and rescue stranded drivers. Many countries have experienced a gradual increase in the average age of vehicles on the road due to factors such as improved vehicle durability, economic considerations, and changing consumer preferences. Older vehicles are more prone to breakdowns and mechanical failures due to wear and tear, outdated components, and outdated technology. As a result, owners of aging vehicles are more likely to require roadside assistance when they encounter unexpected problems.
Furthermore, technology plays a vital role in improving the roadside assistance experience. Various key players are focusing on emerging technologies such as mobile applications, GPS tracking, and telematics to enhance communication, enable efficient dispatching of service providers, and provide real-time updates to customers, which further boost demand for the roadside assistance market. Integrating digital platforms and self-service options may also empower customers to manage their assistance needs more independently.
The roadside assistance market is segmented into vehicle, service, provider, and region. By vehicle, the market is differentiated into passenger vehicles and commercial vehicles. Depending on service, it is fragmented into towing, tire replacement, fuel delivery, jump start/pull start, lockout/replacement key service, winch, battery assistance, trip routing/navigational assistance, and others. The provider segment is divided into OEM, motor insurance, independent service provider and others. Region-wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The roadside assistance market is fragmented with the presence of regional vendors such as Agero, Allianz Global Assistance, Allstate Insurance Company, ARC Europe SA, AutoVantage, Falck A/S, Paragon Motor Club, Roadside Masters, SOS International, and Viking Assistance Group AS. Major players operating in this market are adopting various strategies that include product launch and acquisitions to reduce supply and demand gaps. With increase in awareness and demand for roadside assistance across the globe, major players are collaborating on their product portfolio to provide differentiated and innovative products.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the roadside assistance market analysis from 2022 to 2032 to identify the prevailing roadside assistance market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the roadside assistance market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global roadside assistance market trends, key players, market segments, application areas, and market growth strategies.
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Key Market Segments
By Provider
- OEM
- Motor Insurance
- Independent Service Provider
- Others
By Vehicle
- Commercial Vehicles
- Passenger Vehicles
By Service
- Towing
- Tire Replacement
- Fuel Delivery
- Jump Start/Pull Start
- Lockout/ Replacement Key Service
- Winch
- Battery Assistance
- Trip Routing/ Navigational Assistance
- Others
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- UK
- France
- Germany
- Italy
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Rest of Asia-Pacific
- LAMEA
- Latin America
- Middle East
- Africa
Key Market Players
- Agero, Inc.
- Allstate Insurance Company
- Viking Assistance Group, LLC
- AutoVantage
- Roadside Transportation LLC.
- ARC Europe SA
- SOS International A/S
- Paragon Motor Club, Inc.
- Falck A/S
- Allianz SE
Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: ROADSIDE ASSISTANCE MARKET, BY SERVICE
CHAPTER 5: ROADSIDE ASSISTANCE MARKET, BY PROVIDER
CHAPTER 6: ROADSIDE ASSISTANCE MARKET, BY VEHICLE
CHAPTER 7: ROADSIDE ASSISTANCE MARKET, BY REGION
CHAPTER 8: COMPETITIVE LANDSCAPE
CHAPTER 9: COMPANY PROFILES
List of Tables
List of Figures
Executive Summary
The roadside assistance market is likely to experience a growth rate of 5.2% from 2023-2032 owing to rise in vehicle ownership and increase in consumer awareness & need for convenience during the forecast periodThe roadside assistance market is a sector of the automotive industry that provides emergency services and support to drivers who encounter unexpected vehicle breakdowns or other issues while on the road. It encompasses a range of services aimed at helping motorists get back on the road or find appropriate solutions to their problems. Roadside assistance services are typically provided by specialized companies or organizations that offer round-the-clock assistance to customers who require immediate help.
These companies maintain networks of trained technicians and service providers who may quickly respond to calls for assistance. This service offers help if the car malfunctions or crashes. Roadside car advantages on-site assistance, including mechanical and electrical repairs as well as other typical roadside issues like flat tires, and dead batteries. The market for automobile roadside assistance is witnessing significant growth because of the increasing number of aging vehicles that face several electrical & mechanical issues.
Significant impacting factors in the growth of the roadside assistance market include growth in vehicle ownership, increase in consumer awareness and convenience, and rise in the need for safety and security of supplying activities. However, increase in technology complexities and rise in insurance and fuel prices hamper the growth of the market. Furthermore, increase in aging vehicle fleet and adoption of advanced technologies are factors expected to offer growth opportunities during the forecast period.
The demand for roadside assistance services is particularly pronounced in regions with a high concentration of older vehicles. These vehicles may lack the advanced features and reliability of newer models, making them more susceptible to breakdowns and emergencies. Owners of aging vehicles, especially those who rely on them for daily transportation or commercial purposes, seek the support and expertise of roadside assistance providers to ensure prompt and efficient resolution of issues.
To meet the demand generated by the aging vehicle fleet, roadside assistance companies must have the expertise and resources to handle a variety of older vehicle models, including knowledge of outdated technologies and components. They need to invest in training their technicians and equipping them with the necessary tools and parts to address the specific needs of older vehicles. Thus, the increasing number of aging vehicles on the road presents a significant opportunity for the roadside assistance market.
The roadside assistance market is segmented into vehicle, service, provider, and region. By vehicle, the market is differentiated into passenger vehicles and commercial vehicles. Depending on service, it is fragmented into towing, tire replacement, fuel delivery, jump start/pull start, lockout/replacement key service, winch, battery assistance, trip routing/navigational assistance, and others. The provider segment is divided into OEM, motor insurance, independent service provider and others. By region, the market is analyzed across North America (U. S., Canada, and Mexico), Europe (UK, France, Germany, Italy, and rest of Europe), Asia-Pacific (China, India, Japan, South Korea, and rest of Asia-Pacific), and LAMEA (Latin America, Middle East, and Africa).
The leading companies in the roadside assistance market include Agero, Allianz Global Assistance, Allstate Insurance Company, ARC Europe SA, AutoVantage, Falck A/S, Paragon Motor Club, Roadside Transportation LLC, SOS International, and Viking Assistance Group AS. The players in the market have been actively engaged in the adoption of various strategies such as collaboration and acquisition to remain competitive and gain an advantage over the competitors in the market. For instance, in February 2023, Allianz General, a subsidiary of Allianz SE, introduced a new service called 'Allianz Truck Warrior', which provides roadside assistance specifically for goods-carrying vehicles. Policyholders can avail this service up to three times a year. In case of a breakdown, the towing service will transport their vehicle up to 100 kilometers (roundtrip). In November 2022, SOS International A/S acquired two electric service vehicles and expanded its fleet to offer eco-friendly roadside assistance services. In October 2021, ARC Europe SA partnered with Lynk & Co., a global mobility provider for roadside assistance and electric services in Europe. Under this partnership, ARC Europe SA will deliver comprehensive mobility solutions to drivers of Lynk & Co. across all countries for the next three years.
Key Market Insights
By service, the towing segment is expected to be the highest revenue contributor to the market, and is estimated to reach $14 billion by 2032, with a CAGR of 4.2%.Based on vehicle, the passenger vehicle segment is expected to be the highest revenue contributor to the market, with $18.8 billion in 2022, and is estimated to reach $30.2 billion by 2032, with a CAGR of 5.0%.
Based on region, Asia-Pacific is expected to be the highest revenue contributor, accounting for $9.7 billion in 2022, and is estimated to reach $15.5 billion by 2032, with a CAGR of 5.0%.
Companies Mentioned
- Agero, Inc.
- Allstate Insurance Company
- Viking Assistance Group, LLC
- AutoVantage
- Roadside Transportation LLC.
- ARC Europe SA
- SOS International A/S
- Paragon Motor Club, Inc.
- Falck A/S
- Allianz SE
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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