The GorillaPod market was valued at $115.0 million in 2022 and is estimated to reach $240.4 million by 2032, exhibiting a CAGR of 7.8% from 2023 to 2032. A GorillaPod is a tripod used by professional photographers to stabilize their cameras. It is different from the conventional tripods. GorillaPod has flexible legs that are designed to wrap and bend in any direction. A traditional tripod can be used only on even surface, however, with GorillaPod, one can get perfect shot, regardless of the surface where it is placed. The feet or stand of the GorillaPod are made with rubberized grip and has secure locking ring to attach camera. Although the legs of GorillaPod are flexible, the pod would not be strained or bent under the weight of the camera.
The GorillaPod industry has come a long way since it first started, and it's all because more and more people are looking for camera support systems that are both easy to carry around and versatile. The rise of social media and content creation has been a major driving force in this trend because everyone wants to capture awesome photos and videos these days.
GorillaPod has gained popularity for several reasons. Firstly, its portability and versatility make it a favorite among photographers and videographers. Unlike traditional tripods, which can be bulky and difficult to carry, the Gorillapod is compact and lightweight. Its flexible legs can be adjusted to fit various surfaces and angles, allowing users to capture shots from unique perspectives.
Secondly, the changing landscape of photography and videography, driven by social media, content creation, and vlogging, has created a demand for innovative tools that can help create visually appealing content. The GorillaPod's flexibility and ability to mount cameras or smartphones in unconventional positions cater to this need, enabling users to capture engaging shots that stand out.
The rise of smartphone photography is another factor contributing to the GorillaPod's popularity. A lot of people are using smartphones for photography, with advancements in smartphone camera technology. The GorillaPod offers smartphone-specific models that provide a stable platform for capturing high-quality photos and videos. The popularity of smartphone photography increases with the rise in demand for smartphone-compatible tripods like Gorillapod. Social media influencers and content creators cannot be overlooked. These individuals play a significant role in shaping consumer trends and preferences.
The GorillaPod's versatility and ability to capture unique shots align well with the needs of influencers, who rely on visually appealing content to engage their audience. The demand for tools like the GorillaPod is expected to increase, as influencer marketing continues to grow. One challenge is the presence of competition. Many other companies produce tripods, including flexible ones, offering customers a variety of options. Some competitors may have similar tripod solutions or alternative stabilizing systems, which can make it harder for the GorillaPod to maintain its dominance.
To stay ahead, Joby, the manufacturer of Gorillapod, needs to keep innovating and making their products unique. Counterfeit products pose a risk as the Gorillapod brand grows in popularity. These counterfeit items can damage the brand's reputation and erode customer trust. The Gorillapod market has several exciting opportunities for growth and expansion. Firstly, the rise in demand for vlogging and content creation provides a significant opportunity for Gorillapod. Vloggers and content creators need versatile and portable tools to capture unique shots and perspectives, and the Gorillapod's flexibility and ability to mount cameras or smartphones in unconventional positions make it a valuable accessory for the market growth.
The growing smartphone photography market is another promising opportunity for Gorillapod., as more people are embracing smartphone photography. Gorillapod's smartphone-specific models cater to this trend by providing a stable platform for capturing high-quality photos and videos with smartphones. Gorillapod can tap into this expanding market segment as smartphone camera technology continues to advance with the increase in number of smartphone users seeking better photography capabilities.
The Gorillapod market is segmented on the basis of product type, application, distribution channel and region. By product type, the market is divided into original gorillapod, focus gorillapod, SLR model, and others. In terms of application, the market is bifurcated into residential and commercial. By distribution channel, the market is segmented into online and offline. By region, the market is analyzed across North America (U.S., Canada, Mexico), Europe (UK, Germany, France, Italy, Spain, Russia, and the rest of Europe), Asia-Pacific (China, Japan, India, Australia, South Korea, Indonesia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, UAE, South Africa, Saudi Arabia, and rest of LAMEA).
Some of the key players in the Gorillapod market include Hama GmbH & Co KG, Fotopro, Andoer Inc., Digitek, Photron Limited, Videndum plc, Yantralay, Adofys, and Tygot. The major players operating in the market focus on key market strategies, such as mergers, product launches, acquisitions, collaborations, and partnerships. They have also been focusing on strengthening their market reach to maintain their goodwill in the ever-competitive market.
The GorillaPod industry has come a long way since it first started, and it's all because more and more people are looking for camera support systems that are both easy to carry around and versatile. The rise of social media and content creation has been a major driving force in this trend because everyone wants to capture awesome photos and videos these days.
GorillaPod has gained popularity for several reasons. Firstly, its portability and versatility make it a favorite among photographers and videographers. Unlike traditional tripods, which can be bulky and difficult to carry, the Gorillapod is compact and lightweight. Its flexible legs can be adjusted to fit various surfaces and angles, allowing users to capture shots from unique perspectives.
Secondly, the changing landscape of photography and videography, driven by social media, content creation, and vlogging, has created a demand for innovative tools that can help create visually appealing content. The GorillaPod's flexibility and ability to mount cameras or smartphones in unconventional positions cater to this need, enabling users to capture engaging shots that stand out.
The rise of smartphone photography is another factor contributing to the GorillaPod's popularity. A lot of people are using smartphones for photography, with advancements in smartphone camera technology. The GorillaPod offers smartphone-specific models that provide a stable platform for capturing high-quality photos and videos. The popularity of smartphone photography increases with the rise in demand for smartphone-compatible tripods like Gorillapod. Social media influencers and content creators cannot be overlooked. These individuals play a significant role in shaping consumer trends and preferences.
The GorillaPod's versatility and ability to capture unique shots align well with the needs of influencers, who rely on visually appealing content to engage their audience. The demand for tools like the GorillaPod is expected to increase, as influencer marketing continues to grow. One challenge is the presence of competition. Many other companies produce tripods, including flexible ones, offering customers a variety of options. Some competitors may have similar tripod solutions or alternative stabilizing systems, which can make it harder for the GorillaPod to maintain its dominance.
To stay ahead, Joby, the manufacturer of Gorillapod, needs to keep innovating and making their products unique. Counterfeit products pose a risk as the Gorillapod brand grows in popularity. These counterfeit items can damage the brand's reputation and erode customer trust. The Gorillapod market has several exciting opportunities for growth and expansion. Firstly, the rise in demand for vlogging and content creation provides a significant opportunity for Gorillapod. Vloggers and content creators need versatile and portable tools to capture unique shots and perspectives, and the Gorillapod's flexibility and ability to mount cameras or smartphones in unconventional positions make it a valuable accessory for the market growth.
The growing smartphone photography market is another promising opportunity for Gorillapod., as more people are embracing smartphone photography. Gorillapod's smartphone-specific models cater to this trend by providing a stable platform for capturing high-quality photos and videos with smartphones. Gorillapod can tap into this expanding market segment as smartphone camera technology continues to advance with the increase in number of smartphone users seeking better photography capabilities.
The Gorillapod market is segmented on the basis of product type, application, distribution channel and region. By product type, the market is divided into original gorillapod, focus gorillapod, SLR model, and others. In terms of application, the market is bifurcated into residential and commercial. By distribution channel, the market is segmented into online and offline. By region, the market is analyzed across North America (U.S., Canada, Mexico), Europe (UK, Germany, France, Italy, Spain, Russia, and the rest of Europe), Asia-Pacific (China, Japan, India, Australia, South Korea, Indonesia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, UAE, South Africa, Saudi Arabia, and rest of LAMEA).
Some of the key players in the Gorillapod market include Hama GmbH & Co KG, Fotopro, Andoer Inc., Digitek, Photron Limited, Videndum plc, Yantralay, Adofys, and Tygot. The major players operating in the market focus on key market strategies, such as mergers, product launches, acquisitions, collaborations, and partnerships. They have also been focusing on strengthening their market reach to maintain their goodwill in the ever-competitive market.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the gorillapod market analysis from 2022 to 2032 to identify the prevailing gorillapod market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the gorillapod market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global gorillapod market trends, key players, market segments, application areas, and market growth strategies.
Additional benefits you will get with this purchase are:
- Quarterly update (only available with the purchase of an enterprise license)
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Key Market Segments
By Product Type
- Original GorillaPod
- Focus GorillaPod
- SLR Model
- Others
By Application
- Residential
- Commercial
By Distribution Channel
- Online
- Offline
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Russia
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Indonesia
- Rest of Asia-Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- South Africa
- Saudi Arabia
- Rest of LAMEA
Key Market Players
- Fotopro
- Videndum plc
- Photron Limited
- Andoer Inc.
- Hama GmbH & Co KG
- Yantralay
- Digitek
- Adofys
- Tygot
Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: GORILLAPOD MARKET, BY PRODUCT TYPE
CHAPTER 5: GORILLAPOD MARKET, BY APPLICATION
CHAPTER 6: GORILLAPOD MARKET, BY DISTRIBUTION CHANNEL
CHAPTER 7: GORILLAPOD MARKET, BY REGION
CHAPTER 8: COMPETITIVE LANDSCAPE
CHAPTER 9: COMPANY PROFILES
List of Tables
List of Figures
Executive Summary
According to this report, the gorillapod market was valued at $114.98 million in 2022, and is estimated to reach $240.6 million by 2032, growing at a CAGR of 7.8% from 2023 to 2032.The Gorillapod is a brand of flexible tripods designed and manufactured by Joby. These tripods are known for their unique and versatile design, which allows users to securely mount their cameras or smartphones in various positions. The key feature of the Gorillapod is its flexible legs, which are made up of several interconnected joints that can be bent and twisted to grip onto different surfaces.
Overall, the Gorillapod market is characterized by a strong consumer demand for flexible and portable camera tripods. Joby's innovative design, quality manufacturing, and continuous product development have made the GorillaPod a leading brand in this space, providing photographers and content creators with a reliable and adaptable solution for their camera support needs. Action cameras, such as GoPro, have gained significant popularity due to their ability to capture footage in extreme environments and during adventurous activities. The GorillaPod's ability to securely mount action cameras on various surfaces makes it an ideal accessory for action camera users. The increase in adoption of action cameras contributes to the growth of the Gorillapod market.
These drivers collectively contribute to the growth and success of the Gorillapod market, making it a popular choice for photographers, videographers, content creators, and smartphone users who value portability, versatility, and the ability to capture unique shots. The customer’s inclination toward advanced and innovative technology has surged the demand for GorillaPod. Its advanced technology offers several benefits due to which it is used in many commercial and household applications. The GorillaPod is lighter in weight and more portable than conventional tripod. In addition, it comes with different size of cameras.
The rise in disposable income in the developing economies is one of the major growth drivers for the GorillaPod market. The inflated income of the consumers has increased their affordability for GorillaPod. The change in lifestyle and increase in standard of living have influenced people to opt for better and enhanced technology products, which further adds to the GorillaPod market.
The COVID-19 outbreak has disturbed economies in the whole world. In this scenario, some industries have done quite well while others have suffered losses. The traditional & staple food market, cleaning & hygiene product market, and medical industry are such categories that have witnessed a substantial growth. The worldwide pandemic occurrence has significantly reduced the frequency of purchase of lifestyle products, electrical products, and electronics products.
However, the demand for GorillaPod has increased due to rise in vlogging during the lockdown period. COVID-19 outbreak has created scarcity of labor supply, raw materials, and availability of other components, which hampers the production of Gorillapod.
The impaired supply chain and distribution network are some of the challenges on which the industry has focused. In post COVID-19 scenario, the sale of GorillaPod is projected to increase from e-commerce platforms. The companies need to develop such strategies to change the design of their supply chain and production policies or plan in tandem with the change in business environment.
The Gorillapod market is segmented on the basis of product type, application, and region. By product type, the market is divided into original Gorillapod, focus Gorillapod, SLR model, and others. By application, the market is bifurcated into residential and commercial. By distribution channel, the market is segmented into online and offline. By region, the market is analyzed across North America (U. S., Canada, Mexico), Europe (UK, Germany, France, Italy, Spain, Russia, and the rest of Europe), Asia-Pacific (China, Japan, India, Australia, South Korea, Indonesia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, UAE, South Africa, Saudi Arabia, and rest of LAMEA).
The major players operating in the market focus on key market strategies, such as mergers, product launches, acquisitions, collaborations, and partnerships. They have also been focusing on strengthening their market reach to maintain their goodwill in the ever-competitive market. Some of the key players in the Gorillapod market include Hama GmbH & Co KG, Fotopro, Andoer Inc., Digitek, Photron Limited, Videndum plc, Yantralay, Adofys, and Tygot.
Recent Market Developments: Recent developments are helpful to know the Market trends and growth strategies adopted by players in the Market.
Latest Product Portfolio: The new edition of the report provides an updated product portfolio of the companies profiled in the report.
Key Findings:
By product type, the original Gorillapod segment held the major share in the market in 2022.By application, the residential segment is expected to witness a major growth rate during the forecast period.
By Distribution channel, the offline segment held the major share in the market in 2021.
By region, Asia-Pacific is expected to witness a major growth rate during the forecast period
Companies Mentioned
- Fotopro
- Videndum plc
- Photron Limited
- Andoer Inc.
- Hama GmbH & Co KG
- Yantralay
- Digitek
- Adofys
- Tygot
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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